Hi, I'm Juan de Dios Ngomo. I'm a marketing automation professional with over a decade of experience delivering measurable demand generation across digital and traditional channels for B2B and B2C tech companies, including Avid Technology, CA Technologies, Tektronix, and others. I am a former Marketo Certified Expert. In my roles, I lead multi-channel campaigns, implement ABM strategies, and partner with Marketing, Product, Creative, and Web teams to drive accurate reporting and strong campaign results. I enjoy turning data into insight, improving data quality, and building scalable marketing technology that aligns Sales and Marketing while delivering a great customer experience.…

Juan de Dios Ngomo

Hi, I'm Juan de Dios Ngomo. I'm a marketing automation professional with over a decade of experience delivering measurable demand generation across digital and traditional channels for B2B and B2C tech companies, including Avid Technology, CA Technologies, Tektronix, and others. I am a former Marketo Certified Expert. In my roles, I lead multi-channel campaigns, implement ABM strategies, and partner with Marketing, Product, Creative, and Web teams to drive accurate reporting and strong campaign results. I enjoy turning data into insight, improving data quality, and building scalable marketing technology that aligns Sales and Marketing while delivering a great customer experience.…

Available to hire

Hi, I’m Juan de Dios Ngomo. I’m a marketing automation professional with over a decade of experience delivering measurable demand generation across digital and traditional channels for B2B and B2C tech companies, including Avid Technology, CA Technologies, Tektronix, and others. I am a former Marketo Certified Expert.

In my roles, I lead multi-channel campaigns, implement ABM strategies, and partner with Marketing, Product, Creative, and Web teams to drive accurate reporting and strong campaign results. I enjoy turning data into insight, improving data quality, and building scalable marketing technology that aligns Sales and Marketing while delivering a great customer experience.

