Hi, I'm João Serrano, a creative and versatile professional with over 8 years of experience in project management, creative direction, and visual content production such as video and photography. I've had the pleasure of collaborating with global brands like Lacoste, Reebok, and Nespresso, as well as local artists including Plutónio, Slow J, and Carolina Deslandes. I love leading multidisciplinary teams and developing launch strategies that amplify artistic visibility. Outside of work, I'm passionate about music, photography, video, travel, fashion, and sports, which continuously inspire my creative projects.

João Serrano

Hi, I'm João Serrano, a creative and versatile professional with over 8 years of experience in project management, creative direction, and visual content production such as video and photography. I've had the pleasure of collaborating with global brands like Lacoste, Reebok, and Nespresso, as well as local artists including Plutónio, Slow J, and Carolina Deslandes. I love leading multidisciplinary teams and developing launch strategies that amplify artistic visibility. Outside of work, I'm passionate about music, photography, video, travel, fashion, and sports, which continuously inspire my creative projects.

Available to hire

Hi, I’m João Serrano, a creative and versatile professional with over 8 years of experience in project management, creative direction, and visual content production such as video and photography. I’ve had the pleasure of collaborating with global brands like Lacoste, Reebok, and Nespresso, as well as local artists including Plutónio, Slow J, and Carolina Deslandes.

I love leading multidisciplinary teams and developing launch strategies that amplify artistic visibility. Outside of work, I’m passionate about music, photography, video, travel, fashion, and sports, which continuously inspire my creative projects.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Director and Creative Director
January 1, 2016 - June 22, 2024
Directed and produced music videos for artists such as Plutónio, Slow J, and Carolina Deslandes. Collaborated with global brands including Intimissimi, Lacoste, Reebok, and Nespresso to create visual campaigns. Managed projects with creative teams, ensuring delivery within deadlines and budgets. Developed launch strategies to enhance the visibility of artist releases. Provided promotional and behind-the-scenes photography to reinforce artists’ visual identity.
Manager and Road Manager
January 11, 2030 - January 11, 2030
Managed the careers of three artists, including two DJs and one singer. Responsibilities included event negotiations, team management, and show logistics. Coordinated teams at medium and large-scale events.
Front of House Manager & Waiter at Conceito Foodstore
September 1, 2015 - May 1, 2016
Supervised front-of-house operations and customer service in a small establishment. Managed stock, reservations, and coordination of catering services. Led teams during external events.
F&B Intern at Hotel Pestana Sintra Golfe
June 1, 2014 - December 1, 2014
Performed table service, counter service, and room service duties. Coordinated logistics for conference rooms and event preparations.
Department Supervisor at Toys'R'Us
December 1, 2012 - July 1, 2013
Customer service and stock replenishment in the 'Pre-natal' department. Stock organization and inventory management.
Website Analysis and New Communication Channels at Compta
June 1, 2012 - November 1, 2012
Analyzed websites and proposed usability improvements. Introduced new communication channels and social media platforms such as Facebook, YouTube, and Twitter.
Communication Assistant at Espaço Psi
January 1, 2011 - September 1, 2011
Assisted in psychology consultations, scheduling, and patient reception. Developed communication and marketing plans, including social media strategies.

Education

Bachelor’s Degree at Escola Superior de Hotelaria e Turismo do Estoril, Portugal
January 1, 2011 - December 31, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Travel & Hospitality, Retail