Hi, I’m Pulkit Joshi, a results-driven Social Media Manager focused on building engaging online presences and driving leads. I have led campaigns across Facebook, Instagram, TikTok, and LinkedIn for multi-brand portfolios in hospitality, retail, and distribution, with a strong emphasis on data-driven optimization and cross-functional collaboration. With an MBA in Information Technology and a recent Digital Marketing for Performance & Growth program from IIM Kozhikode, I blend marketing strategy with technology to optimize content, elevate engagement, and deliver measurable ROI.

Hi, I’m Pulkit Joshi, a results-driven Social Media Manager focused on building engaging online presences and driving leads. I have led campaigns across Facebook, Instagram, TikTok, and LinkedIn for multi-brand portfolios in hospitality, retail, and distribution, with a strong emphasis on data-driven optimization and cross-functional collaboration. With an MBA in Information Technology and a recent Digital Marketing for Performance & Growth program from IIM Kozhikode, I blend marketing strategy with technology to optimize content, elevate engagement, and deliver measurable ROI.

Available to hire

Hi, I’m Pulkit Joshi, a results-driven Social Media Manager focused on building engaging online presences and driving leads. I have led campaigns across Facebook, Instagram, TikTok, and LinkedIn for multi-brand portfolios in hospitality, retail, and distribution, with a strong emphasis on data-driven optimization and cross-functional collaboration.

With an MBA in Information Technology and a recent Digital Marketing for Performance & Growth program from IIM Kozhikode, I blend marketing strategy with technology to optimize content, elevate engagement, and deliver measurable ROI.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Social Media Manager at TAPPOO GROUP OF COMPANIES
June 1, 2025 - Present
Leads end-to-end social media strategy and execution for multiple group businesses (Wholesale, Retail, Automobile, Hospitality, Distribution). Designs content calendars, generates leads across Facebook, Instagram, and TikTok, and collaborates with design and content teams for offline events and product launches. Manages ads and campaigns based on data insights.
Social Media Manager at STOCKTAKE ONLINE
May 1, 2022 - May 1, 2025
Implemented a new social media strategy in the hospitality sector to generate LinkedIn leads; created content calendars through competitive research and audience identification; produced and formatted posts and videos; assisted with website layout and coordination with designers and writers; ideated and executed ad campaigns and ongoing optimization.
Social Media Manager at WIRE MONSTER
October 1, 2021 - May 1, 2022
Created and executed social media strategies for overseas clients; analyzed metrics to improve ad performance; managed clients’ daily tasks and reporting via online portals; conducted competitor analysis and contributed to digital marketing proposals.
Social Media Executive at APPONEXT SYSTEMS AND TECHNOLOGY LLP
August 1, 2020 - September 1, 2021
Developed and implemented social media strategies using competitive research and audience profiling; generated and shared daily content to engage communities; moderated user-generated content and maintained editorial calendars.
Social Media Executive at R.V. Hospitality Solutions LLP
June 1, 2018 - July 1, 2020
Managed social media activities for hospitality solutions; engaged audiences and supported content strategy; coordinated with teams to ensure brand consistency.

Education

Master OF Business Administration (M.B.A) at Parul University
March 1, 2016 - April 1, 2018
Digital Marketing for Performance & Growth at IIM Kozhikode
January 1, 2024 - January 1, 2024
MBA : Information Technology at Parul University India
January 1, 2018 - January 1, 2018
Bachelor of Engineering : Computer Engineering at Gujarat Technological University India
January 1, 2016 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Software & Internet, Transportation & Logistics, Energy & Utilities, Other, Media & Entertainment, Professional Services, Retail