With 13-year extensive experience in marketing, communications, and event management, I am well-prepared to contribute to your brand. I have worked with renowned artist KAWS for over 8 years, collaborating on various projects that highlight his unique artistic vision. My recent role in managing the "KAWS:HOLIDAY" art exhibition in November 2024 for Audemars Piguet in Le Brassus, Switzerland, showcased my ability to create memorable experiences that resonate with both local and international audiences. This high-profile event not only attracted significant media attention but also fostered a deeper connection between the brand and its clientele. Throughout my career, I have executed numerous activations for brands and corporates such as CHANEL, Moncler, and YSL Beauty, allowing me to blend marketing strategies with innovative event concepts successfully. My experience with the Hong Kong Tourism Board on projects like the iconic Rubber Duck installation on Victoria Harbour and the Doraemon & Panda art exhibition, which featured an innovative drone show, has equipped me with valuable insights into creating engaging experiences. In my previous roles, I effectively managed digital marketing, PR, communication strategies, and media and celebrity management while overseeing project timelines and stakeholder relationships. My strong creative skills and adeptness at navigating event logistics have consistently led to successful outcomes. Collaborating with international artists has also enriched my understanding of the creative process and the value of tailored experiences. I am particularly drawn to the opportunity to work with your team. Being fluent in English, Chinese, and Japanese at N3 level enables me to communicate well with diverse audiences and partners. I believe my PR, marketing background and passion for impactful experiences will help me contribute meaningfully to this role. I am currently in Tokyo and planning to move to Europe this year. I look forward to the possibility of discussing how my skills and experiences align with the needs of your team. Thank you for considering my application.

Karie Cheung Ching Lam

With 13-year extensive experience in marketing, communications, and event management, I am well-prepared to contribute to your brand. I have worked with renowned artist KAWS for over 8 years, collaborating on various projects that highlight his unique artistic vision. My recent role in managing the "KAWS:HOLIDAY" art exhibition in November 2024 for Audemars Piguet in Le Brassus, Switzerland, showcased my ability to create memorable experiences that resonate with both local and international audiences. This high-profile event not only attracted significant media attention but also fostered a deeper connection between the brand and its clientele. Throughout my career, I have executed numerous activations for brands and corporates such as CHANEL, Moncler, and YSL Beauty, allowing me to blend marketing strategies with innovative event concepts successfully. My experience with the Hong Kong Tourism Board on projects like the iconic Rubber Duck installation on Victoria Harbour and the Doraemon & Panda art exhibition, which featured an innovative drone show, has equipped me with valuable insights into creating engaging experiences. In my previous roles, I effectively managed digital marketing, PR, communication strategies, and media and celebrity management while overseeing project timelines and stakeholder relationships. My strong creative skills and adeptness at navigating event logistics have consistently led to successful outcomes. Collaborating with international artists has also enriched my understanding of the creative process and the value of tailored experiences. I am particularly drawn to the opportunity to work with your team. Being fluent in English, Chinese, and Japanese at N3 level enables me to communicate well with diverse audiences and partners. I believe my PR, marketing background and passion for impactful experiences will help me contribute meaningfully to this role. I am currently in Tokyo and planning to move to Europe this year. I look forward to the possibility of discussing how my skills and experiences align with the needs of your team. Thank you for considering my application.

Available to hire

With 13-year extensive experience in marketing, communications, and event management, I am well-prepared to contribute to your brand.

I have worked with renowned artist KAWS for over 8 years, collaborating on various projects that highlight his unique artistic vision. My recent role in managing the “KAWS:HOLIDAY” art exhibition in November 2024 for Audemars Piguet in Le Brassus, Switzerland, showcased my ability to create memorable experiences that resonate with both local and international audiences. This high-profile event not only attracted significant media attention but also fostered a deeper connection between the brand and its clientele.

Throughout my career, I have executed numerous activations for brands and corporates such as CHANEL, Moncler, and YSL Beauty, allowing me to blend marketing strategies with innovative event concepts successfully. My experience with the Hong Kong Tourism Board on projects like the iconic Rubber Duck installation on Victoria Harbour and the Doraemon & Panda art exhibition, which featured an innovative drone show, has equipped me with valuable insights into creating engaging experiences.

In my previous roles, I effectively managed digital marketing, PR, communication strategies, and media and celebrity management while overseeing project timelines and stakeholder relationships. My strong creative skills and adeptness at navigating event logistics have consistently led to successful outcomes. Collaborating with international artists has also enriched my understanding of the creative process and the value of tailored experiences.

I am particularly drawn to the opportunity to work with your team. Being fluent in English, Chinese, and Japanese at N3 level enables me to communicate well with diverse audiences and partners. I believe my PR, marketing background and passion for impactful experiences will help me contribute meaningfully to this role.

I am currently in Tokyo and planning to move to Europe this year. I look forward to the possibility of discussing how my skills and experiences align with the needs of your team. Thank you for considering my application.

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Language

English
Fluent
Chinese
Advanced
Japanese
Intermediate

Work Experience

Account Executive at ASATSU-DK Hong Kong Ltd
October 1, 2012 - March 1, 2014
Coordinated the development of advertising campaigns from concept to development stage for delivering high quality works.
Copywriter at Isobar Hong Kong Limited
March 1, 2014 - October 1, 2015
Provided creative ideas, copywriting and translation service for social media content and digital campaigns.
PR & Communications Manager at All Rights Reserved Limited
November 1, 2015 - November 1, 2016
Managed PR & Communications for international art & commercial projects; from communication strategy, branding and sponsorship, social media management, celebrity invitations, media relations to press materials.
PR & Communications Manager at All Rights Reserved Limited
January 1, 2017 - June 1, 2025
Managed PR & Communications for international art & commercial projects; from communication strategy, branding and sponsorship, social media management, celebrity invitations, media relations to press materials.

Education

Bachelor of Social Sciences in Integrated Communications Management at Hong Kong Baptist University
January 1, 2010 - December 31, 2012

Qualifications

N3 Certificate
July 1, 2025 - February 3, 2026
N2 Certificate
July 1, 2025 - February 3, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Other