I’m a visual communications graduate with a background in marketing communications, visual studies, art direction, and illustration. I combine strategic thinking with a love for visual storytelling to develop audience-focused campaigns and creative solutions that feel engaging, clear, and purposeful. I enjoy working across multidisciplinary teams—translating brand ideas into visuals, supporting client-facing pitch and presentation work, and helping roll campaigns out across online and offline touchpoints. From creative concepting and audience research to bespoke illustrations and campaign asset design, I aim to create work that strengthens engagement, builds brand loyalty, and communicates with confidence.…

Kate Hughes

I’m a visual communications graduate with a background in marketing communications, visual studies, art direction, and illustration. I combine strategic thinking with a love for visual storytelling to develop audience-focused campaigns and creative solutions that feel engaging, clear, and purposeful. I enjoy working across multidisciplinary teams—translating brand ideas into visuals, supporting client-facing pitch and presentation work, and helping roll campaigns out across online and offline touchpoints. From creative concepting and audience research to bespoke illustrations and campaign asset design, I aim to create work that strengthens engagement, builds brand loyalty, and communicates with confidence.…

Available to hire

I’m a visual communications graduate with a background in marketing communications, visual studies, art direction, and illustration. I combine strategic thinking with a love for visual storytelling to develop audience-focused campaigns and creative solutions that feel engaging, clear, and purposeful.

I enjoy working across multidisciplinary teams—translating brand ideas into visuals, supporting client-facing pitch and presentation work, and helping roll campaigns out across online and offline touchpoints. From creative concepting and audience research to bespoke illustrations and campaign asset design, I aim to create work that strengthens engagement, builds brand loyalty, and communicates with confidence.

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Language

English
Advanced
Afrikaans
Intermediate

Work Experience

Waitress at Furny’s Fine Wines Fine Dining & Gourmet Restaurant
January 1, 2026 - April 30, 2026
Provided premium service in a fine dining tasting room and gourmet restaurant setting. Supported guest experience by applying knowledge in food and wine pairing conversations and maintaining a welcoming, efficient service environment.
Restaurant Waitress at Furny’s Fine Wines (Fine-dining tasting room and gourmet restaurant)
January 1, 2026 - April 30, 2026
Provided guest-facing service in a premium tasting-room and gourmet restaurant setting. Supported a high-quality dining and wine experience for guests by applying service and pairing guidance skills in a structured, hospitality-focused environment.
Waitress at Funny’s Fine Wines
January 1, 2026 - Present
Marketing Assistant / Multi-channel Marketing Coordinator (Intern) at Silver Hare Creative
October 1, 2025 - November 30, 2025
Supported development of multi-channel marketing campaigns for healthcare and donor-awareness clients from concept through execution. Helped drive audience-focused content strategy, social media planning, and engagement-driven communications. Conceptualised and created visual assets and collateral across multiple channels in collaboration with project managers, creative directors, and clients, working in a fast-paced agency environment with shifting deadlines and client objectives.
Marketing Communicator / Visual Storyteller (Sealand Brand Campaign Project) at Sealand (Brand Campaign Project)
October 1, 2025 - December 31, 2025
Developed an integrated loyalty campaign aligned with sustainability-driven brand values. Contributed to campaign ideation, audience-focused concept development, and creative strategy to strengthen customer engagement and brand loyalty. Created bespoke illustrations and supporting campaign assets used across proposed customer experiences online and out-of-home, contributing to photo and video roll-out communication for relevant stakeholders. Worked within a multidisciplinary creative team and supported the final client pitch deck on behalf of the team.
Marketing Communicator / Visual Storyteller (Intern) at Sealand (Brand Campaign Project)
October 1, 2025 - October 31, 2025
Contributed to an integrated loyalty campaign aligned with sustainability-driven brand values. Supported campaign ideation, audience-focused concept development, and creative strategy to strengthen customer engagement and brand loyalty. Created bespoke illustrations and supporting campaign assets used across online and out-of-home customer experiences, and helped communicate the concept through rollout materials for relevant stakeholders.
Illustrator / Campaign Designer at Sealand
October 1, 2025 - Present
Main illustrator for a loyalty program campaign; collaborated with Art Director to develop the overall concept and photographed artwork for the launch.
Food Service / Waitress at Salon Cape Town (award-winning fine dining restaurant)
December 1, 2023 - February 29, 2024
Delivered premium customer experiences to local and international guests in a fast-paced hospitality environment. Advised guests on wine selections and food pairings using product knowledge to enhance the overall dining experience. Communicated clearly with front- and back-of-house staff regarding timing and delivery of a 12-course menu, while anticipating customer needs and maintaining friendly, professional service.
Restaurant Waitress at Salon Cape Town (Fine-dining restaurant)
December 1, 2023 - February 29, 2024
Delivered premium customer experiences to local and international guests in a fast-paced hospitality environment. Advised guests on wine selections and food pairings, using product knowledge to enhance the overall dining experience and provide a welcoming, organized service flow.
Waitress at Saloon
December 1, 2023 - February 1, 2024
Maintained strong communication with front-of-house staff to ensure smooth service while creating a welcoming and polished environment for guests. Advised local and international guests on wine selections and food pairings, drawing on product knowledge to enhance the overall dining experience.

Education

B.A. in Visual Communication Design (Illustration Major) at Red and Yellow Creative School of Business
January 1, 2023 - January 1, 2025
Beginners Jewellery Course at Ruth Prowse School of Art
January 1, 2026 - March 5, 2026
B.A. in Visual Communication Design (Illustration major, Art Direction minor) at Red and Yellow Creative School of Business
January 1, 2023 - December 31, 2025
National Senior Certificate at School (not specified)
January 1, 2022 - December 31, 2022
Higher Education Training (IHT certificate) at International Hotel School (IHT)
January 1, 2022 - December 31, 2022
B.A. in Visual Communication Design (Major: Illustration; Minor: Art Direction) at Red and Yellow Creative School of Business
January 1, 2023 - January 1, 2025
Jewellery course (in progress/ongoing) at Ruth Prowse School of Art
January 1, 2026 - September 25, 2026
Aggregate ITH (International Hotel School) certificate, with honours, Grade 12 at International Hotel School
January 11, 2030 - September 25, 2026

Qualifications

National Senior Certificate
January 1, 2022 - March 5, 2026
Aggregate IHT Certificate (International Hotel School)
January 1, 2022 - March 5, 2026
Driving license, own transport
January 11, 2030 - March 5, 2026
Aggregate IHT Certificate with Honors (Grade 12)
January 1, 2022 - December 31, 2022
Driving Licence (Dual British & South African citizenship noted)
January 1, 2022 - September 25, 2026
Advanced proficiency in Adobe Creative Suite, Microsoft Office & Google Workspace
January 1, 2022 - September 25, 2026
National Senior Certificate
January 1, 2022 - December 31, 2022
National Senior Certificate
January 1, 2022 - January 1, 2022
Driving Licence
January 1, 2022 - September 25, 2026
Advanced proficiency in Adobe Creative Suite, Microsoft Office & Google Workspace
January 11, 2030 - September 25, 2026
Certificate (Aaggregate ITH / International Hotel School) - with honours, Grade 12
January 1, 2022 - September 25, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Travel & Hospitality, Other