KB

Katie Barrow

Available to hire

I'm Katie Barrow, a PR and social media professional with 8 years of agency experience delivering high-profile, integrated campaigns across the travel, food & drink, home, retail and sustainability sectors.

About

I’m Katie Barrow, a PR and social media professional with 8 years of agency experience delivering high-profile, integrated campaigns across the travel, food & drink, home, retail and sustainability sectors. I’m known for my clear communication, strong media relations and hands-on approach to events, influencer partnerships and ESG storytelling.

I hold a BA (Hons) in Broadcast Journalism from the University of Salford and thrive on turning bold ideas into impactful campaigns, collaborating closely with clients, journalists and creative teams to secure meaningful coverage.

  • 9 years' experience
  • Joined September 2025

Industry experience

  • Media & Entertainment
  • Professional Services
  • Travel & Hospitality
  • Retail
  • Energy & Utilities
  • Consumer Goods
  • Transportation & Logistics
  • Other

Work experience· 19 roles

Account Manager · Umpf PRSep 2025 – Present · 1 yr 3 mos

Plan and execute PR campaigns and communication strategies, write and review press releases and reactive comments, organise media requests, competitions, events and interview/feature opportunities, as well as advertising, influencer activity and product placement. Lead account teams, run meetings to report on activity, and provide training and guidance to the business.

Junior Account Manager · Umpf PRSep 2025 – Oct 2025 · 2 mos

Progressed through roles focusing on planning and delivering campaigns, media relations, influencer partnerships, and press trips; supported senior team with client updates and impact reporting; managed press invites, schedules, and on-site coordination.

Junior Account Manager · UMFP PRSep 2022 – Present · 4 yrs 3 mos

Lead account teams to deliver consistent coverage; mentored junior staff with regular catch-ups and training; managed client communications, influencer partnerships, and strategic planning for PR and social campaigns; ensured timely deliverables and media coverage.

Junior Account Manager · Umpf PRSep 2022 – Present · 4 yrs 3 mos
Senior Account Executive · Umpf PRAug 2022 – Oct 2025 · 3 yrs 3 mos
Senior Account Executive · UMFP PRAug 2022 – Sep 2025 · 3 yrs 2 mos
Senior Account Executive · Umpf PRAug 2022 – Sep 2025 · 3 yrs 2 mos
Senior Account Executive · Umpf PRJun 2021 – Aug 2022 · 1 yr 3 mos

Education

BA(Hons) Journalism · University of Salford2014 – 2017
BA(Hons) Journalism Broadcast 2:1 · University of Salford2014 – 2017
BA (Hons) Journalism Broadcast · University of Salford2014 – 2017

Certifications and awards

BJTC Accredited Course in Multimedia Journalism2014 – 2017

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