I’m Kaitlyn Palmquist, a Creative Director and Brand & Design Lead with 10+ years of experience building cohesive visual systems across digital, print, and experiential platforms. I’ve directed brand development for 60+ clients, delivering scalable identity systems and experiences that drive clarity, differentiation, and measurable growth. I balance strategic vision with efficient execution in fast-paced creative environments and thrive on cross-functional collaboration and structured, outcome-driven processes.\n\nI’ve built and sustained a profitable creative studio (~$80k yearly revenue) through branding and website engagements, consistently delivering strong client satisfaction and positive SEO-aligned results. I excel at developing scalable brand guidelines and integrated communications across web, social, packaging, and print, and I enjoy guiding teams through AI-assisted workflows to accelerate concept development while maintaining quality.

Kaitlyn Palmquist

I’m Kaitlyn Palmquist, a Creative Director and Brand & Design Lead with 10+ years of experience building cohesive visual systems across digital, print, and experiential platforms. I’ve directed brand development for 60+ clients, delivering scalable identity systems and experiences that drive clarity, differentiation, and measurable growth. I balance strategic vision with efficient execution in fast-paced creative environments and thrive on cross-functional collaboration and structured, outcome-driven processes.\n\nI’ve built and sustained a profitable creative studio (~$80k yearly revenue) through branding and website engagements, consistently delivering strong client satisfaction and positive SEO-aligned results. I excel at developing scalable brand guidelines and integrated communications across web, social, packaging, and print, and I enjoy guiding teams through AI-assisted workflows to accelerate concept development while maintaining quality.

Available to hire

I’m Kaitlyn Palmquist, a Creative Director and Brand & Design Lead with 10+ years of experience building cohesive visual systems across digital, print, and experiential platforms. I’ve directed brand development for 60+ clients, delivering scalable identity systems and experiences that drive clarity, differentiation, and measurable growth. I balance strategic vision with efficient execution in fast-paced creative environments and thrive on cross-functional collaboration and structured, outcome-driven processes.\n\nI’ve built and sustained a profitable creative studio (~$80k yearly revenue) through branding and website engagements, consistently delivering strong client satisfaction and positive SEO-aligned results. I excel at developing scalable brand guidelines and integrated communications across web, social, packaging, and print, and I enjoy guiding teams through AI-assisted workflows to accelerate concept development while maintaining quality.

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Language

English
Fluent

Work Experience

Creative Director at Fated Studio
January 1, 2021 - Present
Managed full lifecycle production of responsive WordPress websites for 40+ client accounts. Ensured brand consistency and UX alignment across all digital deliverables. Coordinated between design, development, SEO, and content teams to ensure cohesive brand implementation. Delivered optimized, brand-aligned websites within structured agency timelines.
Website Project Manager at BigPxl
January 1, 2020 - February 1, 2021
Spearheaded company-wide rebrand and multi-channel implementation across retail, packaging, digital, and in-store environments. Directed cross-functional team of 10+ employees, overseeing hiring, training, and operational alignment. Supported tasting room/roasting facility launch and expansion, aligning physical brand experience with company growth initiatives. Managed vendor relationships, budgeting, and daily operational systems.
General Manager | Brand & Operations Lead at Rove Coffee
January 1, 2017 - January 1, 2020
Directed brand strategy and operations, overseeing rebrand initiatives, expanding tasting room and roasting facility, and aligning brand experience with growth. Managed vendor relationships, budgeting, and daily operational systems.
Freelance Graphic Designer & Photographer at Self-employed
January 1, 2012 - Present
Provided freelance graphic design and photography services for weddings, engagement sessions, portraits, and brand campaigns. Managed full client lifecycle from consultation through delivery, maintaining strong referral-based growth and repeat business.
Freelance Graphic Designer & Photographer
January 1, 2012 - Present
Directed and produced photography and design for weddings, engagements, senior portraits, and brand campaigns; managed client lifecycle from consultation through delivery; designed logos, editorial layouts, and print collateral for small businesses and publications; produced visual content supporting promotional campaigns and brand storytelling initiatives.

Education

Bachelor of Business Administration, Marketing Emphasis at Evangel University
January 11, 2030 - March 10, 2026
Bachelor of Business Administration, Marketing Emphasis at Evangel University
January 11, 2030 - March 10, 2026

Qualifications

Bachelor of Business Administration, Marketing Emphasis
August 11, 2011 - May 1, 2015

Industry Experience

Retail, Travel & Hospitality, Professional Services, Media & Entertainment