I am a strategic digital marketer with a passion for building impactful brands. I have a background in CRM, email automation, and e-commerce growth. My experience spans international DTC brands, driving data storytelling and design-driven communication. I thrive in dynamic environments where I can apply problem-solving skills and autonomy. I enjoy collaborating with teams to enhance customer journeys, streamline processes, and innovate marketing strategies that drive results.…

JOANA FERREIRA

I am a strategic digital marketer with a passion for building impactful brands. I have a background in CRM, email automation, and e-commerce growth. My experience spans international DTC brands, driving data storytelling and design-driven communication. I thrive in dynamic environments where I can apply problem-solving skills and autonomy. I enjoy collaborating with teams to enhance customer journeys, streamline processes, and innovate marketing strategies that drive results.…

Available to hire

I am a strategic digital marketer with a passion for building impactful brands. I have a background in CRM, email automation, and e-commerce growth. My experience spans international DTC brands, driving data storytelling and design-driven communication.

I thrive in dynamic environments where I can apply problem-solving skills and autonomy. I enjoy collaborating with teams to enhance customer journeys, streamline processes, and innovate marketing strategies that drive results.

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Language

English
Advanced
Portuguese
Fluent
Spanish; Castilian
Intermediate

Work Experience

CRM & Email Marketing Manager at Minga London
March 1, 2022 - January 31, 2023
Managed digital marketing strategy and execution for CRM and email campaigns for a UK fashion brand with global reach. Led a team in the development of campaigns aimed at engaging customers and increasing sales.
Digital Marketing Coordinator at HomogyGym
March 1, 2022 - January 31, 2023
Implemented A/B testing and CRO tactics to improve performance and campaign ROI. Managed diverse channels, including social media and website platforms for a fitness e-commerce brand.
Digital Marketing Manager at Empatis Interior Design
November 1, 2019 - March 1, 2022
Spearheaded the digital transformation of an interior design firm by enhancing online presence and implementing targeted marketing strategies to generate leads and enhance customer engagement.

Education

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Qualifications

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Industry Experience

Consumer Goods, Media & Entertainment, Retail

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