See more

Skills

Experience Level

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Senior Marketing Automation Specialist at Avid Technology
July 1, 2025 - October 13, 2025
Responsible for managing complex, integrated, and measurable demand generation programs across multiple channels; partnering with Marketing Program Managers, Product Marketing, Creative, and Web teams to deliver campaigns with accurate reporting; defining campaign design for optimal user experience; managing event invitations, registrations, and follow-ups; implementing ABM tools, developing web forms, and executing email campaigns; collaborating with Data Quality and Analytics to generate actionable insights and maintain system integrity.
Senior Marketing Automation Specialist at Avid Technology
July 1, 2025 - October 13, 2025
Successfully managed complex, integrated, and measurable demand generation programs across multiple channels. Demonstrated advanced marketing automation concepts, including infrastructure and systems to support initiatives, data flow between Sales and Marketing, and data management to drive effective decisions. Partnered with Marketing Program managers, Product Marketing, Creative, and Web teams to deliver campaigns with accurate reporting. Defined functional campaign designs focused on optimal user experience across digital and traditional channels. Managed event invitations, registrations, and follow-ups. Implemented ABM tooling for account engagement, audience segmentation, data quality, and reporting. Developed web forms and form processing. Executed email marketing campaigns (drip, nurture, batch). Collaborated with Data Quality and Analytics to produce high-quality campaign reporting and actionable insights for future campaigns. Monitored tracking of integrated results and mainta
Senior Marketing Automation Specialist at Avid Technology
July 1, 2025 - October 13, 2025
Responsible for managing complex, integrated, and measurable demand generation programs across multiple channels; collaborating with Marketing Program managers, Product Marketing, Creative, and Web teams to ensure campaign success and accurate reporting; implementing ABM strategies, developing web forms, and executing email campaigns including drip, nurture, and batch programs; ensuring data quality and reporting quality through close collaboration with Data Quality and Analytics; maintaining system templates, naming conventions, and database hygiene.
Marketing Automation and DemandGen Analytics at CA Technologies
December 1, 2018 - October 13, 2025
Central point of contact for Marketo users; designing and optimizing campaigns with Marketo and Salesforce; coordinating cross-functional teams to move leads through the funnel; advising on best practices for marketing automation, data quality, and CRM; monitoring lead lifecycle and coordinating with sales to plan activity calendars.
Marketing Automation and DemandGen Analytics at CA Technologies
December 1, 2018 - October 13, 2025
Central point of contact for all Marketo users across Marketing. Worked with field and integrated marketing teams to design and optimize campaigns to move leads through the funnel. Created, managed and executed campaigns utilizing Marketo and Salesforce. Coordinated elements from multiple teams to generate demand generation campaigns. Advised teams on best practices for marketing automation, testing, and projected results. Monitored lead lifecycle and coordinated with sales to plan activities. Defined and maintained marketing automation and CRM best practices; monitored Marketo data quality and SFDC integration, and troubleshooted data issues.
Marketing Automation and DemandGen Analytics at CA Technologies
December 1, 2018 - October 13, 2025
Central point of contact for all Marketo users; designed and optimized campaigns to move leads through the funnel; coordinated multi-team campaigns; advised on best practices for marketing automation, testing, and expected results; monitored lead lifecycle and partnered with sales to calendar activities; defined and maintained marketing automation and CRM standards; oversaw Marketo-Salesforce integration and data quality.
Web and Email Marketing Specialist at Tektronix UK Ltd
February 1, 2016 - October 13, 2025
Supported, developed, and implemented digital marketing campaigns to drive traffic, brand awareness, and lead generation; managed new EMEA hub website launch; implemented Marketo; led lead generation and nurturing programs; managed marketing database including segmentation and lead scoring; oversaw website design and multilingual content updates; conducted A/B testing and analytics.
Web and Email Marketing Specialist, EMEA at Tektronix UK Ltd
February 1, 2016 - October 13, 2025
Supported, developed and implemented digital marketing campaigns to drive traffic, increase brand/product awareness, and generate leads across digital channels. Managed website updates, email campaigns, and testing (A/B/multivariate) with analysis of outcomes. Led the launch of the new EMEA hub website. Implemented Marketo in the EMEA region, and set up lead generation and nurturing programs in collaboration with Technical Marketing Managers and Communication Specialists. Managed marketing database including segmentation and lead scoring. Oversaw website design, content management, web development, and optimization of local language sites. Conducted SEO/SEM and analytics.
Web and Email Marketing Specialist, EMEA at Tektronix UK Ltd
February 1, 2016 - October 13, 2025
Supported, developed, and implemented digital marketing campaigns to drive traffic, increase brand/product awareness, and generate leads across digital channels; led new EMEA hub website launch; implemented Marketo in EMEA; set up lead generation and nurturing programs; managed marketing database segmentation and lead scoring; performed website localization and multivariate testing; conducted SEO and analytics.
Email Campaign Programmer & Specialist at Various (Email Campaign Roles)
December 31, 2013 - October 13, 2025
Delivered high-impact, data-driven email campaigns across B2B environments; responsible for campaign deployment, testing, and reporting across multiple ESP platforms; contributed to cross-functional marketing efforts.
Email Campaign Programmer & Specialist at Various Employers
December 31, 2013 - October 13, 2025
Delivered high-impact, data-driven email campaigns across B2B environments; responsible for campaign deployment, testing, and reporting.
Email Campaign Programmer & Specialist at Various Employers
January 1, 2013 - October 13, 2025
Delivered high-impact, data-driven email campaigns across B2B environments; responsible for campaign deployment, testing, and reporting across multiple ESP platforms.

Education

HND in Business Information Technology at London South Bank University
January 11, 2030 - October 13, 2025
GNVQ Advanced Business Studies at City of Westminster College, London
January 11, 2030 - October 13, 2025
HND in Business Information Technology at London South Bank University
January 11, 2030 - October 13, 2025
GNVQ Advanced Business Studies at City of Westminster College, London
January 11, 2030 - October 13, 2025
HND in Business Information Technology at London South Bank University
January 11, 2030 - October 13, 2025
GNVQ Advanced Business Studies at City of Westminster College, London
January 11, 2030 - October 13, 2025

Qualifications

Marketo Certified Expert
January 11, 2030 - October 13, 2025
Marketo Certified Expert
January 11, 2030 - October 13, 2025
Marketo Certified Expert
January 11, 2030 - October 13, 2025

Industry Experience

Software & Internet, Professional Services, Telecommunications, Media & Entertainment, Computers & Electronics

Skills

Experience Level