Social Media Specialist at Ruby Slipper Restaurant Group

Lead influencer and creator campaigns from concept through execution, including briefing, content review, approvals, posting timelines, and performance tracking. Forecast social trends and cultural moments, translating them into timely creator activations aligned with brand priorities and seasonal activity. Manage day-to-day creator relationships to ensure deliverables meet brand standards, platform best practices, and FTC disclosure requirements. QA influencer content for tone, accuracy, brand safety, and cultural alignment prior to publishing. Track initiatives with metrics across reach, engagement, and audience growth, using insights to optimize cadence, formats, and creator mix. Collaborate closely with the founder, Chief Marketing Officer, and internal partners to align influencer output with broader brand storytelling and content calendars. Direct branded photo shoots and influencer media capture to maintain a consistent visual identity across platforms.

Social Media Specialist and Junior Graphic Designer at Martin's Wine Cellar

Coordinate influencer and creator campaigns from concept through execution, including briefing, content review, approvals, posting timelines, and performance tracking. Forecast social trends and cultural moments, translating them into timely creator activations aligned with brand priorities and seasonal activity. Manage day-to-day creator relationships, ensuring deliverables meet brand standards, platform best practices, and FTC disclosure requirements. QA influencer content for tone, accuracy, brand safety, and cultural alignment prior to publishing. Track reach, engagement, and audience growth with insights to optimize cadence, formats, and creator mix. Work closely with the Marketing Director and Events Coordinator to align influencer output with broader brand storytelling and event activations.

Brand Content Developer at Multimedia Creator Remote

Delivered creator campaigns for over 20 consumer brands including Spotify, Pepsi, Snickers, CVS, Crocs, and Hydration platforms. Owned campaign execution from concept to launch, including creative concepting, deliverables, revisions, posting schedules, and performance reporting. Maintained a steady pulse on platform trends across TikTok, Instagram, and YouTube to drive culturally relevant content. Built and maintained a personal creator platform with over 100,000 followers and 6,000,000 likes through data-informed content decisions. Analyzed results to refine content formats, messaging, and cadence for improved engagement and reach.

Photographer and Videographer at Tulane Athletics Creative Service

Captured and produced photo and video content at athletic events using DSLR equipment. Organized and categorized media assets to improve workflow efficiency and team access.

Business Operations Assistant Remote at Fans Meet Idols

Partnered with NCAA and professional athletes to support personal brand development, sponsorship activations, and monetization efforts. Created and oversaw athletic brand assets including logos, merch and promotional materials tied to brand deals and partnerships. Coordinated athlete meet-and-greets, virtual sessions, and fan experiences, handling scheduling, logistics, and on-site/live execution. Supported creator and athlete partnerships by organizing deliverables, timelines, and communication across internal teams and external partners. Contributed to a 350% increase in social engagement through trend-informed content planning and athlete collaboration.

Business Operations Assistant Remote at Fans Meet Idols

Partnered with NCAA and professional athletes to support personal brand development, sponsorship activations, and monetization efforts. Created and oversaw athletic brand assets including logos, merch and promotional materials tied to brand deals and partnerships. Coordinated athlete meet-and-greets, virtual sessions, and fan experiences, handling scheduling, logistics, and on-site or live execution. Supported creator and athlete partnerships by organizing deliverables, timelines, and communication across internal teams and external partners. Contributed to a 350% increase in social engagement through trend-informed content planning and athlete collaboration.