JP

Julia Piccoli

Available to hire

I'm an energetic, highly trained Marketing Manager and Content Creator with a passion for beauty, fashion and food. I've worked with luxury hair brands, CPG start-ups, tech, and e-commerce brands.

About

I’m an energetic, highly trained Marketing Manager and Content Creator with a passion for beauty, fashion and food. I’ve worked with luxury hair brands, CPG start-ups, tech, and e-commerce brands.

  • 8 years' experience
  • Joined June 2026

Industry experience

  • Consumer Goods
  • Retail
  • Professional Services
  • Media & Entertainment
  • Software & Internet

Work experience

Marketing Manager · Ohh! Foods (First Lady Products & Great Lengths Canada)Jan 2023 – Present · 3 yrs 11 mos

Led multi-channel marketing for multiple brands, overseeing a small marketing team. Built two new websites, developed SEO-driven strategies, and implemented campaigns across email, digital ads, social media, print, events, and influencer partnerships. Developed brand messaging and drove growth in awareness and sales; coordinated supplier and partner relationships.

Brand & Influencer Partnerships Manager · Monarchy Lash Co.Mar 2021 – May 2022 · 1 yr 3 mos

Engaged with influencers, creators, and community members; orchestrated product gifting and paid partnerships; negotiated deals and sponsorships; established tracking via UTMs and affiliate codes; grew influencer network and managed collaboration outcomes; built and maintained influencer programs.

Founder & Marketing Director · Julia Piccoli Coaching & Social Genesis AgencyMay 2018 – Aug 2022 · 4 yrs 4 mos

Led day-to-day marketing across multiple channels for B2B and B2C clients. Created content calendars, directed creative output, and ran AB testing to optimize campaigns. Built two new company websites with extensive SEO; managed a 3-person marketing team; launched multi-channel campaigns (email, digital ads, organic social, print, events); secured influencer partnerships and brand collaborations. Implemented NetSuite-based product upload/configuration and tracked performance with KPIs; achieved 52% YoY revenue growth and grew an online community to over 65,000 Instagram followers.

Education

Public Relations, Advertising, and Applied Communications · University of Victoria2016 – 2018
Broadcasting - Radio · Fanshawe College2012 – 2014

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