Available to hire
Marketing, branding, and visual communications specialist with 7+ years of experience helping startups, global enterprises, and mission-driven organizations grow through strategic marketing, creative storytelling, and impactful design. Leads end-to-end go-to-market initiatives across B2B and B2C service lines, turning complex ideas into compelling campaigns, content, reports, videos, and digital experiences.
Proven track record delivering measurable results—viral social campaigns, increased sales, and improved brand visibility, engagement, and lead generation. Combines strong visual craft, data-driven decision-making, and cross-functional leadership to create initiatives that look great and drive meaningful business outcomes.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Fluent
Work Experience
Senior Graphic Designer at Carrier Global
February 1, 2026 - June 1, 2026Designed and delivered 30+ marketing assets, executive presentations, reports, videos, and branded materials supporting internal communications, leadership initiatives, and external stakeholder engagement. Refined Carrier’s corporate presentation template to improve visual consistency and brand compliance across 20+ business presentations used by cross-functional teams and leadership stakeholders. Created the official Quantum Leap™ presentation template from the ground up, establishing a standardized visual framework adopted across the organization for internal communications, project updates, and client-facing presentations. Produced 10+ executive reports and stakeholder-facing presentations, transforming complex operational, commercial, and technical information into clear, visually compelling insights for decision-makers. Developed and maintained a shared Canva workspace containing 50+ reusable templates and branded assets enabling more efficient, consistent professional communi
Marketing & Community Manager at Livit Bali
June 30, 2025 - June 30, 2025Continued leadership of marketing efforts; developed marketing plans and community newsletters; orchestrated online and offline events to foster meaningful connections and improved retention.
Fractional Marketing Lead at Livit Bali
June 1, 2025 - PresentOwned end-to-end marketing strategy and execution across B2B and B2C service lines. Led a 2-person marketing team and oversaw campaigns, website, content, email marketing, social media, and events. Drove marketing-qualified lead generation, increasing marketing-qualified leads by 83% after launching a lead magnet strategy supported by targeted LinkedIn and email distribution. Improved inbound pipeline growth by optimizing landing pages, inquiry forms, and value propositions to increase lead capture and lead quality. Planned and executed 25+ events annually, with event attendance up ~70% YoY via improved registration flows and pre/post communications. Refined registration/inquiry flows across event and website touchpoints to increase visitor-to-contact conversion. Partnered with leadership and internal stakeholders to align marketing activities with sales/business development priorities, and tracked/report performance data using structured workflows in ClickUp.
Freelance Social Media Manager at Not specified
February 28, 2025 - February 28, 2025Managed all marketing communications for clients; revived a dormant Facebook community and grew Instagram followers through engaging reels; built an active investor community and translated product features into compelling campaigns.
Freelance Marketing & Community Manager at Daba Finance
February 28, 2025 - February 28, 2025Developed marketing strategies that improved app visibility and user acquisition; revived an inactive Facebook community and grew Instagram followers by 1,500; built an active investor community and translated product features into compelling campaigns.
Freelance Designer at not socreative
February 1, 2025 - PresentCreated end-to-end visual marketing assets for sustainability and impact-led clients, including social media creatives, brand kits, websites/landing pages, pitch decks, lead magnets, one-pagers, and print materials. Translated complex topics and raw content into clear, scroll-stopping visuals and marketing collateral, consistently earning strong client feedback and delivering measurable outcomes (e.g., a B2B one-pager generating 52 leads). Produced high-quality video and motion content to strengthen brand presence and campaign performance, frequently recognized by clients for polish and effectiveness.
Freelance Designer at Not So Creative
February 1, 2025 - PresentCreated all visual aspects of marketing communications for sustainability-focused clients. Built a strong, visually cohesive portfolio of assets and campaigns.
Freelance Designer at Self-employed
February 1, 2025 - PresentCreated all visual aspects of marketing communications for sustainability-focused clients, including social media assets, brand kits, websites, decks, lead magnets, print materials; produced high-quality videos and motion visuals.
Freelance Designer at Not specified
February 1, 2025 - November 3, 2025Created all visual aspects of marketing communication for sustainability-focused clients, including social media assets, brand kits, websites, decks, lead magnets, and print materials; produced high-quality videos and motion visuals.
Freelance Social Media Manager at not socreative
May 1, 2024 - February 1, 2025Managed all marketing communications for clients including Everclime, Musee, PANGEA, and Sky Farm Island. Elevated Musee to the #1 LinkedIn presence in Singapore’s reuse/reuse industry, improving engagement and impressions by 70%+. Increased Everclime’s Instagram reach by 55%, establishing stronger brand consistency and engagement. Helped Sky Farm Island become a finalist at the UN’s Green Game Jam Awards (Playing for the Planet).
