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I turn content into attention. I work with short-form video, but the real focus is not editing. It’s understanding what makes people stop, watch, and stay. Hooks, pacing, structure, emotion, all of it matters if the goal is real engagement, not just views. Most content gets ignored because it feels the same. I focus on making it feel different. Clean, sharp, and built to hold attention from the first second. I’ve worked across different niches and styles, building a strong understanding of what actually performs and why certain content connects with people.…I turn content into attention. I work with short-form video, but the real focus is not editing. It’s understanding what makes people stop, watch, and stay. Hooks, pacing, structure, emotion, all of it matters if the goal is real engagement, not just views. Most content gets ignored because it feels the same. I focus on making it feel different. Clean, sharp, and built to hold attention from the first second. I’ve worked across different niches and styles, building a strong understanding of what actually performs and why certain content connects with people.

Kaloyan Vasilev

Video Editor, Content Creator, Social Media Freelancer, +1

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I turn content into attention. I work with short-form video, but the real focus is not editing. It’s understanding what makes people stop, watch, and stay. Hooks, pacing, structure, emotion, all of it matters if the goal is real engagement, not just views. Most content gets ignored because it feels the same. I focus on making it feel different. Clean, sharp, and built to hold attention from the first second. I’ve worked across different niches and styles, building a strong understanding of what actually performs and why certain content connects with people.…I turn content into attention. I work with short-form video, but the real focus is not editing. It’s understanding what makes people stop, watch, and stay. Hooks, pacing, structure, emotion, all of it matters if the goal is real engagement, not just views. Most content gets ignored because it feels the same. I focus on making it feel different. Clean, sharp, and built to hold attention from the first second. I’ve worked across different niches and styles, building a strong understanding of what actually performs and why certain content connects with people.

Available to hire

Varna, Bulgaria

I turn content into attention.

I work with short-form video, but the real focus is not editing. It’s understanding what makes people stop, watch, and stay. Hooks, pacing, structure, emotion, all of it matters if the goal is real engagement, not just views.

Most content gets ignored because it feels the same. I focus on making it feel different. Clean, sharp, and built to hold attention from the first second.

I’ve worked across different niches and styles, building a strong understanding of what actually performs and why certain content connects with people.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

DaVinci Resolve Studio

Intermediate

Language

Bulgarian

Fluent

English

Advanced

Work Experience

Freelance Short-Form Video Editor at Self-employed / Freelance

January 1, 2023 - Present

Created and edited short-form content across multiple social media platforms. Built and managed multiple accounts with followers ranging from 2K to 12.9K; generated viral content across niches including AI, motivation, and podcasts; focused on organic growth through trend adaptation and optimized content strategy; developed strong understanding of audience behavior, retention, and engagement.

Short-Form Content Editor at Justin Waller

February 4, 2026 - Present

- Edited short-form clips from long-form podcast content - Created engaging, high-retention videos optimized for social media - Applied structured editing techniques (hooks, captions, pacing, zooms, music) and supported consistent content output and brand positioning.