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I’m a Front-End Web Developer and Freelance Designer, specialising in visual identity, promotional materials, digital content, and websites. I have a background in UI/UX Design and Full Stack Web Development, which allows me to deliver complete solutions — from creative direction and design to technical implementation. For over 7 years, I worked with Hôma – Happy Home Living, creating catalogues, flyers, billboards, point-of-sale materials, videos, art directing photo shoots, and producing digital content, as well as product and environment photography. I’ve also been collaborating with Sea Life Porto for around 4 years, developing content for social media, events, and institutional communication for the oceanarium. More recently, I started collaborating with Rivers and Grey Limited, a UK-based agency, where I work on visual identities, promotional materials, digital content, and websites for brands across different international markets, including the UK, Australia, Asia, and Brazil. I have a strong interest in lifestyle, surf, skate, and outdoor culture, especially in the connection between identity, community, and visual storytelling. I love helping brands stand out through a strong, cohesive, and carefully crafted presence — both online and offline.…I’m a Front-End Web Developer and Freelance Designer, specialising in visual identity, promotional materials, digital content, and websites. I have a background in UI/UX Design and Full Stack Web Development, which allows me to deliver complete solutions — from creative direction and design to technical implementation. For over 7 years, I worked with Hôma – Happy Home Living, creating catalogues, flyers, billboards, point-of-sale materials, videos, art directing photo shoots, and producing digital content, as well as product and environment photography. I’ve also been collaborating with Sea Life Porto for around 4 years, developing content for social media, events, and institutional communication for the oceanarium. More recently, I started collaborating with Rivers and Grey Limited, a UK-based agency, where I work on visual identities, promotional materials, digital content, and websites for brands across different international markets, including the UK, Australia, Asia, and Brazil. I have a strong interest in lifestyle, surf, skate, and outdoor culture, especially in the connection between identity, community, and visual storytelling. I love helping brands stand out through a strong, cohesive, and carefully crafted presence — both online and offline.

João Moreira Studio

Brand Designer, Front-End Developer, Graphic Designer, +2

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I’m a Front-End Web Developer and Freelance Designer, specialising in visual identity, promotional materials, digital content, and websites. I have a background in UI/UX Design and Full Stack Web Development, which allows me to deliver complete solutions — from creative direction and design to technical implementation. For over 7 years, I worked with Hôma – Happy Home Living, creating catalogues, flyers, billboards, point-of-sale materials, videos, art directing photo shoots, and producing digital content, as well as product and environment photography. I’ve also been collaborating with Sea Life Porto for around 4 years, developing content for social media, events, and institutional communication for the oceanarium. More recently, I started collaborating with Rivers and Grey Limited, a UK-based agency, where I work on visual identities, promotional materials, digital content, and websites for brands across different international markets, including the UK, Australia, Asia, and Brazil. I have a strong interest in lifestyle, surf, skate, and outdoor culture, especially in the connection between identity, community, and visual storytelling. I love helping brands stand out through a strong, cohesive, and carefully crafted presence — both online and offline.…I’m a Front-End Web Developer and Freelance Designer, specialising in visual identity, promotional materials, digital content, and websites. I have a background in UI/UX Design and Full Stack Web Development, which allows me to deliver complete solutions — from creative direction and design to technical implementation. For over 7 years, I worked with Hôma – Happy Home Living, creating catalogues, flyers, billboards, point-of-sale materials, videos, art directing photo shoots, and producing digital content, as well as product and environment photography. I’ve also been collaborating with Sea Life Porto for around 4 years, developing content for social media, events, and institutional communication for the oceanarium. More recently, I started collaborating with Rivers and Grey Limited, a UK-based agency, where I work on visual identities, promotional materials, digital content, and websites for brands across different international markets, including the UK, Australia, Asia, and Brazil. I have a strong interest in lifestyle, surf, skate, and outdoor culture, especially in the connection between identity, community, and visual storytelling. I love helping brands stand out through a strong, cohesive, and carefully crafted presence — both online and offline.

Available to hire

I’m a Front-End Web Developer and Freelance Designer, specialising in visual identity, promotional materials, digital content, and websites. I have a background in UI/UX Design and Full Stack Web Development, which allows me to deliver complete solutions — from creative direction and design to technical implementation.

