Hi, I’m Kelsey Alsheimer, a marketing and business development consultant with a proven track record in the A/E/C and environmental services industries. I help water resources, engineering, and environmental services firms grow through marketing leadership, client-focused planning, proposal development, and market research-based positioning. I also love creating environmental and place-based assets to educate and inspire change, and I’m a skilled graphic designer who uses the Adobe Creative Suite to build branded assets for my clients. After founding Kraken Creative in 2019, I’ve led proposal development, branding, asset creation, certifications, and strategic initiatives for small and disadvantaged businesses in the Pacific Northwest.

Kelsey Alsheimer

Hi, I’m Kelsey Alsheimer, a marketing and business development consultant with a proven track record in the A/E/C and environmental services industries. I help water resources, engineering, and environmental services firms grow through marketing leadership, client-focused planning, proposal development, and market research-based positioning. I also love creating environmental and place-based assets to educate and inspire change, and I’m a skilled graphic designer who uses the Adobe Creative Suite to build branded assets for my clients. After founding Kraken Creative in 2019, I’ve led proposal development, branding, asset creation, certifications, and strategic initiatives for small and disadvantaged businesses in the Pacific Northwest.

Available to hire

Hi, I’m Kelsey Alsheimer, a marketing and business development consultant with a proven track record in the A/E/C and environmental services industries. I help water resources, engineering, and environmental services firms grow through marketing leadership, client-focused planning, proposal development, and market research-based positioning. I also love creating environmental and place-based assets to educate and inspire change, and I’m a skilled graphic designer who uses the Adobe Creative Suite to build branded assets for my clients.

After founding Kraken Creative in 2019, I’ve led proposal development, branding, asset creation, certifications, and strategic initiatives for small and disadvantaged businesses in the Pacific Northwest.

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Work Experience

Principal/ Owner - Sr. Marketing Consultant at KRAKEN CREATIVE
January 1, 2019 - Present
Founder and lead marketing consultant providing branding, proposal leadership, client development, and market positioning for A/E/C and environmental services firms; responsibilities include start-up growth leadership, branding asset creation, certifications, and diversity initiatives, plus coordinating proposals, networking events, and conferences.
Director of Marketing and Business Development at PARR EXCELLENCE
January 1, 2021 - January 1, 2023
Directed marketing and business development for a large national environmental consulting firm, focusing on regional planning, market forecasting, budgeting, and development of marketing materials; sat on the internal InDesign Developer Team and supported regional graphic design initiatives.
Senior Marketing Coordinator at SWCA ENVIRONMENTAL CONSULTANTS
January 1, 2019 - January 1, 2021
Led proposal development, completing over 100 submittals for federal, state, local, tribal, and non-profit clients; created marketing materials and videography content; efficiently managed databases and materials; contributed to operations and administration.
Marketing Coordinator at INTER-FLUVE, INC.
January 1, 2014 - January 1, 2019
First writer for a start-up blog, authoring multiple articles focusing on environmental and Columbia River Gorge place-based themes.
Contributing Writer at COLUMBIANSIGHT.ORG
January 1, 2012 - January 1, 2015
Wrote articles on environmental topics; contributed to the platform’s editorial content.
Administrative Director at NORTH WASCO COUNTY EDUCATION FOUNDATION
January 1, 2024 - Present
Led strategic initiatives and partnerships to enhance educational opportunities for local students; focused on securing funding and program support for districts.
Board Treasurer at THE DALLES OVERGROUND
January 1, 2023 - Present
Treasurer supporting governance and financial oversight for community-focused programming and initiatives.
Adobe Creator Council Member and Contributor at ADOBE
January 1, 2020 - Present
Member and contributor to Adobe Creator Council initiatives.
Board Treasurer at THE MAKERSPACE 97058
January 1, 2024 - Present
Board Treasurer providing financial oversight and governance for community makerspace.
Technical Contributor at HEAR IN THE GORGE PODCAST
January 1, 2017 - Present
Technical contributor to podcast discussions and production.
Illustrator / Member at SCBWI (Society of Children's Book Writers and Illustrators)
January 1, 2014 - January 1, 2017
Member and Illustrator contributing to children’s book projects.

Education

Copyediting Certification at University of San Francisco
January 11, 2030 - January 1, 2015
B.A., Communication at Washington State University
January 11, 2030 - January 1, 2011
APMP Foundation Level Marketing Certification at APMP International
January 11, 2030 - January 1, 2025

Qualifications

APMP Foundation Level Marketing Certification
January 11, 2030 - January 1, 2025
Copyediting Certification
January 11, 2030 - January 1, 2015

Industry Experience

Professional Services, Education, Other