SEO Content, Media & Analytics Specialist at Fantasia Villas

Developed SEO on-page content for Stbarthelemyvillas.com, including blog articles, regional guides, and 150+ luxury villa listings. Implemented SEO/GEO strategies (keyword-rich content, meta descriptions, and alt-tags). Built content-team brand guides and managed SEO/content teams to launch the website within two months. Coordinated cross-departmentally with C-suite, development, SEO, design, and marketing; consulted C-suite on social media strategy for future campaigns. Used project management tools including Notion, Slack, WhatsApp, Microsoft Office, and WordPress.

Marketing Coordinator at Hemera Growth Group

Developed and managed content for three websites for Meraki Resources and five subsidiaries using WordPress. Created KPI dashboards and implemented SEO using SEMrush, Google Search Console, Looker Studio, and GA4. Drove growth in web traffic and conversions through website updates, SEO, and CRO; improved keyword rankings to top-five SERP positions and increased conversion rates for contact forms and calls. Managed social media accounts (LinkedIn and Facebook) for Bluepoint Construction and Forbidden Mechanical, creating organic content and paid ads using Photoshop, Canva, Meta Business Suite, and SEMrush. Collaborated with internal teams using Slack, Notion, and Microsoft Teams; supported strategy sessions and project development (including Figma). Coordinated back-end website updates with development agencies (Sproing Solutions and HPX Media).

Brand Manager at IndigiFilm

Designed and developed a website via WordPress and Elementor, including domain and email setup, and established social media presence across major platforms. Planned and executed digital marketing campaigns (Facebook and Instagram) in collaboration with internal teams, influencers, and levelFILM; leveraged organic and paid ads. Achieved strong results within one month: increased website traffic and click-through rate for showtime links; helped the film reach Apple TV’s top 5 most downloaded movies and expanded its theatrical run from 5 theatres to 25+ theatres. Organized a Reddit AMA reaching a potential audience of over 4 million Canadian users.