Available to hire
E-commerce operator with 7+ years across the UAE and GCC, covering both the commercial and operational sides of online retail.
I’ve run daily operations on Shopify and WooCommerce stores, including order processing, inventory, fulfilment and 3PL coordination. I built and ran my own B2C marketplace, The Souq Express, directing an in-house warehouse team and third-party delivery agents while growing it to AED 1.5 Million in sales. Before that I coordinated shipments and distributor stock across MEA markets at Toshiba Gulf, and managed regional marketplace accounts on Amazon, Noon and Sharaf DG at around AED 2 Million monthly.
I’m also technical. I build automation and work directly in Shopify and WooCommerce, so I can fix things rather than just flag them.
Based in Dubai, available for fractional and project work.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Advanced
Marathi (Marāṭhī)
Advanced
Work Experience
Regional Marketplace Operations / E-commerce Fulfillment at FGT Industries FZE & Sister Companies
January 1, 2024 - PresentLed regional B2B marketplace presence and multi-vendor account management across Amazon, Noon, Sharaf DG, and distributors, generating approximately AED 2M in monthly sales. Owned catalog content, imagery, and pricing accuracy across marketplaces and D2C platforms in line with brand guidelines. Coordinated stock availability and fulfillment across marketplace and retail channels, working with distributors and delivery partners to meet SLAs. Managed monthly P&L tracking including gross margin, returns, and regional profitability; recommended actions to protect margins.
E-Commerce Logistics & Fulfillment at FGT Industries FZE & Sister Companies
January 1, 2024 - PresentOwned end-to-end e-commerce logistics and fulfillment operations for live B2C marketplace activity, including warehousing coordination and third-party delivery partner management. Coordinated international shipping, courier scheduling, and operational SLAs; improved inventory/stock availability through distributor and procurement processes. Managed regional B2C order fulfillment and delivery operations across MEA with cross-functional warehouse teams and delivery partners. Produced operational KPI analysis and process improvements by using operational data to reduce delivery time and shipping cost. Oversaw supplier negotiations for pricing, terms, and delivery schedules; tracked performance via weekly reporting for visibility on traffic, conversion, and campaign performance.
Fulfillment & Delivery Operations (End-to-end live B2C marketplace fulfillment; Warehouse & Delivery Partner Coordination; Pricing Intelligence) at Souq Express (Own Venture, Concurrent)
October 1, 2021 - October 31, 2023Owned end-to-end order fulfillment for a live B2C marketplace, coordinating in-house warehousing and third-party delivery partner agents. Drove revenue and conversion through Google Shopping, SEO, and email campaigns, achieving AED 1.5 million in sales.
Built Python-based scraping to monitor competitor pricing via ASIN/EAN and maintain price leadership on third-party platforms. Managed ongoing conversion optimization and ensured operational execution for fulfillment and delivery.
Regional Marketplace Lead (B2B; Catalog Ownership; Stock & Fulfillment Coordination; Trading Performance & Margin) at FGT Industries FZ & Sister Companies
October 1, 2021 - October 31, 2023Managed regional B2B and multi-vendor accounts across Amazon, Noon, Sharaf DG, and distributors, generating approximately AED 2 million in monthly sales. Owned product catalog processes including product content, imagery, and pricing accuracy across marketplace and D2C platforms.
Coordinated stock availability and fulfillment across marketplaces and retail channels, working with distributors and delivery partners to meet SLAs. Tracked monthly P&L, gross margin, returns, and regional profitability; provided finance-backed recommendations to protect margin.
E-commerce / Logistics & Fulfillment (Regional Marketplace Leadership) at Souq Express (Own venture, Concurrent)
October 1, 2021 - October 1, 2023Handled end-to-end live B2C marketplace order fulfillment by directing in-house warehousing and third-party delivery partner agents. Drove revenue and conversion achieving ~AED 1.5M sales through Google Shopping, SEO, and email campaigns with ongoing conversion optimization.
Built pricing intelligence using a Python-based scraping tool to monitor competitor pricing via ASIN/EAN and maintain price leadership on third-party platforms.
E-commerce Logistics & Fulfillment (Professional Experience, UAE & MENA) / eCommerce Operations & Trading / International Shipping & Fulfillment at FZ & Sister companies (GTF Industries)
October 1, 2021 - PresentManaged day-to-day e-commerce operations for client platforms including Shopify and WooCommerce: catalog management, pricing accuracy, promotions, and content. Improved Shopify D2C storefront performance by managing variants and merchandising for Nemat Perfum es with a trading value ~AED 100k/month. Produced automated trading reports providing weekly visibility into traffic, conversion, and campaign performance. Conducted on-site optimization (search, navigation, product content) to lift conversion and organic visibility.
Owned B2C order fulfillment and delivery operations including international shipping and courier coordination, inventory/stock availability, procurement, and operational KPI analysis. Coordinated warehouse teams and third-party delivery agents for live B2C operations, managed supplier negotiations (pricing, terms, delivery schedules), and used operational data analysis to reduce delivery times and shipping costs. Tracked and reported monthly P&L (gross margin, return
Fulfillment & Delivery Operations / Pricing Intelligence at Souq Express (Own Venture, Concurrent)
October 1, 2021 - October 1, 2023Built Python-based scraping tools to monitor competitor pricing using ASIN/EAN, enabling price-leadership tracking across third-party platforms. Used this pricing intelligence alongside marketplace execution (catalog, promotions, and content) to support ongoing conversion and performance improvements.
