Hi, I’m Kelly McGuinness, a UX Designer and Product Designer with 6+ years of experience shaping user-centered digital and physical products. I thrive on simplifying complex journeys, identifying friction points, and turning insights into intuitive interfaces across web and mobile platforms. As the sole UX Designer at SEAtS ONE, I lead UX strategy, research, design systems, and product experience improvements for a global SaaS platform. I enjoy studying user behavior, conducting research, and collaborating with cross-functional teams to deliver solutions that boost usability, engagement, and customer satisfaction. I also focus on scalable design systems and effective stakeholder communication, while exploring AI-powered tools to accelerate ideation and rapid prototyping.

Kelly McGuinness

Hi, I’m Kelly McGuinness, a UX Designer and Product Designer with 6+ years of experience shaping user-centered digital and physical products. I thrive on simplifying complex journeys, identifying friction points, and turning insights into intuitive interfaces across web and mobile platforms. As the sole UX Designer at SEAtS ONE, I lead UX strategy, research, design systems, and product experience improvements for a global SaaS platform. I enjoy studying user behavior, conducting research, and collaborating with cross-functional teams to deliver solutions that boost usability, engagement, and customer satisfaction. I also focus on scalable design systems and effective stakeholder communication, while exploring AI-powered tools to accelerate ideation and rapid prototyping.

Available to hire

Hi, I’m Kelly McGuinness, a UX Designer and Product Designer with 6+ years of experience shaping user-centered digital and physical products. I thrive on simplifying complex journeys, identifying friction points, and turning insights into intuitive interfaces across web and mobile platforms. As the sole UX Designer at SEAtS ONE, I lead UX strategy, research, design systems, and product experience improvements for a global SaaS platform.

I enjoy studying user behavior, conducting research, and collaborating with cross-functional teams to deliver solutions that boost usability, engagement, and customer satisfaction. I also focus on scalable design systems and effective stakeholder communication, while exploring AI-powered tools to accelerate ideation and rapid prototyping.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

UX Designer at SEAtS ONE
September 1, 2022 - Present
Sole UX Designer responsible for end-to-end UX and UI design across web and mobile products. Conducts user research through focus groups, surveys, feedback analysis, and product insights to identify user needs and pain points. Analyzes user journeys to uncover usability issues and opportunities for improvement. Creates wireframes, user flows, prototypes, and high-fidelity designs to improve navigation, onboarding experiences, and overall usability. Led the redesign of the mobile application, improving usability and creating a more intuitive experience. Designed and delivered complex platform features, including a Custom Report Builder, translating user requirements into simple workflows. Built and maintained a scalable design system to ensure consistency across products and devices. Collaborates with Product Management, Development, and QA teams to deliver user-centered solutions aligned with business goals. Presents design concepts and UX improvements to stakeholders and iterates base
Product Designer at Stayhold Limited
February 1, 2019 - February 1, 2022
Conducted user research and competitor analysis to understand customer needs and market opportunities. Designed products and customer-focused solutions balancing usability, functionality, and business requirements. Developed concepts through sketching, prototyping, testing, and iterative refinement. Collaborated with engineering and production teams to deliver practical solutions from concept through launch. Created visual assets including branding, packaging, presentations, marketing materials, and customer-facing communications. Helped communicate product value through clear visual storytelling and user-focused design.
Graphic Designer (Freelance) at Roganstown Golf and Country Club
January 1, 2021 - Present
Design promotional materials, signage, and marketing assets across print and digital channels. Create visually engaging communications that support customer engagement and brand consistency.

Education

Professional Certificate in UX Design at Google/Coursera
January 1, 2022 - January 1, 2022
B.Sc. in Product Design at Dublin Institute of Technology
January 1, 2014 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Education, Travel & Hospitality