Results-driven marketing leader with nearly a decade of experience in B2B strategy, digital campaigns, and partner ecosystem engagement across the SAP partner ecosystem. Recognized for award-winning initiatives that increased revenue, improved customer satisfaction, and expanded global brand visibility. Skilled in data-driven optimization, cloud and SaaS marketing, and executive-level collaboration on growth strategies. Certified in SAP, digital marketing, and generative AI, combining technical expertise with creative storytelling to accelerate adoption and drive brand growth.

Kai HAgen

Results-driven marketing leader with nearly a decade of experience in B2B strategy, digital campaigns, and partner ecosystem engagement across the SAP partner ecosystem. Recognized for award-winning initiatives that increased revenue, improved customer satisfaction, and expanded global brand visibility. Skilled in data-driven optimization, cloud and SaaS marketing, and executive-level collaboration on growth strategies. Certified in SAP, digital marketing, and generative AI, combining technical expertise with creative storytelling to accelerate adoption and drive brand growth.

Available to hire

Results-driven marketing leader with nearly a decade of experience in B2B strategy, digital campaigns, and partner ecosystem engagement across the SAP partner ecosystem. Recognized for award-winning initiatives that increased revenue, improved customer satisfaction, and expanded global brand visibility.

Skilled in data-driven optimization, cloud and SaaS marketing, and executive-level collaboration on growth strategies. Certified in SAP, digital marketing, and generative AI, combining technical expertise with creative storytelling to accelerate adoption and drive brand growth.

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Language

German
Fluent
English
Fluent

Work Experience

Head of Marketing at Versino AG
May 1, 2023 - Present
Leading marketing strategy and execution across B2B campaigns; oversaw brand visibility and revenue growth; led co-marketing with partners; managed agencies; enabled sales with tailored content; led international events.
Marketing Specialist at Versino AG
April 30, 2023 - October 12, 2025
Designed and executed vertical marketing campaigns; improved brand visibility; led LinkedIn ads; managed website/SEO; produced testimonials; on-boarded partnerships; supported IPO positioning; events.
Marketing Associate at Cloudiax AG (formerly Variatec AG)
June 30, 2016 - October 12, 2025
Supported global onboarding of SAP partners to Cloudiax SaaS; developed marketing collateral; SEO-optimized content; presented cloud-based product solutions at international events; coordinated cross-functional teams.
Member of the Supervisory Board at Linked World AG
February 1, 2023 - Present
Guided brand positioning and development within the global SAP partner network; led international co-marketing campaigns and event strategies; reinforced SAP ecosystem alignment.
Marketing Associate at Cloudiax AG (formerly Variatec AG)
June 1, 2016 - October 12, 2025
Supported SAP-partner marketing, developed collateral and SEO-optimized content, and aided product launches and campaigns to improve partner visibility and lead generation.
Head of Marketing at Versino AG
May 1, 2023 - Present
Led marketing strategy, campaigns, and partner marketing across SAP ecosystem; drove revenue growth and enhanced brand visibility.
Member of the Supervisory Board at Linked World AG
February 1, 2023 - Present
Guided brand positioning and international co-marketing campaigns; reinforced SAP ecosystem alignment and visibility.
Social Media Campaign Assistant at Quarter 44
July 1, 2015 - October 12, 2025
Assisted planning and execution of social media campaigns.
Marketing Campaign Assistant at GEERS
June 1, 2014 - October 12, 2025
Supported retail marketing campaigns and customer engagement initiatives.
Marketing & Sales Consulting Assistant at CONQUER
December 1, 2013 - October 12, 2025
Assisted client projects in marketing and sales consulting.
Copywriting & Creative Development Assistant at BrauwandRieken Werbeagentur
September 1, 2012 - October 12, 2025
Supported copywriting and creative development work.

Education

Multimedia Marketing (Advanced Training) at COMCAVE College (GmbH)
January 1, 2015 - December 31, 2015
Diploma in Communication & Marketing at Die Medienakademie
January 1, 2010 - January 1, 2013
Abitur at Gymnasium Friedrich II, Lorch
January 1, 2000 - January 1, 2009
Multimedia Marketing (Advanced Training) at COMCAVE.COLLEGE Gm bH
January 1, 2015 - October 12, 2025
Diploma in Communications & Marketing at WAM Die Medienakademie
January 1, 2010 - January 1, 2013
Abitur at Gymnasium Friedrich II. Lorch
January 1, 2000 - January 1, 2009

Qualifications

Conversion Optimization Masterclass — Nils Kattaue
June 1, 2024 - October 12, 2025
SAP Certified Application Associate — SAP HANA Cloud, Public Edition, Manufacturing
January 11, 2030 - October 12, 2025
SAP Certified Associate — SAP Business ByDesign Implementation Consultant
July 1, 2021 - October 12, 2025
AI Agents and Agentic AI with Vanderbilt University
July 1, 2025 - October 12, 2025
Google AI Essentials
June 1, 2025 - October 12, 2025
Google Project Management
July 1, 2025 - October 12, 2025
Google Prompting Essentials
June 1, 2025 - October 12, 2025
IBM Digital Marketing Foundations for Business Partners
March 1, 2018 - October 12, 2025
SAP Certified Application Associate — SAP HANA Cloud, Public Edition, Manufacturing
July 1, 2021 - October 12, 2025
SAP Certified Associate — SAP Business ByDesign Implementation Consultant
July 1, 2021 - October 12, 2025
AI Agents and Agent AI — Vanderbilt University
July 1, 2025 - October 12, 2025
Google AI Essentials
June 1, 2025 - October 12, 2025
Google Project Management
July 1, 2025 - October 12, 2025
Google Prompting Essentials
June 1, 2025 - October 12, 2025
Digital Marketing Foundations for Business Partners — IBM
March 1, 2018 - October 12, 2025

Industry Experience

Software & Internet, Professional Services, Manufacturing