JS

Jonathan Spjuth

Available to hire

I’m Jonathan Spjuth, an independent graphic and brand designer based in Amsterdam, where I’ve spent the last four years building JS Studio and delivering brand identity, web design, and marketing for clients across…

About

I’m Jonathan Spjuth, an independent graphic and brand designer based in Amsterdam, where I’ve spent the last four years building JS Studio and delivering brand identity, web design, and marketing for clients across fitness, hospitality, corporate, and lifestyle. I love taking a visual concept from idea to execution—translating it into scalable design systems, templates, and brand guidelines that teams can actually use.

Working hands-on and end-to-end, I’ve also partnered with online communities and studios to refresh and strengthen their brands, leading creative direction across campaigns, social, and newsletters. I enjoy collaborating across marketing, product, and events in fully remote setups, using tools like Figma and Adobe Creative Suite to bring clarity, consistency, and personality to every touchpoint.

  • 5 years' experience
  • Joined October 2026

Industry experience

  • Travel & Hospitality
  • Education
  • Professional Services
  • Media & Entertainment
  • Retail

Work experience· 5 roles

Marketing Manager · Vélo Cycle StudiosJun 2025 – Apr 2026 · 11 mos

Owned full marketing strategy and execution, including campaigns, content, and brand communications. Applied brand and design expertise to strengthen visual consistency across marketing channels, supporting cohesive messaging and creative output throughout the marketing calendar.

Head of Brand · Elevate by RowenNov 2023 – Present · 3 yrs 1 mo

Creative partner for an online fitness studio and community, leading all visual branding across touchpoints. Strategically advise brand direction and oversee a full brand refresh, building a scalable identity system with templates and guidelines used consistently in campaigns, social media, and newsletters.

Graphic Designer & Founder · JS StudioOct 2022 – Present · 4 yrs 2 mos

Founded and run an independent design studio managing the full cycle from client acquisition to delivery. Deliver brand identity, web design, publication, and social content for clients across fitness, hospitality, publishing, and corporate sectors. Build visuals and design systems using Figma and Adobe Creative Suite, ensuring brand consistency across campaigns, websites, and content.

Account Manager · Designhouse Brand & Design AgencyFeb 2022 – Oct 2022 · 9 mos
General Manager · The Noblemen HotelJan 2021 – Feb 2022 · 1 yr 2 mos

Education

Bachelor's Degree, Business Administration in Hospitality Management · Hotelschool The Hague2017 – 2021

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