Available to hire
Senior Business Analyst with 9+ years of experience specializing in data visualization (Tableau) and
analytics (Google/Adobe Analytics, AWS, Python) for top-tier e-commerce and tech companies.
Experienced in team management and empowering product and sales departments with actionable
insights. Passionate about optimizing data processes and automating reports to drive business strategy.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
French
Fluent
Spanish; Castilian
Fluent
English
Fluent
Work Experience
Data & Insight Analyst at Adevinta (Fotocasa & Habitaclia)
November 1, 2019 - November 5, 2025Collaborated with 13 product, data and sales teams to define data strategy; led tagging initiatives, A/B testing, and data visualization; standardized 100+ core KPIs and created a unified Tableau visualization adopted company-wide; designed a SEM Investment Calculator to optimize ad spend and enable data-driven marketing investments.
Senior Business Analyst Lead at Tech Style Fashion Group
November 1, 2019 - November 1, 2019Led and mentored a high-performing team of 2 analysts; managed analytics relationship with EU executive team; guided strategic and tactical decisions with data-driven insights.
Business Analyst at Tech Style Fashion Group
January 1, 2019 - January 1, 2019Delivered critical analyses on A/B tests, sales performance, and customer LTV; optimized and automated key reporting processes; improved data set accuracy for EU team; developed training programs for new Business Analysts.
Analytics & Quality Responsible at TRND – Europe’s leading Collaborative Marketing company
January 1, 2017 - January 1, 2017Monitored and analyzed campaign KPIs to ensure client targets were met or exceeded; created customized benchmarks and surveys for major client projects; served as primary technical contact (SPOC) for key measurement institutes (GfK, IRI, Nielsen); provided ROI estimates and data-driven insights to support the sales team.
Campaign Coordinator (Team Leader) at TRND – Europe’s leading Collaborative Marketing company
January 1, 2016 - January 1, 2016Led across-functional team of 9; directed end-to-end campaign planning, coordination, and resource management; partnered with the Sales team to ensure campaign deliverability and provide analytical support for client pitches.
WOMM Project Manager at TRND – Europe’s leading Collaborative Marketing company
September 1, 2013 - September 1, 2013Managed the complete lifecycle of Word-of-Mouth Marketing campaigns for top-tier FMCG and high-tech brands.
Education
Master in International Management at IAE Toulouse – Toulouse University of Management
January 11, 2030 - November 5, 2025Bachelor's degree in Management, specialization in Business and Sales at ISEM (France)
January 11, 2030 - November 5, 2025Master in International Business, Global Marketing and Internationalization at MIB Executive - ENI
January 11, 2030 - November 5, 2025BTS in International Trade at CNED
January 11, 2030 - November 5, 2025Qualifications
Master in International Management
January 11, 2030 - November 5, 2025Bachelor's degree in Management, specialization in Business and Sales
January 11, 2030 - November 5, 2025Master in International Business, Global Marketing and Internationalization
January 11, 2030 - November 5, 2025BTS in International Trade
January 11, 2030 - November 5, 2025Industry Experience
Retail, Software & Internet, Media & Entertainment, Professional Services, Education, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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