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Hi, I’m Kavin Balaji, a results-driven Digital Marketing and Social Media Manager with over 3 years of experience in developing and executing data-backed strategies that increase brand awareness, engagement, and lead generation. I am skilled in content creation, social media management, paid advertising, SEO, email marketing, and analytics. I have a track record of managing multi-platform campaigns, growing online communities, and collaborating with cross-functional teams to achieve business goals. I stay ahead of digital trends and enjoy delivering creative solutions that drive measurable results. In my work, I focus on crafting compelling brand stories, optimizing campaigns, and continuously learning new tools to improve performance for clients in lifestyle, education, retail, and digital services.…Hi, I’m Kavin Balaji, a results-driven Digital Marketing and Social Media Manager with over 3 years of experience in developing and executing data-backed strategies that increase brand awareness, engagement, and lead generation. I am skilled in content creation, social media management, paid advertising, SEO, email marketing, and analytics. I have a track record of managing multi-platform campaigns, growing online communities, and collaborating with cross-functional teams to achieve business goals. I stay ahead of digital trends and enjoy delivering creative solutions that drive measurable results. In my work, I focus on crafting compelling brand stories, optimizing campaigns, and continuously learning new tools to improve performance for clients in lifestyle, education, retail, and digital services.

Kavin Balaji

Digital Marketer, Video Editor, Social Media Manager, +4

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Hi, I’m Kavin Balaji, a results-driven Digital Marketing and Social Media Manager with over 3 years of experience in developing and executing data-backed strategies that increase brand awareness, engagement, and lead generation. I am skilled in content creation, social media management, paid advertising, SEO, email marketing, and analytics. I have a track record of managing multi-platform campaigns, growing online communities, and collaborating with cross-functional teams to achieve business goals. I stay ahead of digital trends and enjoy delivering creative solutions that drive measurable results. In my work, I focus on crafting compelling brand stories, optimizing campaigns, and continuously learning new tools to improve performance for clients in lifestyle, education, retail, and digital services.…Hi, I’m Kavin Balaji, a results-driven Digital Marketing and Social Media Manager with over 3 years of experience in developing and executing data-backed strategies that increase brand awareness, engagement, and lead generation. I am skilled in content creation, social media management, paid advertising, SEO, email marketing, and analytics. I have a track record of managing multi-platform campaigns, growing online communities, and collaborating with cross-functional teams to achieve business goals. I stay ahead of digital trends and enjoy delivering creative solutions that drive measurable results. In my work, I focus on crafting compelling brand stories, optimizing campaigns, and continuously learning new tools to improve performance for clients in lifestyle, education, retail, and digital services.

Available to hire

Hi, I’m Kavin Balaji, a results-driven Digital Marketing and Social Media Manager with over 3 years of experience in developing and executing data-backed strategies that increase brand awareness, engagement, and lead generation. I am skilled in content creation, social media management, paid advertising, SEO, email marketing, and analytics. I have a track record of managing multi-platform campaigns, growing online communities, and collaborating with cross-functional teams to achieve business goals.

I stay ahead of digital trends and enjoy delivering creative solutions that drive measurable results. In my work, I focus on crafting compelling brand stories, optimizing campaigns, and continuously learning new tools to improve performance for clients in lifestyle, education, retail, and digital services.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Hindi

Advanced

Tamil

Advanced

Work Experience

Digital Marketing and Social Media Manager at Freelancer

June 1, 2022 - June 9, 2024

Planned, created, and managed content across Instagram, Facebook, LinkedIn, and YouTube for multiple brands in lifestyle, education, retail, and digital services. Launched and optimized paid ad campaigns (Meta Ads) to drive lead generation and website traffic. Led end-to-end execution of photo/video shoots, including scripting, direction, and editing using Final Cut Pro. Grew client accounts organically through trend-based content, influencer collaboration, and community engagement. Developed monthly social media calendars aligned with brand goals, campaigns, and key trends. Tracked performance metrics via Meta Business Suite and Google Analytics, providing monthly reports with insights and strategy recommendations.

Digital Marketing and Social Media Manager at Freelancer

June 1, 2022 - June 27, 2024

Planned, created, and managed content across Instagram, Facebook, LinkedIn, and YouTube for multiple brands in lifestyle, education, retail, and digital services. Launched and optimized paid ad campaigns (Meta Ads) to drive lead generation and website traffic. Led end-to-end execution of photo/video shoots, including scripting, direction, editing (using Final Cut Pro), and publishing. Grew client accounts organically through trend-based content, influencer collaboration, and community engagement. Developed monthly social media calendars aligned with brand goals, campaigns, and key trends. Tracked performance metrics via Meta Business Suite and Google Analytics, and provided monthly reports with insights and strategy recommendations.

Digital Marketing and Social Media Manager at Freelancer (Independent)

June 1, 2022 - November 18, 2025

Developed and managed content across Instagram, Facebook, LinkedIn, and YouTube for multiple brands in lifestyle, education, retail, and digital services. End-to-end execution of photo/video shoots, scripting, direction, editing (Final Cut Pro), and publishing. Tracked performance metrics via Meta Business Suite and Google Analytics, with monthly reports and strategic recommendations. Led data-driven paid campaigns (Meta Ads) to drive lead generation and website traffic. Grew client accounts organically through trend-based content, influencer collaborations, and community engagement.