Fulfillment & Delivery Operations / On-ground Logistics Coordination at Souq Express (Own Venture, Concurrent)
October 1, 2021 - October 1, 2023Ran end-to-end order fulfillment for a live B2C marketplace, directing in-house warehousing activities and coordinating third-party delivery partner agents for order handoff and delivery. Achieved AED 1.5M in sales through Google Shopping, SEO, and email campaigns with ongoing conversion optimization.
Digital & Brand Growth (Website Management; F&B Platforms; Performance Marketing; Influencer Campaigns) at Rainforest Cafe UAE
October 1, 2020 - September 30, 2021Led end-to-end website management for Rainforest Cafe UAE. Coordinated key F&B platforms (Zomato, Deliveroo, Noon) and executed performance marketing and influencer campaigns to drive customer acquisition, bookings, and scalable email database growth.
Digital & Brand Growth (Website Management / Performance Marketing) at Rainforest Cafe UAE (previous role within AL Safar Group context)
October 1, 2020 - September 1, 2021Led end-to-end website management for Rainforest Cafe UAE, coordinated key F&B platforms (Zomato, Deliveroo, Noon), and executed performance marketing and influencer campaigns that drove customer acquisition, bookings, and scaled an email database.
Regional Logistics Coordinator (International Shipping; Inventory & Operations; Distributor Allocation; Brand Launch) at Toshiba Gulf FZ
January 1, 2019 - September 30, 2020Coordinated shipments and stock operations across MEA markets, working with distributors, freight forwarders, and courier partners to align delivery schedules. Managed inventory levels, distributor stock allocation, order processing, and regional accounting across MEA markets.
Led a regional brand launch for KIOXIA across the MEA region through coordinated digital campaigns and high-profile events.
E-Commerce Logistics & Fulfillment (Co-Founder / Logistics & Fulfillment; Marketplace Operations, Trading Reporting, Onsite Optimization; B2C Order Fulfillment & International Shipping; Operational KPI Analysis) at GTF Industries FZ & Sister Companies (Regional Marketplace; Souq Express / Own Venture, Concurrent)
January 1, 2019 - November 30, 2024Directed day-to-day marketplace operations and improved storefront performance across multiple e-commerce platforms (Shopify and WooCommerce). Managed catalog, pricing accuracy, promotions, and content, including Shopify D2C (US) operations with ~$100k/month trading.
Built automated trading reports for weekly visibility into traffic, conversions, and campaign performance. Improved onsite search, navigation, and product content to lift conversion and organic visibility. Coordinated B2C order fulfillment and delivery operations including international shipping and courier partners, and managed inventory, stock availability, and procurement. Coordinated warehouse teams and third-party delivery partners on live operations and negotiated supplier terms (pricing, delivery schedules) while analyzing operational KPIs to reduce delivery times and shipping costs.
Regional Logistics Coordination / Inventory & Operations at Toshiba Gulf FZ
January 1, 2019 - September 1, 2020Coordinated shipment and stock availability across MENA markets, working with distributors, freight forwarders, and courier partners on delivery schedules. Managed inventory levels, distributor stock allocation, order processing, and regional accounting across MENA markets.
Successfully launched the KIOXIA brand across the MENA region via coordinated digital campaigns and high-profile events.
Regional Logistics Coordinator at Toshiba Gulf FZE
January 1, 2019 - September 1, 2020Coordinated shipment and stock operations across MEA markets, working with distributors, freight forwarders, and courier partners to align delivery schedules. Managed inventory levels and distributor stock allocations, including order processing and regional accounting across MEA markets. Launched the KIOXIA brand across the MEA region through coordinated digital campaigns and high-profile events.
Sr. Social Media Executive & Technology at Alsafad Group – Rainforest Cafe
April 1, 2016 - June 30, 2018Supported social media operations and technology-driven marketing execution to promote restaurant initiatives and drive engagement.
Sr. Social Media Executive & Technology at Al Safar Group (Rainforest Cafe)
April 1, 2016 - June 1, 2018Sr. Social Media Executive & Technology at AL Safar Group – Rainforest Cafe
April 1, 2016 - June 1, 2018Managed technology and social media execution for brand operations, supporting digital growth and customer engagement initiatives during the period leading up to later e-commerce and marketplace roles.
Client Service Executive at Bayleaf Communications
November 1, 2014 - September 1, 2015Provided client service support and coordination, contributing to customer management and service execution.
Education
Qualifications
Bachelor of Science in Information Technology
January 1, 2016 - August 18, 2026Bachelor of Science in Information Technology
January 1, 2016 - August 18, 2026Bachelor of Science in Information Technology
January 1, 2016 - August 18, 2026Industry Experience
Retail, Computers & Electronics, Transportation & Logistics, Wholesale & Distribution, Software & Internet, Media & Entertainment, Professional Services, Consumer Goods
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Hire a Web Developer
We have the best web developer experts on Twine. Hire a web developer in Dubai today.