Hi there! I’m Kiara Curet, a results-driven Social Media Strategist with 4+ years of experience building organic content strategies that scale brand presence and engagement. I’ve led initiatives from brief through execution to performance reporting on multi-channel platforms, growing brand channels to 100K+ followers and driving measurable business impact. I’m passionate about turning data into actionable content plans and collaborating cross-functionally to fuel launches, campaigns, and everyday storytelling. I excel at creating platform-native creative, developing repeatable content formats, and translating analytics into concrete recommendations. I’m a proactive, cross-functional collaborator with a genuine interest in health, wellness, and performance, always aiming to elevate brand voice and audience connection across channels.

Kiara Curet

Hi there! I’m Kiara Curet, a results-driven Social Media Strategist with 4+ years of experience building organic content strategies that scale brand presence and engagement. I’ve led initiatives from brief through execution to performance reporting on multi-channel platforms, growing brand channels to 100K+ followers and driving measurable business impact. I’m passionate about turning data into actionable content plans and collaborating cross-functionally to fuel launches, campaigns, and everyday storytelling. I excel at creating platform-native creative, developing repeatable content formats, and translating analytics into concrete recommendations. I’m a proactive, cross-functional collaborator with a genuine interest in health, wellness, and performance, always aiming to elevate brand voice and audience connection across channels.

Available to hire

Hi there! I’m Kiara Curet, a results-driven Social Media Strategist with 4+ years of experience building organic content strategies that scale brand presence and engagement. I’ve led initiatives from brief through execution to performance reporting on multi-channel platforms, growing brand channels to 100K+ followers and driving measurable business impact. I’m passionate about turning data into actionable content plans and collaborating cross-functionally to fuel launches, campaigns, and everyday storytelling.

I excel at creating platform-native creative, developing repeatable content formats, and translating analytics into concrete recommendations. I’m a proactive, cross-functional collaborator with a genuine interest in health, wellness, and performance, always aiming to elevate brand voice and audience connection across channels.

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Language

English
Fluent

Work Experience

Social Media Specialist at Demandbase
April 1, 2025 - Present
Promoted with expanded strategic and reporting ownership while maintaining fulfillment of the Social Media Associate role. Drove 3M+ annual LinkedIn impressions and strong engagement (17,000+ reactions, 1,300+ comments, 760+ reposts) via data-driven content planning to grow brand visibility and audience interaction. Accelerated audience growth by 35,000+ followers in 12 months, scaling the company page to 100,000 followers by leading social strategy and content execution, transforming the channel into a key driver of visibility and engagement. Collaborated cross-functionally with the content team to develop quarterly social strategies supporting major launches, campaigns, and events. Owned biweekly analytics reporting, delivering insights and actionable optimization recommendations to senior marketing leadership. Managed the CEO’s executive social presence, including calendar planning, thought-leadership copywriting, editing, and scheduling, evaluating executive visibility and engage
Social Media Associate at Demandbase
April 1, 2023 - March 31, 2025
Oversee strategy, analytics, and cross-functional collaboration while continuing to fulfill previous responsibilities. Led a high-impact social media rebrand launch with cohesive content rollout and amplified moments from the New York activation. Expanded social reach by implementing a new social media management platform and launching an employee advocacy program, achieving 100 active users and significantly enhancing content distribution and social reach. Independently managed daily execution across LinkedIn, Instagram, X, and TikTok, built and owned a company-wide social content calendar in Asana, ensuring consistent posting cadence. Grew LinkedIn following by ~7,000, generating ~100K impressions and an 18.1% engagement rate in Q1 2025. Led company-wide employee advocacy efforts, uploading pre-approved content, tracking performance analytics, and identifying opportunities to expand reach. Supported integrated marketing campaigns by advising on platform best practices, audience insig
Social Media Specialist (Promoted) at Demandbase | Remote
January 1, 2022 - November 1, 2025
Owned organic social strategy across LinkedIn, Instagram, TikTok, and X, developing platform-native creative and content franchises that grew the brand channel to 100K+ followers. Drove 3M+ annual LinkedIn impressions and 17,000+ reactions, 1,300+ comments, and 760+ reposts through trend-enabled, audience-driven content planning. Accelerated follower growth by 35,000+ in 12 months by translating brand priorities and audience insights into actionable content plans. Delivered biweekly performance reporting to senior leadership, extracting insights from analytics tools and applying learnings to future content strategy. Managed CEO executive social presence, including content briefs, thought-leadership copywriting, and scheduling to drive visibility and engagement. Partnered cross-functionally with Content, Brand, and Growth teams to develop quarterly social strategies supporting major launches and campaigns. Produced real-time on-site social content at live events, staying responsive to i
SEO Specialist at Boston Web Marketing
January 1, 2022 - June 1, 2022
Oversee SEO strategy for 15 local business clients across hospitality, construction, and other industries. Managed end-to-end SEO strategy, improved search rankings and user experience, produced SEO-driven blog content (2 posts per client monthly), and crafted SEO-friendly social content to improve cross-channel visibility and engagement.
Social Media Contractor at Demandbase
January 1, 2022 - April 1, 2023
Hired initially as a contractor, earning full-time status with successful performance. Scheduled and organized social posts through Sprout Social, maintaining a consistent publishing cadence. Crafted compelling social copy for podcasts, webinars, events, and blogs, increasing engagement and strengthening thought-leadership positioning. Created original TikTok concepts and video content tailored to current platform trends. Conducted weekly performance analysis, compiling detailed engagement rate reports to equip the marketing team with actionable insights. Developed persuasive copy for carousel posts to optimize storytelling and drive higher interaction rates. Launched the LinkedIn Newsletter, writing weekly editions and scaling the audience to 10,000 subscribers.
Prestige Beauty Advisor at Ulta Beauty
January 1, 2019 - January 1, 2020
Recommend products to customers, address concerns, build positive relationships, and earn brand loyalty. Proactively expanded product expertise to enhance service quality and guidance.

Education

Bachelor of Arts in Business & Management at Wheaton College
January 11, 2030 - May 1, 2021
Bachelor of Arts, Business & Management at Wheaton College, Norton, MA
January 11, 2030 - May 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services