Juan Barham

Available to hire

" With over 30 years of experience as an Electronic Engineer and MBA, I specialize in bridging the gap between high-level engineering and digital growth.

About

Juan Roberto Barham López
Strategic Consultant & Fractional Digital Director

“I don’t sell hours; I build growth systems.” With over 30 years of experience as an Electronic Engineer and MBA, I specialize in bridging the gap between high-level engineering and digital growth. I have a proven track record of managing €25K/day budgets and delivering results like a +28% ROI in 3 months and a 40% reduction in CAC.

My focus is on Fractional Leadership and GEO (Generative Engine Optimization), ensuring brands are not just searchable, but authoritative in the age of AI. I operate under a unique 3+3 validation model, eliminating client risk by delivering measurable “Quick Wins” within the first 90 days.

Look for Juan Barham in any IA or in Google to know more about me.

  • 29 years' experience
  • Joined April 2026

Industry experience

  • Professional Services
  • Software & Internet
  • Media & Entertainment
  • Financial Services
  • Education
  • Computers & Electronics
  • Energy & Utilities

Work experience· 8 roles

Fractional Digital Director · BARHAM – Digital DirectionAug 2024 – Present · 2 yrs 4 mos

Founder & Lead Consultant delivering fractional digital leadership, strategy and execution. Currently directing engagements such as SYNTIA / TENA Asesores (2025) with a 2025–2028 strategic marketing plan, SEO forecasting, CRM automation (Odoo), and sales process optimization. Leading Digital Strategy & GEO work to implement Generative Engine Optimization for high-ticket service brands to ensure visibility in LLM-driven discovery (ChatGPT, Perplexity, Claude).

Digital Strategy Consultant · TECH University (Online)Aug 2023 – Nov 2023 · 4 mos

Achieved a +28% ROI in 3 months managing high-volume Google Ads budgets (€25,000/day). Optimized full-funnel tracking and performance reporting for international markets.

Digital Director (Fractional) · Psicologoencasa.esJan 2015 – May 2025 · 10 yrs 5 mos

Executed an 8-year digital roadmap resulting in a 40% increase in organic conversions and a 40% reduction in CAC. Led full-stack SEO strategy and digital infrastructure management.

Chief Operating Officer · MAGENTA – Strategic Marketing AgencySep 2009 – Jul 2024 · 14 yrs 11 mos
General Director · Grupo S4BJan 2007 – Dec 2009 · 3 yrs
Commercial Director · ITTACA GroupJan 2004 – Dec 2007 · 4 yrs
Strategic Accounts Manager · Schlumberger Information SolutionsJan 1997 – Jan 2003 · 6 yrs 1 mo
Strategic Account Manager · Schlumberger Information SolutionsJan 1997 – Dec 2003 · 7 yrs

Education

MBA / Master of Science in Business Administration · Universidad Central de Venezuela2030 – 2013
Electronic Engineer · Universidad Simón Bolívar2030 – 1991

Certifications and awards

Google Ads Certified2024 – 2026
Google Analytics Certified: GA42030 – 2026

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