José Rocha

I’m José Rocha, and I have a confession: I wrote the book ‘O Assalto Criativo’ with the sole intention of robbing the corporate world of its monotony. Don’t worry, my criminal record is clean, the only thing I steal is boredom, replacing it with lateral thinking.

Armed with an MBA and a Master’s in UX/UI, I am that rare hybrid who loves a perfect colour palette as much as a solid ROI. I dedicate my time to sharing this knowledge as a Professor at LSDM and EPG, while collecting Awwwards distinctions and helping brands find their voice.