Joana Torre
I'm Joana Torre, a brand-focused graphic designer based in Barcelona with 4+ years of experience across agencies, in-house teams, and long-term freelance collaborations.
About
I’m Joana Torre, a brand-focused graphic designer based in Barcelona with 4+ years of experience across agencies, in-house teams, and long-term freelance collaborations. I specialize in building and maintaining visual identities, translating brand strategy into scalable design systems, and delivering high-quality work in fast-paced, remote-first environments.
I’m naturally curious and enjoy learning about technical topics simply because they interest me, including coding fundamentals. This curiosity informs my approach to UX/UI and brand design and helps me collaborate effectively with product and engineering teams.
- 4 years' experience
- Joined June 2024
Skills· 17
Languages
- EnglishFluent
- PortugueseFluent
- Spanish; CastilianAdvanced
- Catalan; ValencianBeginner
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Education
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Work experience· 8 roles
Collaborated as an independent designer on selected projects for key clients, translating existing brand guidelines into clear, consistent visual assets - including landing pages, social media content, and illustrations.
Led brand and visual design initiatives across multiple LearningDigital companies, including brand identity redesigns and the development of scalable brand guidelines. Designed UX/UI for the Micoo web app and created presentation systems, illustrations, and branded assets used across European projects and stakeholder communications.
Embedded designer supporting daily marketing campaigns, implementing new brand guidelines, and building a centralised asset library to ensure visual consistency and efficiency across teams.
Education
Certifications and awards
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