InvoiceLoop: 60-second SaaS explainer storyboard (concept)

The step I get approved before any animation starts. An eight-scene storyboard for a fictional invoicing app, InvoiceLoop, with timings, 2D or 3D labels, motion notes, voiceover lines and a style guide.

The story: a freelancer chasing late payments, the product reveal, building and sending an invoice, automatic friendly reminders, one-tap payment, a dashboard, and a call to action. 3D is used only for the logo reveal and the phone and coin scene, about 16 seconds in total.

Self-initiated concept piece for a fictional product. Not client work.