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I’m a senior social media leader with 15+ years’ experience building global B2B technology social strategies across AI, cloud and SaaS. I blend strategic leadership with hands-on content planning, campaign delivery, executive thought leadership and performance optimisation. I help teams scale social governance and operating models, and I use analytics and AI-enabled workflows to improve efficiency and results. Partnering with executives, agencies and international teams, I focus on audience growth, brand visibility and measurable commercial impact.…I’m a senior social media leader with 15+ years’ experience building global B2B technology social strategies across AI, cloud and SaaS. I blend strategic leadership with hands-on content planning, campaign delivery, executive thought leadership and performance optimisation. I help teams scale social governance and operating models, and I use analytics and AI-enabled workflows to improve efficiency and results. Partnering with executives, agencies and international teams, I focus on audience growth, brand visibility and measurable commercial impact.

Jon Bond

Social Media Manager, Content Strategist, Marketing Strategist, +4

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I’m a senior social media leader with 15+ years’ experience building global B2B technology social strategies across AI, cloud and SaaS. I blend strategic leadership with hands-on content planning, campaign delivery, executive thought leadership and performance optimisation. I help teams scale social governance and operating models, and I use analytics and AI-enabled workflows to improve efficiency and results. Partnering with executives, agencies and international teams, I focus on audience growth, brand visibility and measurable commercial impact.…I’m a senior social media leader with 15+ years’ experience building global B2B technology social strategies across AI, cloud and SaaS. I blend strategic leadership with hands-on content planning, campaign delivery, executive thought leadership and performance optimisation. I help teams scale social governance and operating models, and I use analytics and AI-enabled workflows to improve efficiency and results. Partnering with executives, agencies and international teams, I focus on audience growth, brand visibility and measurable commercial impact.

Available to hire

I’m a senior social media leader with 15+ years’ experience building global B2B technology social strategies across AI, cloud and SaaS. I blend strategic leadership with hands-on content planning, campaign delivery, executive thought leadership and performance optimisation.

I help teams scale social governance and operating models, and I use analytics and AI-enabled workflows to improve efficiency and results. Partnering with executives, agencies and international teams, I focus on audience growth, brand visibility and measurable commercial impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Senior Social Media Lead at Nscale

June 1, 2026 - Present

Leading the development and execution of Nscale’s global social media strategy for an AI infrastructure business, establishing scalable foundations for the global social function. Building executive visibility programmes and partnering with senior leadership to shape thought leadership and corporate storytelling. Developing employee advocacy initiatives to extend reach through authentic engagement. Collaborating with executives, content, product and creative teams to deliver campaigns and content distribution. Implementing KPI frameworks, reporting dashboards and social listening to drive data-led optimisation and strategic decision-making.

Global Social Media Director at SoftwareOne

November 1, 2024 - December 31, 2025

Defined global social media governance frameworks, approval workflows and operational controls in partnership with legal and compliance to ensure regulatory and reputational alignment across global markets. Shaped executive thought leadership, editorial direction and content strategy with senior stakeholders across EMEA and global teams. Led executive LinkedIn strategy and employee advocacy programmes to build visibility, credibility and influence. Established KPIs, performance frameworks and reporting dashboards using analytics and social listening to optimise performance and inform strategic decisions.

Social Media Director (Northern Europe) at OVHcloud

October 1, 2022 - October 31, 2024

Led B2B brand storytelling and challenger brand positioning across enterprise SaaS and cloud markets, developing case studies, thought leadership and executive communications. Developed and executed integrated paid and organic campaigns across cloud, AI and blockchain verticals. Supported regional and global events with real-time social content, executive amplification and post-event performance reporting. Directed executive thought leadership and social visibility programmes, defined KPIs and reporting to optimise campaigns and demonstrate commercial impact.

Social Media Lead (UK & EMEA) at Gallagher Insurance

October 1, 2018 - October 31, 2022

Built and scaled a B2B customer and employee community to drive peer engagement and digital advocacy. Managed LinkedIn channel strategy, governance and content publishing with alignment to brand, regulatory and corporate communications standards. Led stakeholder engagement, mentorship and training programmes to upskill senior teams in social strategy, governance and social selling. Used social listening and audience insights to inform content strategy and campaign optimisation in a highly regulated financial services environment, partnering closely with risk management, compliance and corporate communications. Increased engagement and knowledge sharing across the EMEA business.