For over 7 years, I worked with Hôma – Happy Home Living, creating catalogues, flyers, billboards, point-of-sale materials, videos, art directing photo shoots, and producing digital content, as well as product and environment photography.
I’ve also been collaborating with Sea Life Porto for around 4 years, developing content for social media, events, and institutional communication for the oceanarium.
More recently, I started collaborating with Rivers and Grey Limited, a UK-based agency, where I work on visual identities, promotional materials, digital content, and websites for brands across different international markets, including the UK, Australia, Asia, and Brazil.
I have a strong interest in lifestyle, surf, skate, and outdoor culture, especially in the connection between identity, community, and visual storytelling.
I love helping brands stand out through a strong, cohesive, and carefully crafted presence — both online and offline.

Skills

Language

English

Advanced

Portuguese

Fluent

Work Experience

Creative Producer at Rivers and Grey UK

May 1, 2025 - Present

At Rivers & Grey, I work across a wide range of creative and digital design projects for international brands and clients. My role involves developing brand identities and visual communication materials, ensuring consistency across both print and digital platforms. My work includes branding and visual identity design, social media content and digital advertising campaigns (including paid ads), sales brochures, event and signage materials, posters, business cards, presentations, and other marketing collateral. I also contribute to UI & UX design projects, helping create intuitive and visually engaging digital experiences. In addition, I collaborate on art direction, campaign development, layout design, web assets, promotional materials, and overall brand communication strategies tailored to different markets and audiences. Through the agency, I’ve had the opportunity to work with clients and brands across the Brazilian, Asian, Australian, and UK markets, adapting creative solutions to different cultural contexts and communication needs.

Creative Director and CEO at MOWAVE CREATIVE STUDIO

September 1, 2016 - Present

At Mowave, I work as Creative Director and CEO, leading the agency’s creative vision and overseeing branding, digital, and communication projects across different industries and international markets. My role combines creative direction, strategic thinking, and hands-on design work, ensuring consistent and impactful visual communication across all platforms. I’m responsible for developing brand identities and visual systems, creating digital campaigns for social media and paid advertising, and designing sales brochures, presentations, event materials, signage, posters, business cards, and other print and marketing assets. I also lead UI/UX design projects, developing wireframes, user flows, and intuitive digital experiences for websites and digital platforms. In addition, I oversee campaign concepts, art direction, layout design, web assets, and overall communication strategies tailored to each client’s objectives and audience. Through Mowave, I’ve collaborated with clients and projects connected to the Brazilian, Asian, Australian, and UK markets, adapting creative solutions to different cultural contexts and communication needs. Skills: ✔ Creative Direction & Team Leadership ✔ Branding & Visual Identity ✔ UI/UX Design & Digital Experiences ✔ Social Media & Paid Advertising Design ✔ Print & Marketing Materials ✔ Event & Signage Design ✔ Adobe Creative Suite & Figma ✔ Wireframing & Information Architecture ✔ Art Direction & Campaign Development

Creative Producer at SEALIFE PORTO, PORTUGAL - MERLIN ENTERTAINMENTS

November 1, 2022 - Present

As a Graphic and Digital Designer at Sea Life Porto, I’m responsible for creating visual content that strengthens brand identity and supports communication across various channels. My role includes: Designing graphic content for social media, tailored to different platforms and audiences; Creating visual materials for advertising campaigns, including billboards and street communication (e.g., mupis); Supporting the visual communication of events and promotions, from concept to final artwork; Developing graphic materials for both internal communication and the physical space of the aquarium, enhancing the visitor experience. I contribute to impactful campaigns, always focusing on creativity, visual consistency, and message effectiveness.

Graphic Designer at hôma - Portugal

January 1, 2018 - March 11, 2025

At hôma, I led the development of visual communication for both digital and printed campaigns. My work contributed directly to strengthening brand consistency across all customer touchpoints. Key responsibilities included: Designing and coordinating online and offline campaigns across multiple platforms; Producing and editing product photography for use in catalogues, social media, and advertising; Planning and directing photo sessions for lifestyle and product imagery; Creating both digital and printed magazines for seasonal and promotional purposes; Designing layouts, wireframes and web content with focus on user experience (UX) and information architecture; Producing visual content for in-store communication, video presentations and print materials.