JF

JOANA FERREIRA

Available to hire

I am a strategic digital marketer with a passion for building impactful brands. I have a background in CRM, email automation, and e-commerce growth.

About

I am a strategic digital marketer with a passion for building impactful brands. I have a background in CRM, email automation, and e-commerce growth. My experience spans international DTC brands, driving data storytelling and design-driven communication.

I thrive in dynamic environments where I can apply problem-solving skills and autonomy. I enjoy collaborating with teams to enhance customer journeys, streamline processes, and innovate marketing strategies that drive results.

  • 3 years' experience
  • Joined January 2026

Languages

  • EnglishAdvanced
  • PortugueseFluent
  • Spanish; CastilianIntermediate

Industry experience

  • Consumer Goods
  • Media & Entertainment
  • Retail

Work experience

Digital Marketing Coordinator · HomogyGymMar 2022 – Jan 2023 · 11 mos

Implemented A/B testing and CRO tactics to improve performance and campaign ROI. Managed diverse channels, including social media and website platforms for a fitness e-commerce brand.

CRM & Email Marketing Manager · Minga LondonMar 2022 – Jan 2023 · 11 mos

Managed digital marketing strategy and execution for CRM and email campaigns for a UK fashion brand with global reach. Led a team in the development of campaigns aimed at engaging customers and increasing sales.

Digital Marketing Manager · Empatis Interior DesignNov 2019 – Mar 2022 · 2 yrs 5 mos

Spearheaded the digital transformation of an interior design firm by enhancing online presence and implementing targeted marketing strategies to generate leads and enhance customer engagement.

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