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I’m a digital marketing specialist with 5+ years of experience delivering results through paid advertising, social media, content, and end-to-end digital marketing initiatives. I specialize in campaign management across Google Ads and Meta Ads, audience targeting, ROI optimization, and performance analysis to continuously improve outcomes. I also bring strong skills in SEO and content strategy, creative and multimedia production, and AI-powered workflows to streamline marketing operations. I’ve collaborated with executives and cross-functional teams to strengthen brand presence, support business growth, and run multi-channel marketing activities—from lead generation and web/technical maintenance to reporting and automation.…I’m a digital marketing specialist with 5+ years of experience delivering results through paid advertising, social media, content, and end-to-end digital marketing initiatives. I specialize in campaign management across Google Ads and Meta Ads, audience targeting, ROI optimization, and performance analysis to continuously improve outcomes. I also bring strong skills in SEO and content strategy, creative and multimedia production, and AI-powered workflows to streamline marketing operations. I’ve collaborated with executives and cross-functional teams to strengthen brand presence, support business growth, and run multi-channel marketing activities—from lead generation and web/technical maintenance to reporting and automation.

Kaye Santos

Digital Marketer, Performance Marketer, Marketing Automation Specialist

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I’m a digital marketing specialist with 5+ years of experience delivering results through paid advertising, social media, content, and end-to-end digital marketing initiatives. I specialize in campaign management across Google Ads and Meta Ads, audience targeting, ROI optimization, and performance analysis to continuously improve outcomes. I also bring strong skills in SEO and content strategy, creative and multimedia production, and AI-powered workflows to streamline marketing operations. I’ve collaborated with executives and cross-functional teams to strengthen brand presence, support business growth, and run multi-channel marketing activities—from lead generation and web/technical maintenance to reporting and automation.…I’m a digital marketing specialist with 5+ years of experience delivering results through paid advertising, social media, content, and end-to-end digital marketing initiatives. I specialize in campaign management across Google Ads and Meta Ads, audience targeting, ROI optimization, and performance analysis to continuously improve outcomes. I also bring strong skills in SEO and content strategy, creative and multimedia production, and AI-powered workflows to streamline marketing operations. I’ve collaborated with executives and cross-functional teams to strengthen brand presence, support business growth, and run multi-channel marketing activities—from lead generation and web/technical maintenance to reporting and automation.

Available to hire

I’m a digital marketing specialist with 5+ years of experience delivering results through paid advertising, social media, content, and end-to-end digital marketing initiatives. I specialize in campaign management across Google Ads and Meta Ads, audience targeting, ROI optimization, and performance analysis to continuously improve outcomes.

I also bring strong skills in SEO and content strategy, creative and multimedia production, and AI-powered workflows to streamline marketing operations. I’ve collaborated with executives and cross-functional teams to strengthen brand presence, support business growth, and run multi-channel marketing activities—from lead generation and web/technical maintenance to reporting and automation.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Digital Marketing Specialist at Freelance

February 1, 2025 - Present

Delivered paid advertising and multi-platform digital marketing including Google Ads, Meta Ads, and LinkedIn with a focus on audience targeting and ROI optimization. Managed SEO and content strategy through keyword research and on-page improvements to grow organic traffic. Designed and implemented AI-powered marketing automation workflows to streamline operations. Supported content and creative strategy, campaign performance analysis (e.g., Google Analytics, Meta Business Suite, LinkedIn metrics), and ongoing optimization. Collaborated on marketing strategy, product launches, and business development initiatives, including outreach and lead generation. Managed web presence fundamentals for client sites (hosting, security, and technical maintenance) and executed multi-channel campaign planning and reporting.

Corporate Strategy Supervisor at Trinity Insurance & Reinsurance Brokers, Inc.

March 1, 2019 - April 2, 2021

Oversaw corporate strategy work supporting business development goals. Managed client relationships and maintained detailed client records, tracking interactions and ensuring timely follow-ups and communications aligned to sales and business development needs. Conducted market research and competitive intelligence to identify business opportunities, emerging trends, and strategic partnerships, and supported outreach initiatives for lead generation and sales pipeline growth. Coordinated with executives and cross-functional stakeholders to contribute to initiatives related to M&A opportunities and business development.

Assistant Business Development Manager at Asian Mergers and Acquisitions Links, Inc.

January 1, 2014 - December 31, 2018

Developed and managed social media marketing, content marketing, and email campaigns across multiple platforms to drive engagement and brand growth. Built and maintained responsive client websites with optimized hosting, security, and technical maintenance. Executed multi-channel digital campaigns including SEO/SEM and paid ads, and managed marketing automation systems and CRM implementation. Analyzed campaign performance using Google Analytics, Meta Business Suite, and LinkedIn, driving continuous optimization. Supported strategic cold outreach and lead generation initiatives, while collaborating with executives on marketing strategy and product/business development initiatives.