I am a creative and proactive marketing graduate with hands-on experience in content creation, campaign coordination, and social media strategy across global fashion and lifestyle brands. Skilled in Canva, TikTok, and CapCut, I have a keen eye for trends and a passion for storytelling that performs. I am comfortable juggling fast-paced creative and performance tasks, from ideation to execution. My background includes working with major companies such as MATTER Innovation Inc., Condé Nast, LVMH - BVLGARI, and Ogilvy, where I've driven marketing strategies, enhanced brand visibility, and supported public relations and events. I am dedicated to continuous learning and applying my skills to produce impactful marketing outcomes.

Y uxi (Katherine)

I am a creative and proactive marketing graduate with hands-on experience in content creation, campaign coordination, and social media strategy across global fashion and lifestyle brands. Skilled in Canva, TikTok, and CapCut, I have a keen eye for trends and a passion for storytelling that performs. I am comfortable juggling fast-paced creative and performance tasks, from ideation to execution. My background includes working with major companies such as MATTER Innovation Inc., Condé Nast, LVMH - BVLGARI, and Ogilvy, where I've driven marketing strategies, enhanced brand visibility, and supported public relations and events. I am dedicated to continuous learning and applying my skills to produce impactful marketing outcomes.

Available to hire

I am a creative and proactive marketing graduate with hands-on experience in content creation, campaign coordination, and social media strategy across global fashion and lifestyle brands. Skilled in Canva, TikTok, and CapCut, I have a keen eye for trends and a passion for storytelling that performs. I am comfortable juggling fast-paced creative and performance tasks, from ideation to execution.

My background includes working with major companies such as MATTER Innovation Inc., Condé Nast, LVMH - BVLGARI, and Ogilvy, where I’ve driven marketing strategies, enhanced brand visibility, and supported public relations and events. I am dedicated to continuous learning and applying my skills to produce impactful marketing outcomes.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Marketing and Social Media Specialist at MATTER Innovation Inc.
April 1, 2025 - August 5, 2025
Led marketing strategy for AI Agent Beta App, including content creation, Google Ads, customer engagement, and market research. Created and led over 40 social media posts, resulting in a follower increase of over 3,000 on X. Conducted in-depth product analysis and market research to support high-impact marketing campaigns.
Style Division Intern at Condé Nast
July 1, 2024 - August 5, 2025
Compiled monthly data analysis across 50 brands featured in GQ and VOGUE magazines; synthesized 3-month social media engagement metrics for VOGUE, GQ, and AD magazines; and created social media content. Created content and delivered campaign performance insights for 10+ brands across key publications.
Public Relations Intern at LVMH - BVLGARI
August 1, 2023 - August 5, 2025
Managed 80+ jewelry sample loans and improved logistics efficiency by 10%. Supported PR operations for major events, including new store launches and co-branded gaming campaigns.
Marketing Intern at OTB Group - DIESEL
March 1, 2023 - August 5, 2025
Managed over 200 media and celebrity sample loan requests and produced 20 media clippings, boosting brand visibility on social media by 8%. Sourced site selection information for brand offline events and ensured flawless execution of Christmas pop-up events.
Project Management Intern (Coca-Cola Team) at Ogilvy (4A Agency)
November 1, 2022 - August 5, 2025
Facilitated client communication, coordinated Halloween promotional activities for Fanta, and communicated with over 50 users to convey event messages and confirm details, achieving 97% customer satisfaction. Handled purchase orders and invoices for multiple campaigns, accelerating project timelines by 10%.
Public Relations Intern at CLD PR
August 1, 2022 - August 5, 2025
Researched and analyzed social media data for over 200 influencers, planned various events, and monitored clients’ products. Supported business development with competitive research and event coordination.

Education

Master of Communication at Johns Hopkins University
August 1, 2023 - December 1, 2024
Bachelor of Arts in Film and Media Studies at University of California, Irvine
September 1, 2018 - April 1, 2022

Qualifications

SEO Certificate via HubSpot Academy
January 11, 2030 - August 5, 2025
Social Media Certificate via HubSpot Academy
January 11, 2030 - August 5, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services