Joanna Lim

Available to hire

I’m a multidisciplinary fashion designer and entrepreneur blending art, craft, and technology to create wearable stories that resonate across physical and digital realms.

About

I’m a multidisciplinary fashion designer and entrepreneur blending art, craft, and technology to create wearable stories that resonate across physical and digital realms. I’m passionate about inclusivity, sustainability, and culture, and I love turning innovative ideas into brands people can feel.

From designing textiles and couture to building communities around NFTs and metaverse fashion, I lead collaborations, curate identities, and organize experiences that connect creators with audiences. I thrive in fast-paced environments and strive to push boundaries while delivering meaningful results.

  • Joined February 2026

Languages

  • EnglishFluent
  • ChineseFluent

Industry experience

  • Retail
  • Media & Entertainment
  • Education
  • Professional Services
  • Manufacturing
  • Software & Internet

Projects · 6

I have curated and coordinated multiple fashion events, collaborating with designers and artists across various disciplines. My role involves organizing, managing, and producing fashion shows that highlight creative talent, foster cross-disciplinary collaboration, and present innovative design concepts to diverse audiences. These events showcase my ability to bring together creative communities and deliver seamless, engaging experiences in the fashion space.

  • Costume Designer
  • Photographer
  • Textile Designer

I designed a set of reusable Minion masks for the first immersive Minion Café in Southeast Asia. The masks were created for the café’s pop-up event in Singapore, bringing the playful and vibrant aesthetic of the Minions to life for guests. Each design reflects the fun, colorful, and whimsical spirit of the café, transforming everyday wear into an interactive, themed experience. illustrator prints textiles

  • Textile Designer

I collaborated with H&M on two separate collections, contributing original textile and fashion designs focused on scarves and home & living products. The first limited-edition capsule celebrates sustainability and creativity, showcasing the power of reinvention and mindful design. The collection was presented at H&M’s Orchard flagship store, highlighting how fashion and design can merge with conscious living. You can read more about the project here: https://www.twine.net/signin illustrator designer textiedesigner sustainable

  • Designer
  • Textile Designer

In celebration of Singapore’s 60th year of independence (SG60), I collaborated with the local label Coldwear to create an exclusive textile artwork for a limited-edition collection. The design blends heritage influences with a contemporary twist, drawing inspiration from the iconic Peranakan shophouses along Joo Chiat. Through this artwork, I reinterpreted the intricate architectural details and vibrant character of these historic buildings into a modern textile format. The textile was used across a curated lineup (from kids’ fleece sets to adult jackets) forming a cohesive SG60 limited collection that celebrates both tradition and modern local culture. illustrator textile prints

  • Textile Designer

I collaborated with Design Orchard and Pacific Licensing Studio to create a capsule collection inspired by Wicked. The collection was retailed at the Design Orchard store as part of an exclusive merchandise series. For this collaboration, I designed a range of wearable pieces including scarves, reversible jackets, and unisex T-shirts. The capsule collection reinterprets the themes and visual elements of Wicked through textile design, blending storytelling with contemporary fashion to create statement pieces that resonate with both theatre fans and everyday wearers. You can read more about the project here: https://www.twine.net/signin designer fashion textile

  • Designer
  • Textile Designer

I collaborated with Mocha Chai Laboratories to create an exclusive T-shirt and cap capsule collection for the launch of the film Wonderland. This collection transforms the film’s magical realism and emotional depth into wearable art and collectibles. Inspired by the story’s series of letters exchanged across time — spanning generations, oceans, and experiences of loss — the designs reflect love’s endurance and resilience. Set against the vibrant backdrop of 1980s Singapore and the bustling streets of New York, each piece interprets the film’s central themes of love, sacrifice, connection, and redemption, turning cinematic moments into tangible, wearable storytelling. You can read more about the project here: https://www.twine.net/signin designer illustrator

  • Designer
  • Textile Designer

Work experience· 19 roles

Merchandise Designer · Wicked Merchandise CollaborationNov 2024 – Nov 2024 · 1 mo

Designed and produced exclusive merchandise aligned with Wicked and Universal Production; delivered high-quality designs, initially retailed at Design Orchard, Singapore.

Merchandise Designer · Wonderland Merchandise CollaborationJul 2024 – Jul 2024 · 1 mo

Designed movie merchandise aligned with Wonderland film’s creative theme; delivered innovative designs with broad recognition.

Curator, Co-Organizer · No9. Collective (Shenzhen, China)Apr 2024 – May 2024 · 2 mos

Curated 20+ art, lifestyle, and fashion brands for Shenzhen retail pop-up; collaborated with partners to create immersive retail experiences.

Founder & Fashion, Textile Designer · M0NSTERJan 2024 – Present · 2 yrs 11 mos
Fashion Curator · Wunderground: Singapore Design WeekSep 2023 – Oct 2023 · 2 mos
NFT Lecturer · Lasalle College of the ArtsMar 2023 – Mar 2023 · 1 mo
Curator · FashionConnects22 (Singapore National Museum)Nov 2022 – Nov 2022 · 1 mo
Curator · Fashtag: Singapore Design WeekSep 2022 – Sep 2022 · 1 mo

Education

Bachelor of Fashion Design and Textiles · LASALLE College of the Arts2014 – 2017

Obtain LASALLE Scholarship in 2015/2016, Best use of Swarovski Crystal for final year project

A Level · Saint Andrews Junior College2030 – 2026

Subject taken: Biology, Chemistry, Mathematics, Economics

Certifications and awards· 5

LASALLE Scholarship2015 – 2016
Edusave Character Award2013
Edusave Certificate of Academic Achievement2013
Exemplary Character Award2012

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