I’m a conversion-focused copywriter and marketing strategist who builds trust first and sells second. My work centers on simplifying complex ideas into clear, credible messaging—especially in trust-sensitive areas like health, wellness, and business education—using education-driven persuasion rather than hype or aggressive tactics. Across funnels, I align message, tone, and offers to the audience’s awareness level and emotional state, then iterate using feedback and performance data. I’m experienced with coupon integrations in WooCommerce and ESP segmentation to exclude existing buyers, and I continuously refine copy and funnel strategy to support long-term, sustainable conversion results.

karanjit sarkar

I’m a conversion-focused copywriter and marketing strategist who builds trust first and sells second. My work centers on simplifying complex ideas into clear, credible messaging—especially in trust-sensitive areas like health, wellness, and business education—using education-driven persuasion rather than hype or aggressive tactics. Across funnels, I align message, tone, and offers to the audience’s awareness level and emotional state, then iterate using feedback and performance data. I’m experienced with coupon integrations in WooCommerce and ESP segmentation to exclude existing buyers, and I continuously refine copy and funnel strategy to support long-term, sustainable conversion results.

Available to hire

I’m a conversion-focused copywriter and marketing strategist who builds trust first and sells second. My work centers on simplifying complex ideas into clear, credible messaging—especially in trust-sensitive areas like health, wellness, and business education—using education-driven persuasion rather than hype or aggressive tactics.

Across funnels, I align message, tone, and offers to the audience’s awareness level and emotional state, then iterate using feedback and performance data. I’m experienced with coupon integrations in WooCommerce and ESP segmentation to exclude existing buyers, and I continuously refine copy and funnel strategy to support long-term, sustainable conversion results.

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Work Experience

Copywriting / Funnel & Email Offer Optimization
January 1, 2024 - Present
Developed a time-sensitive discount sequence with WooCommerce coupon integration and email service provider (ESP) segmentation to exclude existing buyers, while maintaining a credibility-first tone. Centered the campaign around education-driven persuasion instead of aggressive selling, aligning message complexity and emotional state to each funnel stage. Emphasis was placed on sustainable long-term conversion performance—avoiding hype—through continuous refinement based on feedback, data, and shifting market context. Ensured copy respected reader intelligence by translating complex concepts into clear, believable statements and building trust before asking for action.

Education

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Qualifications

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Industry Experience

Education, Healthcare, Professional Services, Retail