Available to hire
Results-driven Copywriter and Marketing Specialist who turns customer insights into high-converting brand messaging and campaign copy. Experienced in creating narrative-driven product line-ups, promotional collateral, and hospitality-focused menu copy designed to boost customer spend.
With a strong track record across multi-channel writing, social media management, and experiential activations, Keri partners with design and sales teams to keep brand voice consistent and visuals aligned. Skilled in translating strategy into content that drives engagement, attendance, and conversion.
Experience Level
Work Experience
Accounts Executive at Estate Wines
January 1, 2024 - PresentDesign and execute narrative-driven product portfolios for wholesale accounts to strengthen brand positioning. Plan and produce promotional collateral for curated trade events, brand activations, and consumer tastings to maximize product trial and conversion. Consult key hospitality clients on wine menu copy, presentation, and pairing stories to enhance brand appeal and help increase average customer spend.
Accounts Manager at Some Love Wines
January 1, 2022 - March 31, 2024Write engaging product descriptions and digital campaign copy tailored for niche consumer segments, including short/long-form promotions. Manage official social media handles and conceptualize content pillars to increase engagement and community reach. Partner with design and sales teams to align visuals and copy with core brand objectives. Draft targeted promotional content and guest communications to drive attendance and engagement for live promotional activations.
Customer Service Representative at BuyPeel
December 1, 2020 - October 31, 2021Draft clear, customer-centric responses across digital platforms to uphold brand consistency and trust. Create social media captions and interactive posts to foster community interaction and maintain brand presence. Edit and proofread internal communications to ensure alignment with standard brand guidelines.
Project Coordinator & Manager at CAN Sports
November 1, 2018 - December 31, 2020Oversee event communications, promotional messaging, and marketing collateral for brand initiatives. Prepare strategic written briefs and campaign logistics to align cross-functional stakeholders and sponsors.
Education
BS Hospitality – Hotel Administration at Enderun Colleges
January 11, 2030 - August 17, 2026WSET Level 1 & Level 2 at Wine & Spirit Education Trust
January 11, 2030 - August 17, 2026BS Hospitality – Hotel Administration at Enderun Colleges
January 11, 2030 - August 17, 2026Qualifications
WSET Level 1 & Level 2
January 11, 2030 - August 17, 2026WSET Level 1
January 11, 2030 - August 17, 2026WSET Level 2
January 11, 2030 - August 17, 2026Industry Experience
Retail, Media & Entertainment, Consumer Goods, Travel & Hospitality, Wholesale & Distribution
Experience Level
Hire a Copywriter
We have the best copywriter experts on Twine. Hire a copywriter in Taguig today.