Available to hire
I am a passionate digital marketer with a proven record in driving engagement through social media and content strategies. I enjoy storytelling and leveraging data-driven insights to create impactful campaigns that resonate with audiences. My aim is to connect brands with consumers in meaningful ways.
With experience across multiple industries, I thrive in collaborative environments where creativity meets strategy. I’m dedicated to continuous learning and adapting to the ever-changing landscape of digital marketing. I love exploring new tools and technologies in my spare time to enhance my strategies further.
Experience Level
Expert
Language
English
Advanced
Indonesian
Fluent
Work Experience
Social Media & Content Manager at PT Glance IMobil Indonesia
July 1, 2023 - PresentAchieved avg. 100k+ views/post on TikTok & Instagram through creator campaigns and storytelling. Launched brand partnerships, and led SEO and blog strategies, driving 60% increase in brand visibility.
Senior Social Media Specialist at Klar Smile
February 1, 2022 - September 27, 2025Managed influencer marketing strategies, from budgeting to creative briefs. Collaborated with creators to generate social content and product launch materials.
Senior Social Media Specialist at BukaLapak
January 1, 2021 - September 27, 2025Created viral TikTok campaigns. Worked with content creators to produce 30+ videos/month, enhancing engagement and driving conversions.
Social Media Specialist at Traveloka & Traveloka Xperience
January 1, 2020 - September 27, 2025Developed and strategically executed social media campaigns to enhance brand awareness and customer engagement.
Social Media & Content Manager at PT Glance Imobi Indonesia
July 1, 2023 - PresentAchieved avg. 100k+ views/post on TikTok & Instagram through creator campaigns and storytelling. Managed 30M+ organic views, including strategic marketing campaigns. Led SEO and blog strategies, driving a 60% increase in website traffic.
Senior Social Media Specialist at Klar Smile
February 28, 2022 - September 27, 2025Managed influencer marketing strategies, from budgeting to creative briefs. Collaborated with creators to generate social content and product launch materials.
Senior Social Media Specialist at Bukalapak
December 31, 2022 - September 27, 2025Created viral TikTok campaigns (e.g., 'Tips & Tricks') and launched branded TikTok challenges. Worked with content creators to produce 30+ videos/month, enhancing engagement.
Social Media Specialist at Traveloka & Traveloka Xperience
September 30, 2021 - September 27, 2025Executed digital strategies and cultivated strong relationships with the audience to enhance brand visibility and growth.
Social Media & Content Manager at PT Glance Imobi Indonesia
July 1, 2023 - PresentAchieved avg. 100k+ views/post on TikTok & Instagram through creator campaigns and storytelling. Managed influencer partnerships and campaigns with proven results. SEO strategies to boost brand presence and engagement.
Senior Social Media Specialist at Klar Smile
February 28, 2022 - September 27, 2025Managed influencer marketing strategies from budgeting to creative briefs. Collaborated with creators to generate social content and product launch materials.
Senior Social Media Specialist at Bukalapak
February 28, 2021 - September 27, 2025Created viral TikTok campaigns. Worked with content creators to produce 30+ videos/month, enhancing engagement and brand visibility. Analyzed signals to optimize TikTok content strategy effectively.
Social Media Specialist at Traveloka & Traveloka Xperience
September 30, 2019 - September 27, 2025Managed social media strategy and content planning across multiple platforms to increase brand awareness and drive consumer engagement.
Education
Master's at Universitas Indonesia
January 1, 2013 - January 1, 2015Master's in International Relations at Universitas Indonesia
January 1, 2013 - January 1, 2015Master's at Universitas Indonesia
January 1, 2013 - January 1, 2015Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Professional Services
Experience Level
Expert
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