Joaquín Castro
I am Joaquín Castro, a Marketing Director with over 15 years of experience leading regional teams across FMCG, retail, fintech and tech startups.
About
I am Joaquín Castro, a Marketing Director with over 15 years of experience leading regional teams across FMCG, retail, fintech and tech startups. I specialize in consumer insights, behavioral science and growth strategy, building human-centered brands and scalable platforms that drive meaningful results.
I blend data, culture and storytelling to transform complexity into clear, actionable decisions. I’m passionate about collaborating with cross-functional teams, mentoring diverse groups and delivering outcomes that boost share, profitability and customer value across Latin America and globally.
- 19 years' experience
- Joined January 2026
Skills· 23
Languages
- Spanish; CastilianFluent
- EnglishFluent
- ItalianAdvanced
- GermanBeginner
Industry experience
- Consumer Goods
- Retail
- Financial Services
- Professional Services
- Software & Internet
Work experience· 16 roles
Clothes in Shoes project: Led applied research on the second-hand clothing and footwear market to strengthen the funding model of education and community health projects. Applied marketing research and positioning tools to improve the commercial performance of the project. Hands-on experience in community work, local development and circular economy models.
Applied research on second-hand clothing and footwear market to strengthen funding models for education and community health projects; contributed to community development and circular economy initiatives.
Intensive training in international cooperation, community development, sustainability and work in vulnerable contexts; focused on education, health, sustainable agriculture, climate change and community organization.
Education· 10
Certifications and awards· 17
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