Marketing & Community Manager (Part-time) at Daba Finance
May 1, 2024 - February 1, 2025Led marketing and community initiatives for fintech growth; expanded online presence and user engagement; supported growth programs and campaigns.
Freelance Social Media Manager at Not So Creative
May 1, 2024 - February 28, 2025Managed marketing communications for sustainability-focused clients, including social media assets, brand kits, websites, decks, lead magnets and print materials. Produced high-quality video and motion visuals to elevate brand presence.
Freelance Social Media Manager at Self-employed
May 1, 2024 - February 28, 2025Managed all marketing communications for clients such as Everclime, Muuse, PANGEA, and Sky Farm Island; elevated Muuse to the #1 LinkedIn presence in Singapore’s reuse industry; increased Instagram reach and engagement; helped Sky Farm Island reach UN Green Game Jam finalist.
Senior Social Media Manager at TallRock Capital
May 1, 2024 - May 1, 2024Managed social media and content strategy for a wealth management firm; achieved #1 most engaged LinkedIn page among competitors in Singapore; developed insights-driven blog posts and digital campaigns to strengthen engagement.
Marketing & Community Manager (Part-time) at Livit Bali
July 1, 2023 - June 30, 2025Continued marketing leadership; produced strategic marketing plans and communications; boosted brand presence and engagement; managed events and partnerships.
Marketing & Community Manager at Livit Bali
July 1, 2023 - July 1, 2023Lead the marketing circle of two teams, overseeing campaigns, website management, content, email marketing, and events; helped position Livit Hub Bali as the premier coworking space in Sanur and drove audience engagement through creative campaigns, including top TikTok content.
Part-time Marketing & Community Manager at Daba Finance
May 1, 2023 - February 1, 2024Developed marketing strategies that improved app visibility and user acquisition. Revived an inactive Facebook community and grew Instagram followers by 1,500 through engaging reels. Built an active investor community improving retention and brand loyalty. Collaborated with tech teams to translate product features into compelling campaigns.
Marketing Manager at In2 Marketing & Consulting
November 30, 2022 - November 30, 2022Pioneered social media marketing strategies for BDMSID; played instrumental role in fostering community management strategies and amplified online engagement.
Fractional Marketing Manager at TallRock Capital
October 1, 2022 - PresentLed content strategy, creative direction, and execution across LinkedIn, Facebook, and Instagram to strengthen brand visibility and audience engagement in Singapore’s wealth management sector. Developed thought leadership content and published weekly market commentaries, investment insights, and educational articles. Designed and produced marketing collateral including investor presentations, newsletters, reports, digital brochures, social media assets, and email campaigns supporting business development and relationship management. Spearheaded TallRock Capital’s organic social media strategy, making the firm’s LinkedIn page among the most engaged among comparable wealth management competitors in Singapore. Collaborated with leadership to translate complex investment and economic topics into clear, accessible, and visually compelling content for high-net-worth individuals and investors.
Senior Social Media Manager at TallRock Capital
October 1, 2022 - May 31, 2024Managed social media and content strategy for a wealth management firm; achieved the #1 most engaged LinkedIn presence among competitors in Singapore; drove engagement and support for client campaigns.
Freelance Marketing & Community Manager at Qisahn
May 31, 2022 - May 31, 2022Designed and executed aligned social media campaigns across multiple platforms; nurtured a 50K+ gaming community on Facebook and 5K+ Telegram members; launched online events improving engagement and conversion.
Freelance Marketing Manager at In2 Marketing & Consulting
December 1, 2021 - November 1, 2022Pioneered social media marketing strategies for BDMS ID, Thailand’s premier hospital network. Played an instrumental role in fostering community management strategies and amplifying online engagement. Supervised and optimized social media campaigns to strengthen client relationships. Localized and translated brand materials for global outreach, catering to BDMS ID and Kingston.
Freelance Marketing & Community Manager at In2 Marketing & Consulting, Singapore
December 1, 2021 - November 1, 2022Developed marketing strategies and community management initiatives; collaborated with leadership on go-to-market efforts; supported client campaigns.
Marketing Manager at In 2 Marketing & Consulting
December 1, 2021 - November 30, 2022Led marketing strategies and campaigns for clients in Singapore; drove digital marketing initiatives and content strategy.
Freelance Marketing & Community Manager at Qisah N
January 1, 2021 - May 1, 2022Designed and executed aligned social media campaigns across multiple platforms. Nurtured a 50K+ gaming community on Facebook and 5K+ members on Telegram. Launched online events improving engagement and boosted conversion by 2.1%.
