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Hello! I'm a marketing strategist and brand builder with 10+ years of experience across healthcare, entertainment, fitness, lifestyle, and emerging tech. I specialize in brand positioning, messaging, and full-funnel campaigns that drive awareness, acquisition, and long-term retention. I love turning complex ideas into clear, engaging stories, especially through high-volume short-form video and social-first content. I'm proficient with CapCut, Canva, and Adobe Creative Suite, and I routinely leverage AI tools to streamline production while maintaining quality. I work with a systems mindset, coordinating multiple workstreams and collaborating cross-functionally to align execution with business outcomes. I've led end-to-end marketing strategy from concept to launch, built scalable brand identities, and created organic growth engines across platforms. From building zero-to-hero social infrastructures to designing acquisition and onboarding experiences, I'm passionate about turning brands into trusted authorities and sustainable growth machines.…Hello! I'm a marketing strategist and brand builder with 10+ years of experience across healthcare, entertainment, fitness, lifestyle, and emerging tech. I specialize in brand positioning, messaging, and full-funnel campaigns that drive awareness, acquisition, and long-term retention. I love turning complex ideas into clear, engaging stories, especially through high-volume short-form video and social-first content. I'm proficient with CapCut, Canva, and Adobe Creative Suite, and I routinely leverage AI tools to streamline production while maintaining quality. I work with a systems mindset, coordinating multiple workstreams and collaborating cross-functionally to align execution with business outcomes. I've led end-to-end marketing strategy from concept to launch, built scalable brand identities, and created organic growth engines across platforms. From building zero-to-hero social infrastructures to designing acquisition and onboarding experiences, I'm passionate about turning brands into trusted authorities and sustainable growth machines.

Kelly Jean

Social Media Manager, Graphic Designer, Web Designer, +7

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Hello! I'm a marketing strategist and brand builder with 10+ years of experience across healthcare, entertainment, fitness, lifestyle, and emerging tech. I specialize in brand positioning, messaging, and full-funnel campaigns that drive awareness, acquisition, and long-term retention. I love turning complex ideas into clear, engaging stories, especially through high-volume short-form video and social-first content. I'm proficient with CapCut, Canva, and Adobe Creative Suite, and I routinely leverage AI tools to streamline production while maintaining quality. I work with a systems mindset, coordinating multiple workstreams and collaborating cross-functionally to align execution with business outcomes. I've led end-to-end marketing strategy from concept to launch, built scalable brand identities, and created organic growth engines across platforms. From building zero-to-hero social infrastructures to designing acquisition and onboarding experiences, I'm passionate about turning brands into trusted authorities and sustainable growth machines.…Hello! I'm a marketing strategist and brand builder with 10+ years of experience across healthcare, entertainment, fitness, lifestyle, and emerging tech. I specialize in brand positioning, messaging, and full-funnel campaigns that drive awareness, acquisition, and long-term retention. I love turning complex ideas into clear, engaging stories, especially through high-volume short-form video and social-first content. I'm proficient with CapCut, Canva, and Adobe Creative Suite, and I routinely leverage AI tools to streamline production while maintaining quality. I work with a systems mindset, coordinating multiple workstreams and collaborating cross-functionally to align execution with business outcomes. I've led end-to-end marketing strategy from concept to launch, built scalable brand identities, and created organic growth engines across platforms. From building zero-to-hero social infrastructures to designing acquisition and onboarding experiences, I'm passionate about turning brands into trusted authorities and sustainable growth machines.

Available to hire

Hello! I’m a marketing strategist and brand builder with 10+ years of experience across healthcare, entertainment, fitness, lifestyle, and emerging tech. I specialize in brand positioning, messaging, and full-funnel campaigns that drive awareness, acquisition, and long-term retention. I love turning complex ideas into clear, engaging stories, especially through high-volume short-form video and social-first content. I’m proficient with CapCut, Canva, and Adobe Creative Suite, and I routinely leverage AI tools to streamline production while maintaining quality. I work with a systems mindset, coordinating multiple workstreams and collaborating cross-functionally to align execution with business outcomes.

