I'm a marketing strategist who helps brands grow — sustainably, meaningfully, and in ways that actually stick. Over the years I've worked across SaaS, FMCG, healthcare, not-for-profit, and the creator economy, blending strategy with execution to build brand narratives, growth systems, and go-to-market plans that deliver real results. I like being close to the work — close enough to spot what isn't landing and commercial enough to care why. I thrive in early-stage and high-growth environments where things are always evolving and there's room to experiment. If you're scaling an audience, building a growth engine, or figuring out how to make your brand story land — that's my kind of problem.

Kate Dryburgh

I'm a marketing strategist who helps brands grow — sustainably, meaningfully, and in ways that actually stick. Over the years I've worked across SaaS, FMCG, healthcare, not-for-profit, and the creator economy, blending strategy with execution to build brand narratives, growth systems, and go-to-market plans that deliver real results. I like being close to the work — close enough to spot what isn't landing and commercial enough to care why. I thrive in early-stage and high-growth environments where things are always evolving and there's room to experiment. If you're scaling an audience, building a growth engine, or figuring out how to make your brand story land — that's my kind of problem.

Available to hire

I’m a marketing strategist who helps brands grow — sustainably, meaningfully, and in ways that actually stick.

Over the years I’ve worked across SaaS, FMCG, healthcare, not-for-profit, and the creator economy, blending strategy with execution to build brand narratives, growth systems, and go-to-market plans that deliver real results. I like being close to the work — close enough to spot what isn’t landing and commercial enough to care why.

I thrive in early-stage and high-growth environments where things are always evolving and there’s room to experiment. If you’re scaling an audience, building a growth engine, or figuring out how to make your brand story land — that’s my kind of problem.

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Work Experience

Marketing Strategist at Curate Media
October 1, 2018 - Present
I help brands and high-growth businesses turn marketing into a measurable growth engine. Across SaaS, FMCG, healthcare, not-for-profit, and the creator economy, I work at the intersection of strategy and execution — building brand narratives, designing growth systems, and putting the processes in place that make results repeatable. I stay hands-on by design: close enough to the creative work to spot what's not landing, and commercially minded enough to know why it matters. Selected client engagements include Kathleen Ashmore (NYT best-selling author & creator) for multi-platform scale, Te Ulo (architectural CPD platform) for API-driven workflow automation, Muddy Bites (consumer brand) for content and community growth, Wellness Subscription StartUp (AU) for go-to-market and lifecycle optimization, and Deaf Aotearoa / NZ Sign Language Week campaigns for nationwide awareness.

Education

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Qualifications

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Industry Experience

Software & Internet, Healthcare, Non-Profit Organization, Media & Entertainment, Professional Services, Agriculture & Mining, Consumer Goods