Freelance Marketing & Community Manager at Qisahn Singapore
January 1, 2021 - May 1, 2022Led social media and community management; planned and executed campaigns; improved engagement and brand presence.
Marketing & Community Manager at Qisahn Singapore
January 1, 2021 - May 31, 2022Formulated and executed social media and community strategies; enhanced brand awareness and engagement.
Brand & Social Media Master at Remote Skills Academy by Livit
February 1, 2020 - August 1, 2023Collaborated with the CMO to align content production with marketing and social strategies. Led digital branding, marketing, and social media management training sessions. Conducted an exclusive corporate session for PT Freeport Indonesia, delivering social media management training for youth in Timik. Produced and managed TikTok campaigns generating more than 1.2 million cumulative views, significantly increasing brand awareness, engagement, and audience growth. Increased conversion rate by 5.3% through a redefined content approach.
Freelance Social Media Manager at Remote Skills Academy by Livit
February 1, 2020 - August 1, 2023Built marketing and community strategy; created viral TikTok campaigns (226K and 128K views); boosted engagement and brand presence; led online and offline events; produced compelling visuals and collateral.
Branding & Social Media Master at Remote Skills Academy by Livit
February 1, 2020 - August 1, 2023Led design and social media strategy; produced brand assets and training materials for clients, boosting visual consistency and engagement.
Marketing & Community Manager at Bali Bustle
November 30, 2019 - November 30, 2019Managed social media endeavours, optimized content for engagement; orchestrated community-centric events and maintained brand-consistent website updates; established strategic partnerships for event promotions.
Marketing Manager at JJ Marine
November 1, 2019 - April 1, 2020Formulated and executed strategies to amplify brand awareness through social media. Managed comprehensive website maintenance, implementing SEO techniques for organic traffic surges. Conducted periodic audits ensuring website performance optimization.
Marketing & Community Manager at Livit
November 1, 2019 - June 1, 2025Managed day-to-day marketing and community execution across coworking, events, and B2B services supporting Livit’s growth as a recognized coworking and ecosystem space in Bali. Created the Better Meetings Auditor, an AI-powered assistant generating 5 consultancy-qualified leads and supporting Livit’s exploration of human-first AI use cases. Helped position Livit Hub Bali as the go-to coworking space in Sanur through creative, platform-native campaigns including a top-performing TikTok with 36.5K organic views. Planned and produced marketing content across social media, email newsletters, blogs, decks, and on-site materials to improve engagement and member retention. Managed community communications and newsletters, translating internal updates, events, and offers into clear, approachable messaging for members and partners. Supported planning and execution of online and offline events by working closely with internal teams and external partners to create meaningful interactions and
Marketing Manager at JJ Marine Indonesia
November 1, 2019 - April 30, 2020Formulated and executed strategies to amplify brand awareness and online presence; managed campaigns and website content.
Marketing & Community Manager at Livit Bali
November 1, 2019 - July 31, 2023Led marketing circle of two; oversaw campaigns, website management, content, email marketing, and events; improved event turnout and lead generation; implemented ClickUp workflow for cross-team accountability.
Freelance Marketing & Community Manager at Bali Bustle
July 1, 2019 - November 1, 2019Managed social media efforts and coordinated events; built strategic partnerships with local businesses for event promotions.
Marketing Manager at Bali Bustle
July 1, 2019 - November 30, 2019Developed branding and marketing campaigns; supported events and partnerships to grow the Bali-focused lifestyle brand.
Head of Corporate Communications at SIM Group
June 30, 2019 - June 30, 2019Championed corporate reputation management; orchestrated company-wide events and managed all communications channels; developed diverse visual assets from websites to marketing campaigns, upholding brand consistency.
Head of Corporate Communications at SIM Group
April 1, 2018 - June 30, 2019Championed corporate reputation management and led company-wide communications channels; developed diverse visual assets and brand-consistent materials.