I’ve led end-to-end marketing strategy from concept to launch, built scalable brand identities, and created organic growth engines across platforms. From building zero-to-hero social infrastructures to designing acquisition and onboarding experiences, I’m passionate about turning brands into trusted authorities and sustainable growth machines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager & Graphic Designer at Oakland Family Dental

June 1, 2023 - January 31, 2026

Designed custom graphics, short-form videos, and motion assets for social, email, and digital campaigns. Developed email marketing funnels to support lead generation, promotions, and patient engagement. Grew Instagram & Facebook followers from 3,300 to 10,000 through organic engagement and content strategy. Built and maintained a fully custom brand identity, including T-shirts, business cards, and lobby highlight reels. Monitored performance metrics to refine campaigns and optimize content for reach, engagement, and conversions.

Social Media Manager & Graphic Designer at Sleep Better Detroit

June 1, 2023 - January 31, 2026

Launched and scaled Instagram from 0 to 3,000 followers using educational and relatable content. Created motion graphics, short-form videos, and patient-facing educational materials. Developed email campaigns aligned with lead funnels and referral initiatives.

Social Media Manager & Graphic Designer at BlackonBlack Brand

February 1, 2024 - Present

Founded and managed a creative brand delivering custom merchandise, content creation, motion graphics, and social media management. Created engaging short-form video content optimized for Instagram, TikTok, and Facebook. Managed brand strategy, social funnels, and organic engagement campaigns, growing community reach and visibility. Built and launched ecommerce storefronts, including product creation, SEO, and copywriting.

Website Designer / Receptionist at Oliver Simone Salon

June 1, 2022 - June 1, 2023

Designed and maintained website with SEO-optimized content, improving online visibility. Managed client communications and scheduling while supporting marketing initiatives.

Personal Brand / Music Brand Manager at C3 Official Brand

February 1, 2016 - March 1, 2021

Managed social media presence, brand identity, content creation, and merchandise for a music artist. Coordinated events, PR, and audience growth, reaching 50,000+ followers organically.

Marketing Lead | Product Launch & Brand Strategy at Luminex Ventures

February 1, 2025 - March 1, 2026

Spearheaded end-to-end marketing strategy for a new mobile application from concept through beta and public launch. Directed brand identity development, including logo design, color system, and visual positioning to establish cohesive market presence. Defined target user profiles, customer personas, and core messaging framework to guide acquisition and retention strategy. Built go to market roadmap for beta positioning, early adopter engagement, and phased launch rollout. Developed organic social media infrastructure from inception, including platform setup, content strategy, and brand voice guidelines.

Social Media Manager & Apparel Design at BlackonBlack Brand

February 1, 2024 - Present

Marketing Lead at Luminex Ventures

February 1, 2025 - April 1, 2026

Led end-to-end marketing strategy for a mobile app from concept through beta and public launch. Directed brand identity including logo, visual system, and positioning. Defined target users, personas, and messaging frameworks to support acquisition and retention. Built go-to-market roadmap and phased rollout. Developed organic social infrastructure from zero, including content strategy, voice, and platform setup.

Founder, Apparel Design at BlackonBlack Brand

February 1, 2024 - Present

Founded and scaled a creative brand focused on content, merchandise, and digital presence. Produced high-volume short form video content across Instagram, TikTok, and Facebook. Built brand identity, messaging, and social growth strategy. Launched and managed ecommerce storefront including product creation, SEO, and conversion-focused content. Managed organic engagement and community growth across platforms.

Web Designer at Oliver Simone Salon

June 1, 2021 - June 1, 2023

Designed and maintained an SEO-optimized website to improve visibility. Managed scheduling, client communication, and daily operations. Supported marketing initiatives and brand consistency.

Brand Development, Marketing & Design at C3 Official Brand

February 1, 2016 - March 1, 2021

Managed social media, brand identity, and content for a music artist. Grew audience to 50,000+ followers organically. Coordinated events, partnerships, and PR initiatives. Managed merchandise and audience engagement strategy.