Josseline González

Designed a cohesive graphic system based on the existing logo, including multiple brand variations for print and digital assets. Developed engaging and consistent visual content for social media aligned with the brand palette. Contributed to the organic growth of the CEO’s LinkedIn: from 4,252 to 5,983 followers in under 3 months (+40.7%) with no paid promotion. Led projects such as the creation of E-books for lead generation, masterclass presentation design, and launching short-form video content on YouTube (reaching up to 1.5K views per video).

Led the redesign of the company’s visual identity across social, web, and print materials. Created digital content including newsletters, landing pages, and presentation decks using HubSpot, Adobe Suite, and Canva. Managed visual communication for both internal initiatives and public-facing campaigns.

-uSource: Created multimedia content for the redesign and relaunch of the company’s website and social media.Designed branding for events, including large-format materials for Trade Shows, improving brand visibility.Developed social campaigns focused on clarity and visual storytelling to drive qualified leads. -PowerPlacing: Introduced a new visual content line to clarify service offerings, enhancing communication for the brand and key clients.Designed and scheduled engaging content across platforms using brand-aligned visual assets.