Kathleen McShane
Hi there! I’m Kathleen McShane, a social media and marketing consultant helping small businesses and creatives build cohesive brand presences online.
About
Hi there! I’m Kathleen McShane, a social media and marketing consultant helping small businesses and creatives build cohesive brand presences online. I partner with clients to develop content strategies, shape brand voice, and grow engagement across Instagram, LinkedIn, and other platforms.
I’m comfortable using Canva, CapCut, Adobe Photoshop, Notion, and the Microsoft 365 suite to plan, create, and schedule content. I focus on clear communication, brand consistency, and practical, goal‑driven outputs that support strategy and day‑to‑day operations.
- 3 years' experience
- Joined February 2026
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Education
- Retail
- Software & Internet
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Work experience· 4 roles
Current freelance role providing social media and marketing consultancy; supports small businesses and creatives with brand management, content strategy, and social media growth.Develops content ideas, plans and schedules posts, builds cohesive brand presence across digital platforms, and manages client communications to deliver polished results.
Delivered high-level customer experiences while upholding brand standards. Developed communication, problem-solving, and brand representation skills. Built strong customer relationships through clear communication and trust. Supported visual merchandising and product presentation across the sales floor. Performed point-of-sale and end-of-day tasks with accuracy and attention to detail.
Supported floor leadership, team coordination, and daily operations. Delivered high-level customer experiences while upholding brand standards. Developed strong communication, problem-solving, and brand representation skills. Delivered personalized beauty consultations aligned with global brand guidelines. Built strong customer relationships through clear communication and trust. Supported visual merchandising and product presentation across the sales floor. Performed point-of-sale and end-of-day tasks with accuracy and attention to detail.
Education
Certifications and awards
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