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I'm Jayesh Patel, a commercially driven marketing leader with extensive experience scaling brands across fintech, SaaS, media, gaming, and technology. I drive growth through data-led strategies, integrated campaigns, and cross-functional leadership, building high-performing teams that deliver measurable business impact. I excel at turning complex go-to-market challenges into clear programs, optimizing paid media, and aligning brand storytelling with commercial goals across global markets. I thrive on collaboration with product, sales, and media partners to elevate brand and revenue while maintaining a customer-centric mindset.…I'm Jayesh Patel, a commercially driven marketing leader with extensive experience scaling brands across fintech, SaaS, media, gaming, and technology. I drive growth through data-led strategies, integrated campaigns, and cross-functional leadership, building high-performing teams that deliver measurable business impact. I excel at turning complex go-to-market challenges into clear programs, optimizing paid media, and aligning brand storytelling with commercial goals across global markets. I thrive on collaboration with product, sales, and media partners to elevate brand and revenue while maintaining a customer-centric mindset.

Jayesh Patel

Marketing Strategist, Growth Marketer, Brand Strategist, +4

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I'm Jayesh Patel, a commercially driven marketing leader with extensive experience scaling brands across fintech, SaaS, media, gaming, and technology. I drive growth through data-led strategies, integrated campaigns, and cross-functional leadership, building high-performing teams that deliver measurable business impact. I excel at turning complex go-to-market challenges into clear programs, optimizing paid media, and aligning brand storytelling with commercial goals across global markets. I thrive on collaboration with product, sales, and media partners to elevate brand and revenue while maintaining a customer-centric mindset.…I'm Jayesh Patel, a commercially driven marketing leader with extensive experience scaling brands across fintech, SaaS, media, gaming, and technology. I drive growth through data-led strategies, integrated campaigns, and cross-functional leadership, building high-performing teams that deliver measurable business impact. I excel at turning complex go-to-market challenges into clear programs, optimizing paid media, and aligning brand storytelling with commercial goals across global markets. I thrive on collaboration with product, sales, and media partners to elevate brand and revenue while maintaining a customer-centric mindset.

Available to hire

I’m Jayesh Patel, a commercially driven marketing leader with extensive experience scaling brands across fintech, SaaS, media, gaming, and technology. I drive growth through data-led strategies, integrated campaigns, and cross-functional leadership, building high-performing teams that deliver measurable business impact.

I excel at turning complex go-to-market challenges into clear programs, optimizing paid media, and aligning brand storytelling with commercial goals across global markets. I thrive on collaboration with product, sales, and media partners to elevate brand and revenue while maintaining a customer-centric mindset.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Marketing Director at Tema ETFs

September 1, 2024 - Present

Spearheading the growth of a modern ETF brand by building a high-performance marketing function from the ground up. Led a cross-disciplinary team covering brand, performance marketing, influencer relations, SEO/SEM, and content strategy to drive AUM growth, investor acquisition, and category awareness.

Global Social Media Strategy Lead at Revolut

July 1, 2022 - September 30, 2024

Directed the global social media strategy for one of the world’s fastest-growing fintechs, leading a distributed team across 30+ markets to build brand equity, scale engagement, and support international expansion. Partnered with Growth, Product, and Performance teams to align storytelling with commercial goals.

Head of Social Media at BBC

February 1, 2019 - June 30, 2022

Led digital and social media strategy across 22 multi-platform BBC accounts, managing a cross-functional team of editors, producers, and analysts to deliver content that increased engagement and reach among young and underserved audiences. Launched the award-nominated ‘Lockdown Learning’ campaign.

Head of Social Media at Sky Betting & Gaming

October 1, 2016 - January 31, 2019

Built and led the social media marketing team responsible for acquisition, engagement, and retention across multiple Sky Bet brands. Developed and executed a full-funnel social strategy combining data-driven targeting, paid optimisation, and creative partnerships with Sky Sports to drive customer conversion and loyalty.

Global Marketing Manager at Microsoft Xbox

September 1, 2014 - September 30, 2016

Oversaw global go-to-market campaigns for flagship Xbox titles including Halo 4 and Forza Horizon, leading cross-regional creative, media, and retail execution teams to deliver high-impact, multi-channel launches. Managed multimillion-dollar marketing budgets, delivering 12M+ global game sales across 15+ launches. Cannes Lion awarded for the ‘Rise of the Tomb Raider’ experiential campaign.

EMEA Marketing Manager at Microsoft Xbox

March 1, 2011 - August 31, 2014

Developed and executed EMEA marketing strategies for Xbox and Microsoft Game Studios, aligned with global objectives across ATL, BTL, digital, PR, and events. Delivered regional toolkits to drive revenue, increase share, and hit profitability targets. Led launches such as Xbox One and major titles, surpassing campaign targets; earned industry recognition including an MCV Award nomination and inclusion in MCV’s 30 Under 30.