Hi, I’m Karla Puerto Marti. I’m a Creative Strategist blending creative direction, media production, and automation to deliver cohesive digital experiences across content and communication. I specialize in content production, email campaign design, and structured communication systems to strengthen brand identity and audience engagement. I earned a Bachelor’s degree in Graphic Design from the University of Havana, with expertise in media production, image editing, and visual storytelling. I’m passionate about creating meaningful customer journeys and integrating content strategy with automation to support dynamic, visually compelling communication.

Karla Puerto Marti

Hi, I’m Karla Puerto Marti. I’m a Creative Strategist blending creative direction, media production, and automation to deliver cohesive digital experiences across content and communication. I specialize in content production, email campaign design, and structured communication systems to strengthen brand identity and audience engagement. I earned a Bachelor’s degree in Graphic Design from the University of Havana, with expertise in media production, image editing, and visual storytelling. I’m passionate about creating meaningful customer journeys and integrating content strategy with automation to support dynamic, visually compelling communication.

Available to hire

Hi, I’m Karla Puerto Marti. I’m a Creative Strategist blending creative direction, media production, and automation to deliver cohesive digital experiences across content and communication. I specialize in content production, email campaign design, and structured communication systems to strengthen brand identity and audience engagement.

I earned a Bachelor’s degree in Graphic Design from the University of Havana, with expertise in media production, image editing, and visual storytelling. I’m passionate about creating meaningful customer journeys and integrating content strategy with automation to support dynamic, visually compelling communication.

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Experience Level

Expert
Intermediate

Language

Work Experience

Creative Strategist at Klara Design Studio
April 1, 2026 - Present
Creative direction, media production, email systems, and automation workflows focused on building cohesive digital experiences across content and communication. Responsibilities include content production, customer journeys, structured communication systems, filming, editing, and visual storytelling aligned with brand identity and audience engagement.
Automation Systems & Email Marketing at Smart Tint Solutions
February 1, 2026 - Present
Designed and implemented automated customer journey systems integrating CRM workflows, lead tracking, follow-up communication, and automation flows to improve client organization and support the company’s sales process. Also oversee campaign scheduling, audience organization, communication systems, and dynamic email experiences aligned with engagement and brand communication goals.
Chief Marketing Officer at MIA Smart Film Solutions
January 1, 2023 - Present
Oversees marketing strategy, brand communications, and digital campaigns; led content strategy and brand identity across multiple platforms, aligning marketing efforts with business objectives.
Email Marketing Specialist at iTints Technologies
September 1, 2023 - April 30, 2026
Designed and managed visually structured email campaigns focused on audience engagement, customer journeys, and communication systems across multiple audience segments. Collaborated on lead nurturing systems, content organization, and visual storytelling to build cohesive campaign experiences aligned with brand identity.
Automation Specialist at iTints Technologies
August 1, 2023 - March 31, 2026
Built and managed automation systems across CRM, email, and communication platforms focused on lead capture, follow-up workflows, and customer journey organization. Worked on automated communication structures, platform integration, and system optimization designed to improve operational flow, audience engagement, and lead management efficiency.
Content Editor & Media Production at Dynamic Psychiatry
March 1, 2024 - March 31, 2026
Edited long-form and short-form content across YouTube, podcasts, promotional campaigns, and social media platforms. Focused on visual storytelling, pacing, audio synchronization, promotional edits, and content structuring to create cohesive digital experiences. Also assisted with media organization and photo editing.
Content Editor & Media Production at CG Cosmetic
April 1, 2023 - March 31, 2026
Produced and edited content for social media, promotional campaigns, and digital communication across CG Cosmetic and affiliated brands. Worked on short-form video, before & after content, promotional materials, flyers, and campaign visuals, including content for television promotions. Collaborated on media organization, photo adjustments, and branded content creation across multiple platforms.
Content Editor & Media Production at CG Smile
April 1, 2023 - March 31, 2026
Edited daily social media, YouTube, and promotional content for CG Smile across multiple digital platforms. Worked on branded campaigns, including promotional edits for a Miami Heat collaboration; edited pre-recorded footage, integrated sound design, pacing, visual effects, and storytelling based on campaign direction and concepts. Collaborated on media organization and ongoing branded content production.
Junior Graphic Designer at Estudio Formato Cuba
December 1, 2020 - May 31, 2022
Contributed to design projects for client campaigns, assisted with branding, layout, and visual communication.
Graphic Designer at GÜARA CREATIVA
October 1, 2021 - March 31, 2022
Graphic design support for branding and marketing materials.

Education

Bachelor's Degree, Graphic Design at University of Havana
September 1, 2016 - May 31, 2022
Bachelor's Degree, Graphic Design at ISDI
September 1, 2016 - May 31, 2020
Bachelor's Degree, Graphic Design at Universidad de La Habana
September 1, 2016 - May 31, 2020

Qualifications

Duolingo English Test
January 11, 2030 - June 17, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services