I’m Julia Łukomska, a digital marketing professional with a strong focus on programmatic buying and data-driven campaign optimization. I enjoy turning complex KPIs into clear, actionable insights and delivering results for brands in fashion and lifestyle spaces. My background spans content creation, copywriting, and social media, balanced by formal study in English literature. I thrive in collaborative teams and love staying ahead of digital trends through experimentation with DSPs like DV360, Adform, Teads, and Google Analytics.

Julia Lukomska

I’m Julia Łukomska, a digital marketing professional with a strong focus on programmatic buying and data-driven campaign optimization. I enjoy turning complex KPIs into clear, actionable insights and delivering results for brands in fashion and lifestyle spaces. My background spans content creation, copywriting, and social media, balanced by formal study in English literature. I thrive in collaborative teams and love staying ahead of digital trends through experimentation with DSPs like DV360, Adform, Teads, and Google Analytics.

Available to hire

I’m Julia Łukomska, a digital marketing professional with a strong focus on programmatic buying and data-driven campaign optimization. I enjoy turning complex KPIs into clear, actionable insights and delivering results for brands in fashion and lifestyle spaces.

My background spans content creation, copywriting, and social media, balanced by formal study in English literature. I thrive in collaborative teams and love staying ahead of digital trends through experimentation with DSPs like DV360, Adform, Teads, and Google Analytics.

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Language

English
Advanced
Spanish; Castilian
Advanced
Polish
Fluent

Work Experience

Programmatic Specialist at Performange Group
June 1, 2024 - July 1, 2025
Managing all programmatic media campaigns based on KPIs. Regular analysis, reviews, and reports of campaigns’ status. Working closely with media vendors and tech partners in the execution of plans and building strong working relationships. Supporting innovation to remain ahead of the competition by connecting externally to stay in touch with the latest trends. Participating in the design of Programmatic campaign strategies, recommending an appropriate mix of tactics.
Junior Programmatic Specialist at Matterkind, Kinesso
August 1, 2022 - February 28, 2024
Campaign setup in DSP & external tools/platforms. Monitoring and analyzing campaign performances on KPIs. Consulting and giving recommendations for optimization and improvement. Developing programmatic campaign strategies based on overall advertiser goals and objectives. Developing strong and effective audience targeted plans in accordance with campaign objectives (branding/performance). Performing and creating regular reviews and reports of campaigns’ status across revenue, KPIs, and pacing.
Marketing Copywriter at FLHF SA
November 1, 2021 - November 30, 2022
Creating compelling and informative content for the main website. Writing clear, concise, and engaging copy aligned with brand voice and tone while considering the needs and preferences of the target audience. Proofreading and editing content to ensure grammatical accuracy, clarity, and adherence to brand guidelines.
Copywriter + Social Media at Lamode.info
March 1, 2021 - October 31, 2021
Delivering quality, detail-oriented, and interesting stories, both long and short. Writing articles about fashion, fashion shows, trends, and news. Updating social media platforms with content that matches brand identity and aesthetic. Conducting research on newest information from the fashion industry. Staying updated on social media trends and best practices to optimize content performance. Proofreading and editing content to maintain high quality and accuracy.
Junior Programmatic Specialist at Matterkind, Kinesso
February 1, 2024 - October 14, 2025
Campaign setup in DSP and external tools, monitoring and analysing campaign performance on KPIs, providing optimization recommendations, and developing programmatic strategies aligned with advertiser goals. Created audience-targeted plans (branding/performance) and produced regular status reviews across revenue, KPIs, and pacing. Tools used include DV360, Google Analytics, Adform, Teads, Excel, and PowerPoint.
Marketing Copywriter at FLHF SA
February 1, 2024 - October 14, 2025
Creating compelling and informative content for the main website; writing clear, concise, engaging copy aligned with brand voice; proofreading and editing to ensure grammatical accuracy and brand adherence.
Copywriter + Social Media at Lamode.info
November 1, 2022 - October 14, 2025
Wrote fashion articles (long and short form), covered fashion shows, trends, and news; updated social media with brand-consistent content; conducted industry research and stayed updated on social media trends to optimize performance; proofreading and editing to maintain quality.
Programmatic Campaigns Manager at Performange Group
June 1, 2024 - Present
Managing all programmatic media campaigns based on KPIs; conducting regular analyses, reviews, and reports; collaborating with media vendors and tech partners; driving innovation and staying ahead of trends; designing programmatic strategies and recommending an appropriate mix of tactics.
Marketing Copywriter at FLHF SA
February 1, 2024 - October 14, 2025
Created compelling and informative content for the main website; wrote clear, concise copy aligned with brand voice and tone; proofreading and editing to ensure grammatical accuracy, clarity, and adherence to brand guidelines; supported programmatic marketing with campaign setup, monitoring KPIs, and reporting; developed programmatic campaign strategies and audience targeting plans; performed regular reviews and reports of campaigns across revenue, KPIs, and pacing; collaborated with media vendors and tech partners and contributed to optimization recommendations.
Copywriter + Social Media at Lamode.info
November 1, 2022 - October 14, 2025
Delivered fashion-focused articles and long/short form stories; wrote articles about fashion, shows, trends and news; updated social media platforms to match brand identity and aesthetic; conducted research on latest fashion industry information; stayed updated on social media trends and best practices to optimize content performance; proofreading and editing to maintain high quality and accuracy.
Programmatic Specialist at Performange Group
June 1, 2024 - Present
Managing all programmatic media campaigns based on KPIs; regular analyses, reviews, and reporting of campaign status; collaborating with media vendors and tech partners; supporting innovation and staying ahead of trends; contributing to programmatic campaign strategy and audience planning; producing reviews and reports on revenue, KPIs, and pacing.
Marketing Copywriter at FLHF SA
February 1, 2024 - October 14, 2025
Creating compelling and informative content for the main website; writing clear, concise copy aligned with brand voice; proofreading and editing for accuracy; ensuring consistency with brand guidelines and audience needs.
Copywriter + Social Media at Lamode.info
November 1, 2022 - October 14, 2025
Delivering quality fashion content, writing articles on fashion, shows, trends and news; updating social media with brand-consistent content; researching industry trends and best practices to optimize performance; proofreading and maintaining high-quality content.

Education

BA Degree in English Studies at University of Warsaw
January 1, 2019 - December 31, 2022
Master of Arts in English Studies at University of Warsaw
January 1, 2022 - October 14, 2025
Bachelor of Arts in English Studies at University of Warsaw
January 1, 2019 - January 1, 2022
BA Degree in English Studies at University of Warsaw
January 1, 2019 - January 1, 2022
MA Degree in English Studies at University of Warsaw
January 1, 2022 - October 14, 2025
BA Degree in English Studies at University of Warsaw
January 1, 2019 - January 1, 2022
MA Degree in English Studies with focus on British literature and culture at University of Warsaw
January 1, 2022 - October 14, 2025

Qualifications

C1 English Language Certification
January 11, 2030 - October 14, 2025
B2 Spanish Language Certification
January 11, 2030 - October 14, 2025
C1 English language proficiency
January 11, 2030 - October 14, 2025
B2 Spanish language proficiency
January 11, 2030 - October 14, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Education