Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m John Evans, a Creative Director with 15+ years directing brand stories for Coca-Cola, Netflix, Google, Porsche, Spotify, Diageo, Red Bull, Nike, Dove, Natura, Boticário, Itaú, and Mercado Livre. Berlinale-selected filmmaker. I’ve built and led on-set teams of up to 75 crew, overseen 300+ productions, and tripled audience engagement at Brazil’s largest communications agency. Trained in London and based in São Paulo, I work internationally with end-to-end fluency from concept to delivery, including AI-augmented production workflows. I specialize in end-to-end production, narrative development, and cross-disciplinary leadership, bringing AI-augmented workflows to production pipelines and delivering against budget and timelines across film, digital, and live activations.…Hi, I’m John Evans, a Creative Director with 15+ years directing brand stories for Coca-Cola, Netflix, Google, Porsche, Spotify, Diageo, Red Bull, Nike, Dove, Natura, Boticário, Itaú, and Mercado Livre. Berlinale-selected filmmaker. I’ve built and led on-set teams of up to 75 crew, overseen 300+ productions, and tripled audience engagement at Brazil’s largest communications agency. Trained in London and based in São Paulo, I work internationally with end-to-end fluency from concept to delivery, including AI-augmented production workflows. I specialize in end-to-end production, narrative development, and cross-disciplinary leadership, bringing AI-augmented workflows to production pipelines and delivering against budget and timelines across film, digital, and live activations.

John Evans

Creative Director, Film Director, Film Producer, +3





Hi, I’m John Evans, a Creative Director with 15+ years directing brand stories for Coca-Cola, Netflix, Google, Porsche, Spotify, Diageo, Red Bull, Nike, Dove, Natura, Boticário, Itaú, and Mercado Livre. Berlinale-selected filmmaker. I’ve built and led on-set teams of up to 75 crew, overseen 300+ productions, and tripled audience engagement at Brazil’s largest communications agency. Trained in London and based in São Paulo, I work internationally with end-to-end fluency from concept to delivery, including AI-augmented production workflows. I specialize in end-to-end production, narrative development, and cross-disciplinary leadership, bringing AI-augmented workflows to production pipelines and delivering against budget and timelines across film, digital, and live activations.…Hi, I’m John Evans, a Creative Director with 15+ years directing brand stories for Coca-Cola, Netflix, Google, Porsche, Spotify, Diageo, Red Bull, Nike, Dove, Natura, Boticário, Itaú, and Mercado Livre. Berlinale-selected filmmaker. I’ve built and led on-set teams of up to 75 crew, overseen 300+ productions, and tripled audience engagement at Brazil’s largest communications agency. Trained in London and based in São Paulo, I work internationally with end-to-end fluency from concept to delivery, including AI-augmented production workflows. I specialize in end-to-end production, narrative development, and cross-disciplinary leadership, bringing AI-augmented workflows to production pipelines and delivering against budget and timelines across film, digital, and live activations.

Available to hire

Hi, I’m John Evans, a Creative Director with 15+ years directing brand stories for Coca-Cola, Netflix, Google, Porsche, Spotify, Diageo, Red Bull, Nike, Dove, Natura, Boticário, Itaú, and Mercado Livre. Berlinale-selected filmmaker. I’ve built and led on-set teams of up to 75 crew, overseen 300+ productions, and tripled audience engagement at Brazil’s largest communications agency. Trained in London and based in São Paulo, I work internationally with end-to-end fluency from concept to delivery, including AI-augmented production workflows.

I specialize in end-to-end production, narrative development, and cross-disciplinary leadership, bringing AI-augmented workflows to production pipelines and delivering against budget and timelines across film, digital, and live activations.

Skills

DaVinci Resolve Studio

Experience Level

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Portuguese

Fluent

Work Experience

Creative Director & Audiovisual Coordinator at FSB Comunicação

January 1, 2024 - January 1, 2026

Tripled audience engagement (+300%) on the city's mayor's office account by repositioning audiovisual strategy and rolling out new digital formats. Embedded AI-assisted workflows into the agency pipeline; became internal reference for AI-augmented creative production. Led multidisciplinary teams of 5–20 end-to-end — scripting, production, post, delivery — every campaign on budget, on deadline. Owned creative direction across institutional and advertising content in lockstep with client service and planning.

Director & Audiovisual Supervisor at Santa Marcelina Cultura

January 1, 2022 - January 1, 2023

Oversaw 300+ video productions across live transmissions, documentaries, and branded content for one of Brazil's largest cultural institutions. Cut production cost 20% by redesigning the pipeline and consolidating vendor relationships. Set creative standards and launched new digital formats now standard across the organization.

Creative Director (Consulting & Freelance) at Independent

January 1, 2020 - Present

Selected clients: Coca-Cola · Netflix · Google · Porsche · Spotify · Diageo · Ballantine's · AmBev · Absolut · Dove · Natura · Boticário · Itaú · Mercado Livre · Wegovy · Vector · Yduqs — Hired by brands and agencies for hands-on creative leadership on high-stakes campaigns — directing, editing, and creative supervision from concept to final cut. Advised on creative formats, narrative structure, and production models across film, digital, and live activations.

Audiovisual Coordinator at Talquimy

January 1, 2018 - January 1, 2020

Built the agency's audiovisual department from the ground up — hired and led the multidisciplinary team. Owned creative direction across the agency's digital campaign output.

Director at Fine TV

January 1, 2014 - January 1, 2018

Directed branded content for Red Bull TV, Nike, Absolut, Jameson, GQ, and Men's Health, including proprietary parties and live activations. Ran on-set logistics for crews of up to 75 across multi-day shoots. Took projects from ideation to final delivery — concept, script, direction, post supervision.

Assistant Director at Globo Network & Advertising Productions

January 1, 2011 - January 1, 2014

Assistant directing on broadcast and advertising productions at Brazil's largest media network and across commercial productions.

Audiovisual Production at BT Tower (Sports Division) & War Magazine

January 1, 2008 - January 1, 2011

Three years of London-based audiovisual production across the sports division at BT Tower and editorial fashion content at War Magazine, immediately following BA.