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Hi, I’m Kahu Fowler, a Design Lead and Senior Designer with 11 years of experience creating campaigns, brand systems, digital content, motion assets, websites, retail collateral, and marketing creative across consumer, wellness, fitness, and SaaS brands. I excel at translating brand and product stories into engaging creative that drives awareness, engagement, and commercial results. I thrive in fast-moving environments, collaborating with marketing, product, content, and leadership teams to deliver high-quality work from concept through execution.…Hi, I’m Kahu Fowler, a Design Lead and Senior Designer with 11 years of experience creating campaigns, brand systems, digital content, motion assets, websites, retail collateral, and marketing creative across consumer, wellness, fitness, and SaaS brands. I excel at translating brand and product stories into engaging creative that drives awareness, engagement, and commercial results. I thrive in fast-moving environments, collaborating with marketing, product, content, and leadership teams to deliver high-quality work from concept through execution.

Kahu Fowler

Designer, Graphic Designer, Art Director, +2

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Hi, I’m Kahu Fowler, a Design Lead and Senior Designer with 11 years of experience creating campaigns, brand systems, digital content, motion assets, websites, retail collateral, and marketing creative across consumer, wellness, fitness, and SaaS brands. I excel at translating brand and product stories into engaging creative that drives awareness, engagement, and commercial results. I thrive in fast-moving environments, collaborating with marketing, product, content, and leadership teams to deliver high-quality work from concept through execution.…Hi, I’m Kahu Fowler, a Design Lead and Senior Designer with 11 years of experience creating campaigns, brand systems, digital content, motion assets, websites, retail collateral, and marketing creative across consumer, wellness, fitness, and SaaS brands. I excel at translating brand and product stories into engaging creative that drives awareness, engagement, and commercial results. I thrive in fast-moving environments, collaborating with marketing, product, content, and leadership teams to deliver high-quality work from concept through execution.

Available to hire

Hi, I’m Kahu Fowler, a Design Lead and Senior Designer with 11 years of experience creating campaigns, brand systems, digital content, motion assets, websites, retail collateral, and marketing creative across consumer, wellness, fitness, and SaaS brands.

I excel at translating brand and product stories into engaging creative that drives awareness, engagement, and commercial results. I thrive in fast-moving environments, collaborating with marketing, product, content, and leadership teams to deliver high-quality work from concept through execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Lead at Kami Design

March 1, 2022 - Present

Led the full Kami rebrand, evolving the visual identity, design system, and brand guidelines across campaigns, web, product marketing, events, sales collateral, and digital content. Redeveloped Kami's global website, delivering a 21% increase in engagement and a 35% reduction in bounce rate through improved UX and accessibility. Developed and executed integrated campaigns across social, web, email, video, events, and product launches. Art directed photography, video, motion, and campaign assets for brand initiatives, conferences, product launches, and marketing campaigns. Created creative direction, mood boards, templates, and campaign toolkits to ensure consistency across channels. Collaborated with marketing, product, content, and leadership teams to align creative with business goals. Managed multiple projects with tight deadlines, mentored in-house and freelance designers, and introduced AI-assisted workflows to accelerate concept development.

Senior Designer (contract) at Les Mills International

February 1, 2022 - March 1, 2022

Led campaign and brand creative across digital, print, social, and partner channels for global fitness programmes. Developed campaign assets and marketing collateral for international markets while maintaining brand consistency. Balanced creative quality with demanding delivery timelines across concurrent projects. Partnered with marketing teams to execute creative supporting product launches and membership growth initiatives.

Lead Designer at The Box Office

March 1, 2020 - February 1, 2022

Led the redesign of the company website and lead generation experience across desktop and mobile platforms. Created and delivered campaigns across landing pages, email marketing, social media, digital advertising, and promotional materials. Used campaign performance data to continuously improve creative effectiveness and user engagement. Developed brand assets, templates, and digital content to strengthen consistency across channels.

Freelance Designer at Tama Agency

December 1, 2020 - April 1, 2021

Designed social, digital, and paid campaign content across multiple client accounts. Created static, motion, and video assets tailored to audience behaviour and campaign objectives. Collaborated with account managers and clients to develop creative aligned with brand strategy.

Graphic Designer & Operations Manager at Anytime Fitness

October 1, 2019 - March 1, 2020

Created launch campaigns, social content, EDMs, print collateral, and local marketing assets for a new gym opening. Developed integrated marketing campaigns that contributed to a record pre-sale membership result of 1,300+ members before launch. Produced creative across digital, social, print, and community channels.

Graphic Designer & Regional Manager at Snap Fitness

July 1, 2015 - August 1, 2019

Designed campaigns, social content, EDMs, print collateral, event creative, and promotional assets across multiple locations. Art directed campaign shoots and influencer content to improve brand consistency and creative quality. Helped grow membership by 400+ members and increase monthly revenue by 77% per gym through stronger marketing and creative execution.

Graphic Designer at Alpha-H

January 1, 2015 - July 1, 2015

Created digital, social, web, and print assets for international markets. Contributed to Instagram growth from 7K to 20K+ through stronger visual content and brand consistency. Worked with marketing and digital teams to elevate the premium positioning of the brand across channels.