Jonathan Rodriguez

Own concept-to-delivery creative for premium wellness products including massage chairs, saunas, cold plunges, hot tubs, wearable health technology, and pre-launch product concepts. Translate technical product features and wellness data into clear consumer stories, scripts, demos, UGC/testimonial concepts, launch assets, social video, web creative, and presentation-ready visuals. Create product-accurate imagery and video while protecting geometry, materials, proportions, logos, colors, and brand positioning across rapid review and revision cycles. Develop story arcs, shot lists, prompts, voiceover direction, pacing, captions, transitions, music, and sound design; edit and version final content for 9:16, 16:9, social, web, sales, and event use.

Lead end-to-end client creative from discovery and brief through concept development, storyboards, generative production, editing, revisions, quality control, and platform-ready delivery. Produce cinematic commercials, short-form social video, product visualizations, launch assets, branded campaign content, and digital identity work across wellness, fashion, hospitality, nightlife, luxury, and consumer brands. Direct shot-level creative decisions including casting, environment, camera language, lighting, pacing, continuity, product accuracy, brand cues, hooks, and final presentation. Build rapid AI-assisted workflows using tools such as Higgsfield, Kling, Seedance, Nano Banana Pro, ChatGPT, Codex, CapCut, Canva, and Framer, troubleshooting visual inconsistencies and iterating from client feedback. Manage proposals, timelines, approvals, versioning, portfolio development, and final delivery as an independent studio founder.

Produce and promote recurring nightlife and private events by combining audience development, event branding, social content, venue coordination, entertainment programming, and live execution. Collaborate with venue owners, promoters, talent, security, hospitality teams, and production partners under live deadlines to shape guest experience and creative decisions. Bring direct insight into audience behavior to improve event creative and execution.