Actively creating, designing, interacting, and working, for over 13 years, with companies from a wide variety of industries. Displays great communication and teamwork skills. Thrives in both group and individual settings at work. Excellent at giving and receiving direction on all objectives. Excels in programs such as: Photoshop, InDesign, Illustrator, and Dreamweaver. Works quickly and effectively with ability to multi-task by moving from one project to the next without difficulty.

kaylamartinezdesign

5.0 (4 reviews)

Actively creating, designing, interacting, and working, for over 13 years, with companies from a wide variety of industries. Displays great communication and teamwork skills. Thrives in both group and individual settings at work. Excellent at giving and receiving direction on all objectives. Excels in programs such as: Photoshop, InDesign, Illustrator, and Dreamweaver. Works quickly and effectively with ability to multi-task by moving from one project to the next without difficulty.

Available to hire
credit-card $250 per day ($31.25 per hour)

Actively creating, designing, interacting, and working, for over 13 years, with companies from a wide variety of industries. Displays great communication and teamwork skills. Thrives in both group and individual settings at work. Excellent at giving and receiving direction on all objectives. Excels in programs such as: Photoshop, InDesign, Illustrator, and Dreamweaver. Works quickly and effectively with ability to multi-task by moving from one project to the next without difficulty.

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Skills

Co
Corporate Video
Ex
Explainer Video
Fr
Freelance Gig
In
Infographic
Lo
Logo
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Experience Level

Corporate Video
Expert
Explainer Video
Expert
Freelance Gig
Expert
Infographic
Expert
Logo
Expert
Motion Graphic
Expert
Social Media Design
Expert
AI Collection (Audio)
Beginner
AI Collection (Video)
Beginner
AI Data Labelling
Beginner

Language

Education

Bachelor of Arts (BA) - Cum Laude at California State University, Long Beach
June 27, 2014

Industry Experience

Consumer Goods, Education, Healthcare, Real Estate & Construction, Professional Services, Software & Internet, Wholesale & Distribution, Other, Retail
    uniE621 Branding
    Full gallery of branding assets can be seen here: https://www.twine.net/signin
    uniE621 AleoBlue Brand & Marketing Development
    Full project can be seen here: https://www.twine.net/signin Project Brief and Results: About AleoBlue: AleoBlue is an LED Wireless Networked Lighting Controls System. Setting up the system is as easy as installing, using a web browser to pre-commission, a mobile app to commission, and the system is ready to go! Their Business Needs and Goals: Aleo Lighting needed a way to showcase their new Wireless Networked Lighting for Sales Reps and Agencies to share resources with their customers and close sales. Since the system is new in the world of LED lighting Aleo Lighting needed a way to show customers how easy it is to use, the energy and labor cost savings, and the benefits of the system. The Solution to Their Needs: Creation of branding elements, marketing materials, digital marketing, and a website to promote this new product line. These graphic design pieces would be the perfect solution to act as a hub for reps, customers, and agencies alike to learn about the product, increase visitor engagement, and increase sales. Results: AleoBlue has increased sales at Aleo Lighting by 20%. The web page is now the most visited page on the website. Overall, there was an increase of: LinkedIn page views by 1,279% Youtube views by 98% Web traffic by 61% Email blast open rates by 29%
    uniE621 Evio Grow Product Development
    Full project can be seen here: https://www.twine.net/signin Project Brief and Results: About Evio Grow: Evio is an LED Growlight for cannabis cultivation. It is designed with a spectrum that is ideal for cannabis growth in all stages of life. Their Business Needs and Goals: Evio was in need of a way to educate visitors about the product and help their reps close sales. They are new to the cannabis industry and wanted to look professional on the web to make an impact upon first impression with their customers. The Solution to Their Needs: This website is a resourceful tool for sales reps to direct customers and effective in helping them close sales to get their new brand out in the field. Results: The concept, brand, and website layout have been effective in growing the business’ online presence. Reps are utilizing the website everyday and gaining traction, allowing them to break into the industry effortlessly and increase sales of these new units.
    uniE621 Frame It For Less Inc. Website Re-Design
    Full project can be seen here: https://www.twine.net/signin Project Brief and Results: About Frame It For Less Inc.: Frame It For Less Inc. is a woman owned company that specializes in art consulting for hotels and senior living. Delivering high-end art selections, framing, and mirrors. Their Business Needs and Goals: Frame It For Less Inc. was in need of a better way showcase their incredibly wide variety of services and products with a fresh new look, since their original site only showed a limited amount of their portfolio. The Solution to Their Needs: A new website was designed, developed, and organized to show their huge list of products and services in a fresh, clean way. To increase visitor engagement and increase sales. Final Deliverables: A new website that was noticed by all of their industry partners as a massive improvement to navigate and locate their needs from Frame It For Less Inc. Future clients expressed how impressive their selection is. The website showcases 6,000+ items in the inventory for clients to choose from. Results: Website traffic increased by 30%, which lead to increased orders and projects. Monthly closing rate for the sales team increased by 2x-3x when they utilized the website as a tool to convert prospective buyers into paying customers. This resulted in the largest sales year in the company’s history. If a site is outdated speaking to current customers and industry partners can make all the difference when considering a website refresh and that was definitely the case for this project!
    uniE621 Fountain of Wellbeing Catalog Re-Design
    Full project can be seen here: https://www.twine.net/signin Project Brief and Results: About Fountain of Wellbeing: Fountain of Wellbeing is a licensed cannabis distribution and retail company based in North Hollywood. They carry a variety of premium indoor grown flower, concentrate, vapes, vitamin gummies, and wax. Their business mission is to produce quality, premium products and bring more awareness to the benefits of cannabis consumption. Their Business Needs and Branding Goals: Fountain of Wellbeing needed a professionally designed sleek and clean-cut editorial style catalog that includes some of the strains while giving the brand a cleaner, more polished look and over all feel. Their KNBIS brand indoor-grown premium flower caters to a coastal, but active lifestyle. They were in search of vibrant colors, san serif fonts, and in love with dark, hombre purple. Fountain of Wellbeing had a deep desire to incorporate a high-end, California vibes, and psychedelic feel. They wanted to use vibrant neon colors to break free of the generic corporate atmosphere to move outside of the box of a manicured and plain business style. The Solution to Their Needs: Focusing on their need for a redesigned catalog in a classy, sleek style while still appealing to their active lifestyle brand goals. The catalog’s purpose would be to be more in line with their brand direction, generate more interest in their products, and increase conversion rates of their customers. Final Deliverables: The project consisted of 3 variations for the initial round and then revisions to get to the final catalog design. The catalog was 8 pages and a print ready file was provided to Fountain of Wellbeing.
    uniE621 RentWizard Branding
    Full project can be seen here: https://www.twine.net/signin Project Brief: About RentWizard: RentWizard is a massive project and I had the pleasure of being part of the team who built the branding & identity from the ground up with it’s founder. RentWizard is a company that is part of the “Sharing Economy” with it’s focus revolving around RVs. It provides a platform where an RV Owner who has an RV can post it on the RentWizard website for massive tax write offs and a source of rental income.
    uniE621 Logos
    Full logo gallery can be seen here: https://www.twine.net/signin

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