Available to hire
I’m Johnny Waterschoot, a strategic leader with over 30 years of experience in both corporate and startup settings. I specialize in business strategy, business development, innovation, marketing strategy, and project management across industries. I’ve led large-scale innovation and strategy initiatives, accelerated startups, and guided organizations through complex regulatory environments.
I’m passionate about turning ambitious ideas into actionable plans, building high-performing teams, and mentoring startups to scale. My approach combines design thinking, lean startup, and practical execution to deliver transformative results and sustainable growth.
Language
Dutch
Fluent
English
Fluent
French
Advanced
German
Beginner
Work Experience
Strategic Advisor / Fractional CMO at The Collective Consulting
November 1, 2024 - PresentStrategic advisor shaping marketing and growth for cybersecurity-focused clients. Strengthens market position, identifies expansion opportunities, and oversees client delivery. Currently executing strategy as fractional CMO and supporting client services.
Senior Director at RevelX
November 1, 2024 - PresentSenior Director driving growth through innovation and digital transformation. Builds client relationships and helps Belgian clients navigate organizational change to accelerate growth and market expansion.
Associate Director, wavespace & Venture Lead Antwerp at EY (Ernst & Young)
January 1, 2020 - September 1, 2024Led immersive innovation workshops using design thinking, lean startup, and agile methods to enhance project outcomes; designed and led startup–corporate collaborations and new venture incubation; facilitated intrapreneurship initiatives and hackathons.
Senior Manager – EY The Factory at EY
June 1, 2018 - January 1, 2020Go-to partner for corporate innovation projects; advised startups and scale-ups as part of the EYnovation program; managed operations and generated new business opportunities.
Project Manager at IMEC / IMINDS Project Management Office
January 1, 2015 - May 1, 2018Managed EC-funded European accelerator programs, set up open calls, coached startups through business validation, and designed support frameworks and investor exposure strategies.
Mentor at Start It @KBC
November 1, 2016 - PresentMentoring young companies, providing pitch development, fundraising guidance, and business modeling to improve go-to-market readiness.
Marketing and Business Development Manager, EMEA at Intel Capital
April 1, 2007 - May 1, 2014Responsible for all marketing actions in the EMEA region and business development events; organized Intel Capital Technology Days and coordinated over 200 meetings between startups and corporate customers to drive portfolio growth.
Corporate Events Manager at Intel Corporation
April 1, 2003 - April 1, 2007Led a team of international colleagues and agencies to plan and execute events across EMEA; managed event strategy, communications, and trade show presence including IDF, Telecom World, MWC, and Gitex; supported sales teams with events.
Brand Leadership Initiatives Manager, EMEA at Intel Communications Group
July 1, 2002 - March 1, 2003Developed and executed brand visibility plans across Europe, coordinating initiatives to raise product prominence in the region.
Marketing Communications Manager at Intel Platform Networks Group
July 1, 2001 - June 1, 2002Drove marketing communications to accelerate B2B adoption of Intel networking products.
Product Manager at XIRCOM
November 1, 2000 - June 1, 2001Product Manager for the REX Business Unit; launched the REX product line in the EMEA region and initiated Bluetooth product line introductions.
Portal & Community Manager at YUCOM
September 1, 1999 - November 1, 2000Drove customer engagement on the portal, built the user community, and led internet projects.
Senior Marketing Specialist at XIRCOM
July 1, 1995 - September 1, 1999Organized events, print production, and European marketing activities including web presence.
Communications Assistant at BULL
January 1, 1994 - July 1, 1995Supported communications director with internal and external communications activities.
Education
Bachelor in Communications Management at Artevelde Hogeschool Gent (HIBO)
September 1, 1990 - June 1, 1993Qualifications
Situational Leadership
January 1, 2024 - May 3, 2026Strategic Foresight & Future Thinking
January 1, 2024 - May 3, 2026Innovation Management: Structure in Innovation & Product Development
January 1, 2024 - May 3, 2026Technology Entrepreneurship: Lab to Market (HarvardX)
January 1, 2021 - May 3, 2026The Collaboration Code / MG Taylor System - Level Two Journeyperson
January 1, 2021 - May 3, 2026EY Innovation - Design Thinking - Silver (EY)
January 1, 2020 - May 3, 2026Lego Serious Play Facilitator (Play Strategy)
January 1, 2018 - May 3, 2026HubSpot Inbound Methodology Certified
January 1, 2016 - May 3, 2026Introduction to Private Equity
January 1, 2007 - May 3, 2026Fundamentals of Project Management
January 1, 1997 - May 3, 2026Industry Experience
Professional Services, Software & Internet, Government, Financial Services, Education
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