Education
Bachelor of Law at Universitas Indonesia
January 1, 2011 - January 1, 2016Bachelor of Law at Universitas Indonesia
January 1, 2011 - January 1, 2015Bachelor of Law at University of Indonesia
January 1, 2011 - January 1, 2015Bachelor of Law at Universitas Indonesia
January 1, 2011 - January 1, 2015The Fundamentals of Digital Marketing at Google Digital Garage
August 1, 2020 - February 3, 2026Inbound Marketing at HubSpot Academy
November 1, 2021 - February 3, 2026Social Media Marketing Course at eMarketing Institute
July 1, 2020 - February 3, 2026Bachelor of Law at Universitas Indonesia
January 1, 2011 - January 1, 2015Bachelor of Law at Universitas Indonesia
January 1, 2011 - January 1, 2015Qualifications
The Fundamentals of Digital Marketing
August 1, 2020 - November 3, 2025Content Marketing: Social Media, LinkedIn
July 1, 2020 - November 3, 2025Social Media Marketing Course
July 1, 2020 - November 3, 2025HubSpot Academy Certification
November 1, 2021 - November 3, 2025The Fundamentals of Digital Marketing
August 1, 2020 - January 22, 2026Inbound Marketing
November 1, 2021 - January 22, 2026Content Marketing
July 1, 2020 - January 22, 2026The Fundamentals of Digital Marketing
August 1, 2020 - January 22, 2026Social Media Marketing Course
July 1, 2020 - January 22, 2026AI Fluency: Framework & Foundations
August 1, 2025 - February 3, 2026AI Fluency: Framework & Foundations (Anthropic)
August 1, 2025 - July 7, 2026Inbound Marketing (HubSpot Academy)
November 1, 2021 - July 7, 2026The Fundamentals of Digital Marketing (Google Digital Garage)
August 1, 2020 - July 7, 2026Content Marketing: Social Media (LinkedIn)
July 1, 2020 - July 7, 2026Social Media Marketing Course (eMarketing Institute)
July 1, 2020 - July 7, 2026Branding and Identity Campaign Management
January 11, 2030 - July 7, 2026Copywriting
January 11, 2030 - July 7, 2026Content Creation and Storytelling
January 11, 2030 - July 7, 2026Graphic Design
January 11, 2030 - July 7, 2026Podcast Production & Audio Editing
January 11, 2030 - July 7, 2026Marketing Automation & CRM
January 11, 2030 - July 7, 2026Market and Competitive Analysis
January 11, 2030 - July 7, 2026Marketing Strategy
January 11, 2030 - July 7, 2026Social Media Management
January 11, 2030 - July 7, 2026Video Marketing
January 11, 2030 - July 7, 2026Community Management
January 11, 2030 - July 7, 2026Go-to-Market (GTM) Strategy
January 11, 2030 - July 7, 2026Conversion Rate Optimization
January 11, 2030 - July 7, 2026Data Analysis
January 11, 2030 - July 7, 2026Customer Lifecycle & Retention Strategy
January 11, 2030 - July 7, 2026Paid and Organic Growth
January 11, 2030 - July 7, 2026Project Management
January 11, 2030 - July 7, 2026Cross-Functional Leadership
January 11, 2030 - July 7, 2026Brand Architecture & Positioning
January 11, 2030 - July 7, 2026Marketing Automation & CRM (Email Marketing)
January 11, 2030 - July 7, 2026AI Fluency: Framework & Foundations
August 1, 2025 - July 25, 2026Inbound Marketing
November 1, 2021 - July 25, 2026The Fundamentals of Digital Marketing
August 1, 2020 - July 25, 2026Content Marketing: Social Media, LinkedIn
July 1, 2020 - July 25, 2026Social Media Marketing Course
July 1, 2020 - July 25, 2026Branding and Identity Campaign Management
January 11, 2030 - July 25, 2026Copywriting
January 11, 2030 - July 25, 2026Content Creation and Storytelling
January 11, 2030 - July 25, 2026Graphic Design
January 11, 2030 - July 25, 2026Podcast Production & Audio Editing
January 11, 2030 - July 25, 2026Marketing Automation & CRM (Email Marketing)
January 11, 2030 - July 25, 2026Market and Competitive Analysis
January 11, 2030 - July 25, 2026Marketing Strategy
January 11, 2030 - July 25, 2026Social Media Management
January 11, 2030 - July 25, 2026Video Marketing
January 11, 2030 - July 25, 2026Community Management
January 11, 2030 - July 25, 2026Go-to-Market (GTM) Strategy
January 11, 2030 - July 25, 2026Conversion Rate Optimization
January 11, 2030 - July 25, 2026Data Analysis
January 11, 2030 - July 25, 2026Customer Lifecycle & Retention Strategy
January 11, 2030 - July 25, 2026Paid and Organic Growth
January 11, 2030 - July 25, 2026Project Management
January 11, 2030 - July 25, 2026Cross-Functional Leadership
January 11, 2030 - July 25, 2026Brand Architecture & Positioning
January 11, 2030 - July 25, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education, Travel & Hospitality, Non-Profit Organization, Financial Services, Retail, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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