Jordan Stowell

Led the visual execution of the “Why We Made This” multi-page format redevelopment, optimizing workflows while maintaining brand consistency. Designed and implemented JavaScript automation scripts in Adobe InDesign, significantly improving label formatting speed and scalability across multilingual markets. Created and maintained Artwork Requirements Documents (ARDs) and workflow guides, enhancing clarity across suppliers and internal teams. Served as the Brand Protection Subject Matter Expert (SME) for visual content, delivering counterfeit detection analysis and maintaining brand integrity.

Led the design and development of the web launch for Classic Collectives, contributing to a $12M investment increase. Created compelling visual assets for digital campaigns, driving a 176% lead growth in Clasisk Kinect transportable homes. Developed digital assets for social media, email marketing, and web platforms that strengthened brand identity. Designed customer engagement strategies that increased open day attendance by 240%.

Developed e-commerce packaging and digital storefront experiences, supporting brand recognition as a Top 10 healthy food brand on Tmall and contributing to a 53% YoY digital sales growth. Designed META ad campaigns and content for health-conscious audiences, maintaining brand consistency across digital platforms. Created visually compelling email marketing templates and campaigns that enhanced customer engagement. Refreshed Comvita Kids packaging with a bold, minimalist approach, resulting in +78% YoY revenue growth and 1,450 new store placements. Led North American packaging updates focusing on clean, elevated design, achieving a 20% increase in Costco Canada same-store sales.