Kiara Curet

Promoted with expanded strategic and reporting ownership while maintaining fulfillment of the Social Media Associate role. Drove 3M+ annual LinkedIn impressions and strong engagement (17,000+ reactions, 1,300+ comments, 760+ reposts) via data-driven content planning to grow brand visibility and audience interaction. Accelerated audience growth by 35,000+ followers in 12 months, scaling the company page to 100,000 followers by leading social strategy and content execution, transforming the channel into a key driver of visibility and engagement. Collaborated cross-functionally with the content team to develop quarterly social strategies supporting major launches, campaigns, and events. Owned biweekly analytics reporting, delivering insights and actionable optimization recommendations to senior marketing leadership. Managed the CEO’s executive social presence, including calendar planning, thought-leadership copywriting, editing, and scheduling, evaluating executive visibility and engage

Oversee strategy, analytics, and cross-functional collaboration while continuing to fulfill previous responsibilities. Led a high-impact social media rebrand launch with cohesive content rollout and amplified moments from the New York activation. Expanded social reach by implementing a new social media management platform and launching an employee advocacy program, achieving 100 active users and significantly enhancing content distribution and social reach. Independently managed daily execution across LinkedIn, Instagram, X, and TikTok, built and owned a company-wide social content calendar in Asana, ensuring consistent posting cadence. Grew LinkedIn following by ~7,000, generating ~100K impressions and an 18.1% engagement rate in Q1 2025. Led company-wide employee advocacy efforts, uploading pre-approved content, tracking performance analytics, and identifying opportunities to expand reach. Supported integrated marketing campaigns by advising on platform best practices, audience insig

Owned organic social strategy across LinkedIn, Instagram, TikTok, and X, developing platform-native creative and content franchises that grew the brand channel to 100K+ followers. Drove 3M+ annual LinkedIn impressions and 17,000+ reactions, 1,300+ comments, and 760+ reposts through trend-enabled, audience-driven content planning. Accelerated follower growth by 35,000+ in 12 months by translating brand priorities and audience insights into actionable content plans. Delivered biweekly performance reporting to senior leadership, extracting insights from analytics tools and applying learnings to future content strategy. Managed CEO executive social presence, including content briefs, thought-leadership copywriting, and scheduling to drive visibility and engagement. Partnered cross-functionally with Content, Brand, and Growth teams to develop quarterly social strategies supporting major launches and campaigns. Produced real-time on-site social content at live events, staying responsive to i