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I'm Kanokpon Youcharoen, a Visual Merchandising and Spatial Designer based in Bayreuth, Germany. I translate brand and product strategies into immersive physical experiences, developing spatial concepts, 3D visuals, and branded retail environments for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays. I thrive in cross-functional collaboration and am experienced in leading regional activations, production oversight, and creating impactful POS materials that align with brand identity and commercial goals. With a Master’s in Integrated Design and a Bachelor in Interior Architecture, I’ve delivered campaigns for Adidas, Levi’s, Red Bull, and other global brands through U-Dox, LIGANOVA, and CYBEX. I excel at cross-disciplinary teamwork, translating design into tangible retail experiences that engage customers and drive sales.…I'm Kanokpon Youcharoen, a Visual Merchandising and Spatial Designer based in Bayreuth, Germany. I translate brand and product strategies into immersive physical experiences, developing spatial concepts, 3D visuals, and branded retail environments for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays. I thrive in cross-functional collaboration and am experienced in leading regional activations, production oversight, and creating impactful POS materials that align with brand identity and commercial goals. With a Master’s in Integrated Design and a Bachelor in Interior Architecture, I’ve delivered campaigns for Adidas, Levi’s, Red Bull, and other global brands through U-Dox, LIGANOVA, and CYBEX. I excel at cross-disciplinary teamwork, translating design into tangible retail experiences that engage customers and drive sales.

Kanokpon Youcharoen

PRO

Brand Designer, Graphic Designer, Product Designer, +4

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I'm Kanokpon Youcharoen, a Visual Merchandising and Spatial Designer based in Bayreuth, Germany. I translate brand and product strategies into immersive physical experiences, developing spatial concepts, 3D visuals, and branded retail environments for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays. I thrive in cross-functional collaboration and am experienced in leading regional activations, production oversight, and creating impactful POS materials that align with brand identity and commercial goals. With a Master’s in Integrated Design and a Bachelor in Interior Architecture, I’ve delivered campaigns for Adidas, Levi’s, Red Bull, and other global brands through U-Dox, LIGANOVA, and CYBEX. I excel at cross-disciplinary teamwork, translating design into tangible retail experiences that engage customers and drive sales.…I'm Kanokpon Youcharoen, a Visual Merchandising and Spatial Designer based in Bayreuth, Germany. I translate brand and product strategies into immersive physical experiences, developing spatial concepts, 3D visuals, and branded retail environments for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays. I thrive in cross-functional collaboration and am experienced in leading regional activations, production oversight, and creating impactful POS materials that align with brand identity and commercial goals. With a Master’s in Integrated Design and a Bachelor in Interior Architecture, I’ve delivered campaigns for Adidas, Levi’s, Red Bull, and other global brands through U-Dox, LIGANOVA, and CYBEX. I excel at cross-disciplinary teamwork, translating design into tangible retail experiences that engage customers and drive sales.

Available to hire

Germany

I’m Kanokpon Youcharoen, a Visual Merchandising and Spatial Designer based in Bayreuth, Germany. I translate brand and product strategies into immersive physical experiences, developing spatial concepts, 3D visuals, and branded retail environments for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays. I thrive in cross-functional collaboration and am experienced in leading regional activations, production oversight, and creating impactful POS materials that align with brand identity and commercial goals.

With a Master’s in Integrated Design and a Bachelor in Interior Architecture, I’ve delivered campaigns for Adidas, Levi’s, Red Bull, and other global brands through U-Dox, LIGANOVA, and CYBEX. I excel at cross-disciplinary teamwork, translating design into tangible retail experiences that engage customers and drive sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Work Experience

Senior Visual Merchandising Designer at CYBEX

January 1, 2023 - Present

Lead spatial and campaign design for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays. Ensure alignment with brand identity and commercial goals through concept development, 3D visualization, and collaboration with cross-functional teams. Oversee production readiness and provide regional store support to ensure consistent implementation and impact across markets.

Visual Merchandising Designer at CYBEX

January 1, 2020 - January 1, 2022

Develop and execute visual merchandising concepts and retail environments, manage POS materials, and support seasonal campaigns. Collaborate with marketing, product, and operations to achieve sales objectives and maintain brand consistency across locations.

Junior Conceptual Designer at LIGANOVA, The Brand Retail Company

January 1, 2020 - April 1, 2020

Created spatial concepts and campaign visuals for global brands across flagship stores, shop-in-shops, showrooms, pop-ups, and events, supported by 3D visuals and technical drawings for production and implementation. Contributed to VM guidelines and cross-functional collaboration to ensure consistent brand identity.

Creative Retail and Event Designer at U-Dox International Creative Agency, Bangkok

January 1, 2014 - January 1, 2016

Led spatial concept and campaign design for global brand events, developing immersive retail environments and in-store displays. Produced 3D designs, scenographic storytelling, and ensured brand consistency across campaigns and executions.

Junior Conceptual Designer at LIGANOVA – The Brand Retail Company

January 1, 2020 - January 1, 2020

Created retail concepts and campaign design for global brands; produced 3D visuals and production-ready files for store implementation.

Creative Retail and Event Designer at U-Dox International Creative Agency

January 1, 2014 - January 1, 2016

Led spatial concepts for flagship stores, shop-in-shops, showrooms, pop-ups, and window displays; developed VM guidelines to ensure brand consistency and supported seasonal campaigns.