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Hi, I’m Kelly Reed, a marketing executive and activator with over 20 years in the sports, active lifestyle, hospitality, and travel spaces. I help brands grow by combining creative storytelling with data-informed digital strategies, spanning email, social media, influencer partnerships, PR, and experiential events. I’m a hands-on leader who thrives in fast-paced, entrepreneurial environments. I bring cohesive brand development, cross-channel campaigns, and a knack for turning market insights into revenue and loyalty through thoughtful content, partnerships, and immersive experiences.…Hi, I’m Kelly Reed, a marketing executive and activator with over 20 years in the sports, active lifestyle, hospitality, and travel spaces. I help brands grow by combining creative storytelling with data-informed digital strategies, spanning email, social media, influencer partnerships, PR, and experiential events. I’m a hands-on leader who thrives in fast-paced, entrepreneurial environments. I bring cohesive brand development, cross-channel campaigns, and a knack for turning market insights into revenue and loyalty through thoughtful content, partnerships, and immersive experiences.

Kelly Reed

PRO

Brand Strategist, Marketing Strategist, Copywriter, +4

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Hi, I’m Kelly Reed, a marketing executive and activator with over 20 years in the sports, active lifestyle, hospitality, and travel spaces. I help brands grow by combining creative storytelling with data-informed digital strategies, spanning email, social media, influencer partnerships, PR, and experiential events. I’m a hands-on leader who thrives in fast-paced, entrepreneurial environments. I bring cohesive brand development, cross-channel campaigns, and a knack for turning market insights into revenue and loyalty through thoughtful content, partnerships, and immersive experiences.…Hi, I’m Kelly Reed, a marketing executive and activator with over 20 years in the sports, active lifestyle, hospitality, and travel spaces. I help brands grow by combining creative storytelling with data-informed digital strategies, spanning email, social media, influencer partnerships, PR, and experiential events. I’m a hands-on leader who thrives in fast-paced, entrepreneurial environments. I bring cohesive brand development, cross-channel campaigns, and a knack for turning market insights into revenue and loyalty through thoughtful content, partnerships, and immersive experiences.

Available to hire

Spain

Hi, I’m Kelly Reed, a marketing executive and activator with over 20 years in the sports, active lifestyle, hospitality, and travel spaces. I help brands grow by combining creative storytelling with data-informed digital strategies, spanning email, social media, influencer partnerships, PR, and experiential events.

I’m a hands-on leader who thrives in fast-paced, entrepreneurial environments. I bring cohesive brand development, cross-channel campaigns, and a knack for turning market insights into revenue and loyalty through thoughtful content, partnerships, and immersive experiences.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

English

Fluent

French

Intermediate

Spanish; Castilian

Beginner

Work Experience

Founder, Managing Partner at Stamped Strategies

January 1, 2016 - Present

Founder and managing partner leading impactful marketing campaigns across digital, PR, and social channels. Build, activate and manage brands for global clients with a focus on cross-channel campaigns (email, organic and paid social, influencers, retail, PR). Drive brand equity and customer engagement through strategic communication and innovative marketing concepts. 20+ years in sport, active lifestyle, hospitality and travel markets, delivering capsule product launches and seasonal campaigns.

International Marketing Director at Argon 18

January 1, 2016 - January 1, 2018

Oversaw global marketing and communications for a cycling apparel brand. Acted as the US face of the brand, activated core customers (DTC and custom apparel), and led strategy for US product launches, content and campaigns across email, social, PR, and retail. Built the marketing division, managed partners, and directed multi-channel campaigns.

Director of Global Marketing at Champion System

January 1, 2014 - January 1, 2016

Led global marketing and public relations for a performance apparel brand. Created long-term and short-term marketing strategies, built the marketing department, and managed campaigns across email, social, and media outreach. Drove brand consistency and market activation.

Marketing and Public Relations Manager at Asia Transpacific Journeys

January 1, 2011 - January 1, 2014

Managed marketing and PR for a travel brand, developing brand strategy across markets, launching campaigns for local, national and international traction, and handling media outreach and social content strategy. Evolved property and project branding and market activation.