Hi there! I'm Kayla Hall, a creative marketing professional with 2+ years of experience managing digital content, e-commerce platforms, and paid advertising for retail brands. I enjoy turning ideas into engaging, results-driven campaigns and collaborating with cross-functional teams to deliver cohesive brand experiences. I excel at developing cohesive brand voices, growing online communities, and delivering data-informed social strategies across Instagram, Facebook, and TikTok. I love creating visually compelling assets using Canva and other design tools to support promotions and product launches while optimizing ads to increase traffic and brand awareness.

Kayla Hall

Hi there! I'm Kayla Hall, a creative marketing professional with 2+ years of experience managing digital content, e-commerce platforms, and paid advertising for retail brands. I enjoy turning ideas into engaging, results-driven campaigns and collaborating with cross-functional teams to deliver cohesive brand experiences. I excel at developing cohesive brand voices, growing online communities, and delivering data-informed social strategies across Instagram, Facebook, and TikTok. I love creating visually compelling assets using Canva and other design tools to support promotions and product launches while optimizing ads to increase traffic and brand awareness.

Available to hire

Hi there! I’m Kayla Hall, a creative marketing professional with 2+ years of experience managing digital content, e-commerce platforms, and paid advertising for retail brands. I enjoy turning ideas into engaging, results-driven campaigns and collaborating with cross-functional teams to deliver cohesive brand experiences.

I excel at developing cohesive brand voices, growing online communities, and delivering data-informed social strategies across Instagram, Facebook, and TikTok. I love creating visually compelling assets using Canva and other design tools to support promotions and product launches while optimizing ads to increase traffic and brand awareness.

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Language

English
Fluent

Work Experience

Ecommerce & Marketing Manager at Fort Thompson Sporting Goods
January 1, 2024 - Present
Led all social media strategy and execution across Instagram, Facebook, and TikTok; maintained consistent brand voice and visual identity. Increased social media following by 3,000+ through strategic content planning, audience engagement, and platform optimization. Achieved an average of 900+ views per post by creating visually compelling, platform-specific content. Designed branded graphics and marketing assets using Canva to support promotions and product launches. Planned, executed, and optimized Facebook Ads campaigns to increase traffic and brand awareness. Managed content calendars and scheduled posts using Meta Business Suite to maximize reach and engagement. Oversaw community management, including responding to comments and direct messages to maintain positive customer relationships. Supervised digital marketing team members handling email marketing and Google Ads initiatives. Recruited, trained, and mentored a junior team member on social media best practices and website manag

Education

Associate of Arts at Lon Morris College
January 1, 2010 - January 1, 2012
Bachelor of Arts at American Public University System
January 1, 2023 - January 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Professional Services